Digital marketing 8e, Chaffey, Dave Ellis-chadwick, Fiona
Новое издание
Автор: Chaffey, Dave Ellis-chadwick, Fiona Abed-rabbo, Majd Название: Digital marketing ISBN: 1292738081 ISBN-13(EAN): 9781292738086 Издательство: Pearson Education Цена: 99510 T Наличие на складе: Поставка под заказ.
Старое издание
Автор: Chaffey, Dave Ellis-chadwick, Fiona Johnston, Kevi Название: Internet marketing ISBN: 0273717405 ISBN-13(EAN): 9780273717409 Издательство: Pearson Education Цена: 39010 T Наличие на складе: Невозможна поставка. Описание: Fourth edition.
Автор: Chaffey, Dave Ellis-chadwick, Fiona Название: Digital Marketing: strategy, implementation and practice, 7 ed ISBN: 1292241578 ISBN-13(EAN): 9781292241579 Издательство: Pearson Education Цена: 91860 T Наличие на складе: Невозможна поставка. Описание: Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing. This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companiessuch as ASOS, Spotify, Zalando and Zappos, to help students understand digital marketing in the real world.
To support this, new 'Essential Digital Skills' boxes give students guidance on how to develop key skills they will need in the workplace. Readers will learn best practice frameworks for developing a digital marketing strategy, plus successfactors for key digital marketing techniques including search marketing, conversion optimisation anddigital communications using social media including Twitter and Facebook.
Автор: Deiss Ryan, Henneberry Russ Название: Digital Marketing for Dummies, 2 ed. ISBN: 1119660483 ISBN-13(EAN): 9781119660484 Издательство: Wiley Рейтинг: Цена: 27450.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Digital Marketing For Dummies will give you the tools you need to meet business goals like expanding the reach of your brand, acquiring and monetizing customers, and increasing audience engagement with proven digital marketing strategy and tactics.
Автор: Outi Niininen Название: Contemporary issues in digital marketing ISBN: 0367555352 ISBN-13(EAN): 9780367555351 Издательство: Taylor&Francis Рейтинг: Цена: 44910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse. This text is valuable supplementary reading for advanced undergraduate and postgraduate students studying Digital and Social Media Marketing and Digital Transformation.
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Автор: Publishers Vibrant Название: Digital Marketing Essentials You Always Wanted to Know ISBN: 194939543X ISBN-13(EAN): 9781949395433 Издательство: Неизвестно Рейтинг: Цена: 80450.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to understand how to gain and retain happy customers through the use of digital technologies. It shows how to integrate your digital activities across channels to improve your marketing performance.
Автор: Hanlon Annmarie Название: Digital Marketing ISBN: 1529742811 ISBN-13(EAN): 9781529742817 Издательство: Sage Publications Рейтинг: Цена: 316570.00 T Наличие на складе: Нет в наличии. Описание: An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.
Автор: Chaganti Subba Rao Название: Digital Pharma Marketing Playbook: Winning with the new rules of Engagement ISBN: 9389354498 ISBN-13(EAN): 9789389354492 Издательство: Неизвестно Рейтинг: Цена: 55110.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Digital Pharma Marketing Playbook is a first-of-its-kind-of book. It is the first and only book that presents 101 cases in digital pharma marketing. These cases show how some of the leading pharmaceutical companies across the world have used digital and social media channels.
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In Extremely Efficient Social Media Strategies for Network Marketing, you will discover:
A simple trick you can do for creating more conversions with your ad campaigns profitably
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Автор: Whatmough, Danny Название: Digital pr ISBN: 1787566226 ISBN-13(EAN): 9781787566224 Издательство: Emerald Рейтинг: Цена: 23030.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The digital revolution has caused a seismic shift in the PR industry. It`s altered every corner of the industry, bringing challenges and opportunities in equal measure. This book describes where we`ve been, where we are and where we`re going. It`s a manual for practitioners looking for guidance and ideas on how best to navigate this changing space.
Автор: Hanlon, Annmarie Название: Digital marketing planner ISBN: 1529742781 ISBN-13(EAN): 9781529742787 Издательство: Sage Publications Рейтинг: Цена: 15830.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A step-by-step, interactive journey through the process of creating your digital marketing plan - from creating the strategy and objectives to planning resources and presenting your work.
The business world today is going through a huge transformation. Businesses are taking advantage of the Internet to gain a competitive advantage in their marketing operation. From time to time, we have come across businesses willing to go the extra mile and market their businesses over the Internet. Without a doubt, this is not a new thing. There are various ways in which companies can market their brands over the internet. Social media, for example, has been a great platform where companies can sell their brands. The advantage that they accrue is the fact that they end up spending less on marketing.
Some of the social media pages that businesses are taking advantage of include YouTube, Facebook, Instagram, Twitter, and several others. Part of the main reason why businesses opt for these is because of the fact that many people visit these social media pages.
This collection includes the following topics indepth:
- YouTube Marketing
How to discover the secrets of the most seen video channels and boost your business by creating amazing videos that will increase engagement even if you don't use Facebook or Instagram
- Instagram Marketing
How to learn the secrets for promoting yourself on Instagram even if you are a beginner or you don't know how to use social media. Boost engagement and become an influencer
- Facebook Marketing
How to learn the secrets of the incredible social media used both by influencers and businesses for promoting products with advertising strategies with ads
- Twitter Marketing
Discover how to boost your posts and create a viral brand on twitter by establishing a strong social proof with influencers and digital promotions
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