Social Media Marketing 3 in 1 Bundle: It includes: Social Media Marketing 2021, Digital Marketing 2021, Social Media Marketing for Beginners 2021 - Di, Branding Michael
Автор: Rowles Daniel Название: Digital Branding ISBN: 0749469951 ISBN-13(EAN): 9780749469955 Издательство: Kogan Page Рейтинг: Цена: 18470.00 T Наличие на складе: Есть Описание: Gives step-by-step, practical guidance on how to build a brand online. Through exploring topics like content marketing, social media, search optimisation and web analytics, this book develops a robust framework for brand planning, channel selection and measuring the effectiveness of your brand campaigns.
Автор: Wheeler Alina Название: Designing Brand Identity: An Essential Guide for the Whole Branding Team ISBN: 1118980824 ISBN-13(EAN): 9781118980828 Издательство: Wiley Рейтинг: Цена: 44300.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The bestselling guide to branding, updated with emerging trends and technologies Designing Brand Identity provides in-depth guidance for the entire branding team, with a universal five-stage process for brand development and implementation.
Автор: Ind Nicholas Название: Branding Inside Out: Internal Branding in Theory and Practice ISBN: 074947890X ISBN-13(EAN): 9780749478902 Издательство: TBS/GBS Рейтинг: Цена: 43550.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Build a successful brand and create value through achieving the active involvement of your organisation`s people.
Автор: SendPoints Название: Bon Appetit: Complete Branding for Restaurants, Cafes and Bakeries ISBN: 988147034X ISBN-13(EAN): 9789881470348 Издательство: Неизвестно Рейтинг: Цена: 45930.00 T Наличие на складе: Невозможна поставка. Описание: Good food could never be perfect without a savory design. A successful visual design is already a great appetizer before you step in a dinning room. This book features a selection of beautiful and comprehensive branding case studies for restaurants, caf s, bakeries and dessert shops, including visual identity design and interior decoration. Includes the restaurant locations to allow readers to experience the design and food in person.
Автор: Dalton Rob Название: Power Up Your B2B Branding: And Make Your Competitors Hate You in 35 Days ISBN: 1543969186 ISBN-13(EAN): 9781543969184 Издательство: Неизвестно Рейтинг: Цена: 22070.00 T Наличие на складе: Невозможна поставка. Описание: Framing Healthcare instruction: An Information Literacy Handbook for the health sciences will analyze bibliographic instruction in the health sciences through the lens of the ACRL Information Literacy Framework. The handbook covers information literacy instruction in progressively higher-stakes health sciences populations in multiple settings.
Your brand is vital to the success of your business. Without a strong and effective brand, your marketing will flounder and sales will be difficult, even impossible.
If you truly want to succeed in business, it is vital that you get your brand right before you start out. However, what makes a successful brand? What mistakes and pitfalls are likely to trip you up along your entrepreneurial journey?
The Branding Nightmare is a quick and simple guide to help you avoid the most common branding mistakes, enabling you to build a brand that attracts your ideal clients from the get-go.
Whether you're just starting out in business or you've been established for a few years, this book will highlight common pitfalls, showing both how to avoid them and how to correct the mistakes you may have already made.
The Branding Nightmare will teach you the basic principles of branding; what you need to do; what not to do; and how to attract your ideal clients with even greater ease.
Название: Visual Appetizer: Branding and Interior Design of Restaurants, Cafйs and Bakeries ISBN: 9887928461 ISBN-13(EAN): 9789887928461 Издательство: NBN International Рейтинг: Цена: 21070.00 T Наличие на складе: Нет в наличии. Описание: Good food could never be perfect without a savory design. A successful visual design is already a great appetizer before you step in a dinning place. Graphic designers could be legitimately acclaimed as chefs that make inedible delicacy. This book showcases restaurants, cafes, coffee houses, bakeries and dessert shops around the world, including their visual identity, interior, tableware, uniform, etc.
Автор: Fox Stivie Название: Marketing and Branding: Business Strategies ISBN: 1632407868 ISBN-13(EAN): 9781632407863 Издательство: Неизвестно Рейтинг: Цена: 166240.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Book of Branding ISBN: 0993540031 ISBN-13(EAN): 9780993540035 Издательство: Неизвестно Рейтинг: Цена: 25070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: An essential addition to the start-up toolkit, designed for entrepreneurs, founders, graphic designers, brand creators and anyone seeking to decode the complicated world of brand identity. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.
Автор: Van Praet Douglas Название: Unconscious Branding ISBN: 1137278927 ISBN-13(EAN): 9781137278920 Издательство: Macmillan USA/Holtzbrink(MPS) Рейтинг: Цена: 11640.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop strategies, they need to recognize that consumers have strategies too ...human strategies, not consumer strategies.
We need to go beyond asking why, and begin to ask how, behavior change occurs. Here, author Douglas Van Praet takes the most brilliant and revolutionary concepts from cognitive science and applies them to how we market, advertise, and consume in the modern digital age. Van Praet simplifies the most complex object in the known universe - the human brain - into seven codified actionable steps to behavior change.
These steps are illustrated using real world examples from advertising, marketing, media, and business to consciously unravel what brilliant marketers and ad practitioners have long done intuitively, deconstructing the real story behind some of the greatest marketing and business successes in recent history, such as Nike's "Just Do It" campaign; "Got Milk?"; Wendy's "Where's the Beef?"; and the infamous Volkswagen "Punch Buggy" launch as well as their beloved "The Force" (Mini Darth Vader) Super Bowl commercial.
Название: Epica Book 32: Creative Communications ISBN: 1350065781 ISBN-13(EAN): 9781350065789 Издательство: Bloomsbury Academic Рейтинг: Цена: 73920.00 T Наличие на складе: Невозможна поставка. Описание:
Epica Book 32 features inspirational work from the 2018 Epica Awards. It showcases outstanding creativity in advertising, design, media, PR and digital communications.
As well as over 1000 colour images, the book includes winning and high-scoring entries, comments from Epica's unique jury of journalists, and behind-the-scenes interviews with Grand Prix winners. Like previous editions of this annual publication, it is a unique source of information and ideas for professionals, young talents - and anyone fascinated by the world of creative communications.
Автор: Jones Robert Название: Branding: A Very Short Introduction ISBN: 0198749910 ISBN-13(EAN): 9780198749912 Издательство: Oxford Academ Рейтинг: Цена: 10550.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.
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