Название: Colour Management for Logos ISBN: 2888930218 ISBN-13(EAN): 9782888930211 Издательство: Rockport/Rotovision Рейтинг: Цена: 25300.00 T Наличие на складе: Поставка под заказ. Описание: Offers suggestions for working within budgetary constraints, and illustrates how colour combinations can enhance a logo design. This work shows how to communicate with and manage colour in the various aspects of logo design, from issues of impact and lifestyle message, emotional responses to colour, and technical considerations.
Автор: Plunkett, Drew Название: Detail in Contemporary Bar and Restaurant Design ISBN: 1780670605 ISBN-13(EAN): 9781780670607 Издательство: Laurence King Рейтинг: Цена: 35420.00 T Наличие на складе: Поставка под заказ. Описание: Bars and restaurants need to be assertive. Customers tend not to visit them to satisfy basic appetites for food or drink but for the social opportunities. Their interiors need to occupy the imagination of their customers and to whet the appetite for a return visit. The design that gets the formula right will do as much to prolong the life of the business as the products on offer. As this book demonstrates, the conventions and mechanics of eating and drinking influence how bars and restaurants are conceived in different regions of the world. Whatever the final result users are in sustained, intimate contact with the elements of the space they inhabit and detailing must be refined enough, and visually rich enough, to withstand prolonged scrutiny. This book includes a wide range of international projects and for each one there is a descriptive text, colour photographs, floor plans, sections and construction and decorative details. A bonus CD-ROM contains all the drawings as printed in the book, in both EPS and DWG (generic CAD) formats.
This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Автор: Klanten Robert, Muller Nina C. Название: Los Logos 7 ISBN: 3899555465 ISBN-13(EAN): 9783899555462 Издательство: Gestalten Рейтинг: Цена: 38410.00 T Наличие на складе: Поставка под заказ. Описание: With Los Logos 7, Gestalten continues its bestselling series on contemporary logo design that began with the publication of Los Logos in 2002. Like its six predecessors, this latest edition is a comprehensive survey of the visual languages and styles used by cutting-edge logo designers from around the world. Printed in the familiar landscape format, this new compendium resets the standard for reference books on design. Whether primarily designed to identify, inform, or inspire, today s logos have to cover a lot of bases. Although they are often created for fast-paced digital platforms, they still need to provide companies and brands with an enduring visual. Los Logos 7 shows that less has become more. Due to the significant influence of interface design, current logos are evolving to focus on the essentials. Consequently, many contemporary designs forgo realistic images, playful forms, textures, or color gradients and instead return to classic geometric forms and clear colors. These new logos master the balancing act between respectful restraint and the deliberate shaping of an identity. Fully indexed and intuitively structured, Los Logos 7 draws connections between the applications and the fields for which the featured logos were intended. Presented on 400 pages, the work is bundled into the categories Corporate & Business, Culture, Design, Fashion, Motion/Media /Games, Music, Art, Politics, Sports, Health /Wellness, and Education & Sciences. This book not only celebrates the latest innovations in contemporary logo design, but is also a precursor to coming styles and trends. Its practical examples inspire designers to create logos in line with the current zeitgeist and push their designs even further into the future.
Название: Los Logos 5: Compass ISBN: 3899553209 ISBN-13(EAN): 9783899553208 Издательство: Gestalten Рейтинг: Цена: 38410.00 T Наличие на складе: Поставка под заказ.
Название: Dos Logos Pb ISBN: 3899552660 ISBN-13(EAN): 9783899552669 Издательство: Gestalten Рейтинг: Цена: 28780.00 T Наличие на складе: Поставка под заказ.
Название: Essential Elements for Brand Identity: 100 Principles for Designing Logos and Building Brands ISBN: 1592537936 ISBN-13(EAN): 9781592537938 Издательство: Rockport/Rotovision Рейтинг: Цена: 17190.00 T Наличие на складе: Невозможна поставка. Описание: Design terms are often used inconsistently - or just as bad, interchangeably. This leads to confusion for designers as well as clients. New in paperback, Brand Identity Essentials lays a foundation for brand building, defining the tools and building blocks, and illustrating the construction of strong brands through examples of world-class design. It is a one-stop reference for connecting visual design elements for logos to branding concepts, and demonstrates core identity design principles through clear organization and a variety of sources and examples.
Through a cohesive structure that explores broader concepts in relation to graphic identities, identity programs, and brand identities, Brand Identity Essentials links formal design concerns with business issues. Design students and seasoned brand managers alike will appreciate the pragmatic relevance of its content and be inspired by the representative body of work collected and presented throughout the book.
Автор: Tristan Manco Название: Street Logos ISBN: 0500284695 ISBN-13(EAN): 9780500284698 Издательство: Thames & Hudson Рейтинг: Цена: 10950.00 T Наличие на складе: Невозможна поставка. Описание:
Graffiti art is constantly changing. Fresh coats of paint and newly pasted posters appear overnight in cities across the world. New artists, new ideas, and new tactics displace faded images in a perpetual process of renewal and metamorphosis. From Los Angeles to Barcelona, Stockholm to Tokyo, Melbourne to Milan, wall spaces are a breeding ground for graphic and typographic forms as artists unleash their daily creations.
Current graffiti art is reflective of the world around it. Using new materials and techniques, its innovators are creating a language of forms and images infused with contemporary graphic design and illustration. Fluent in branding and graphic imagery, they have been replacing tags with more personal logos and shifting from typographic to iconographic forms of communication.
Street Logos is a worldwide celebration of these new developments in twenty-first-century graffiti, an essential sourcebook for all art and design professionals, and a delight to everyone excited by the vitality of the street.
Название: Los Logos ISBN: 3931126927 ISBN-13(EAN): 9783931126926 Издательство: Gestalten Рейтинг: Цена: 38410.00 T Наличие на складе: Поставка под заказ. Описание: Bringing together more than 3000 works by over 200 designers from around the globe.
Название: Lord of the Logos: Designing the Metal Underground ISBN: 3899552822 ISBN-13(EAN): 9783899552829 Издательство: Gestalten Рейтинг: Цена: 33690.00 T Наличие на складе: Невозможна поставка. Описание: Designing the Metal Underground. .
Название: Los Logos Pb ISBN: 3899552652 ISBN-13(EAN): 9783899552652 Издательство: Gestalten Рейтинг: Цена: 28780.00 T Наличие на складе: Поставка под заказ.
Название: Tres Logos Pb ISBN: 3899552679 ISBN-13(EAN): 9783899552676 Издательство: Gestalten Рейтинг: Цена: 28780.00 T Наличие на складе: Поставка под заказ. Описание: "Logo design is one of the most crucial and challenging tasks in graphic design. Seemingly simple, The Logo becomes the indispensable face of companies and conveys the brand's identity and philosophy. Los Logos and Dos Logos documented this unceasing evolution. Expanding on the previous editions, Tres Logos demonstrates how influences from illustration and street art have become increasingly evident in logo design inspiring ornamental patterns with logos replacing the abstract tag. Additionally, companies are becoming more daring and exploiting their logos to identify their brand with a certain style and appeal. Fully indexed and structured thematically, the book draws connections between the applications and the field for which it was intended. Like its predecessors, Tres Logos explores the exceptional visual language and stylistic approaches to logo creation by designers around the globe, exhibiting thousands of examples and simultaneously providing information about the ""makers'"" personal approach. Tres Logos is a state of the art visual encyclopedia on the current state and evolution of Logo Design."
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