Автор: Kotler Philip Название: Marketing 4.0: From Products to Customers to the Human Spirit ISBN: 1119341205 ISBN-13(EAN): 9781119341208 Издательство: Wiley Рейтинг: Цена: 22170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Marketing has changed forever this is what comes next Marketing 4. 0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing.
Название: Market Leader 3rd Ed Marketing ISBN: 1408220075 ISBN-13(EAN): 9781408220078 Издательство: Pearson Education Рейтинг: Цена: 16660.00 T Наличие на складе: Есть Описание: The Market Leader specialist titles extends the scope of the Market Leader series and allows teachers to focus on the reading skills and vocabulary development required for specific areas of business.
Автор: Nick Wilde & Philip R. Holden Название: Marketing and PR ISBN: 0713675462 ISBN-13(EAN): 9780713675467 Издательство: A & C Black Рейтинг: Цена: 8900.00 T Наличие на складе: Нет в наличии. Описание: Marketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no-one knows about them, you won`t benefit. Packed with ideas that really work and step-by-step advice, this book will help you get the most from your business.
Автор: Blattberg, Robert C. Kim, Byung-do Neslin, Scott A Название: Database marketing ISBN: 1441903321 ISBN-13(EAN): 9781441903327 Издательство: Springer Рейтинг: Цена: 79190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Database marketing is at the crossroads of technology, business strategy, and customer relationship management. This is an essential read for those interested in database marketing, customer relationship management and customer optimization."
Автор: Shaw, Stephen Название: Airline marketing and management ISBN: 1409401499 ISBN-13(EAN): 9781409401490 Издательство: Taylor&Francis Рейтинг: Цена: 38780.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Airline Marketing and Management examines the principles of marketing and demonstrates the ways in which these principles can be applied to today`s airline industry. It has been thoroughly updated and expanded for this seventh edition, to keep pace with changes affecting the industry. Written in a straightforward, easy-to-read style and combining u
Автор: Jarboe Greg Название: YouTube and Video Marketing ISBN: 047094501X ISBN-13(EAN): 9780470945018 Издательство: Wiley Рейтинг: Цена: 24280.00 T Наличие на складе: Нет в наличии. Описание: Fully updated with new information, including the latest changes to YouTube! If you`re a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results.
Автор: Cravens David Название: Strategic Marketing, 10 ed. ISBN: 0071326235 ISBN-13(EAN): 9780071326230 Издательство: McGraw-Hill Рейтинг: Цена: 0.00 T Наличие на складе: Невозможна поставка. Описание: Designed around the marketing strategy process with a clear emphasis on analysis, planning, and implementation, this text and casebook discusses the concepts and processes for gaining a competitive advantage in the marketplace.
Название: HBR`s 10 Must Reads on Strategic Marketing ISBN: 1422189880 ISBN-13(EAN): 9781422189887 Издательство: Perseus Рейтинг: Цена: 14950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.
Автор: Kaufman Название: Digital Marketing ISBN: 0415716756 ISBN-13(EAN): 9780415716758 Издательство: Taylor&Francis Рейтинг: Цена: 43890.00 T Наличие на складе: Нет в наличии. Описание: Digital Marketing is an easy-to-understand guidebook that helps the reader to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tools with core values to attain a competitive advantage.
Автор: Weitz B & Wensley R Название: Handbook of Marketing ISBN: 1412921201 ISBN-13(EAN): 9781412921206 Издательство: Sage Publications Рейтинг: Цена: 42240.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Presents an overview of the field of marketing. This book offers a collection compiled by an international advisory board of marketing academics with contributions from scholars in the field, each covering research issues in particular areas of expertise. It is intended for advanced undergraduates, graduate students and academics in marketing.
Автор: Ryan Damian Название: Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation ISBN: 0749478438 ISBN-13(EAN): 9780749478438 Издательство: TBS/GBS Рейтинг: Цена: 27440.00 T Наличие на складе: Невозможна поставка. Описание: Harness the power of digital media to achieve the utmost success in business, both now and in the future, with this fourth edition of the best selling guide to digital marketing channels and strategy.
Автор: Kingsnorth Simon Название: Digital Marketing Strategy ISBN: 074947470X ISBN-13(EAN): 9780749474706 Издательство: TBS/GBS Рейтинг: Цена: 39590.00 T Наличие на складе: Нет в наличии. Описание: Understand how to develop and implement digital techniques to your marketing strategy with this complete guide to the process of digital marketing.
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