Автор: Lynch, Gordon Название: On the Sacred ISBN: 1844655342 ISBN-13(EAN): 9781844655342 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Smith Christian Название: The Sacred Project of American Sociology ISBN: 0199377138 ISBN-13(EAN): 9780199377138 Издательство: Oxford Academ Рейтинг: Цена: 40650.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book shows counter-intuitively, that the secular enterprise that everyday sociology appears to be pursuing is actually not what is really going on at sociology`s deepest level. Sociology today is in fact animated by sacred impulses, driven by sacred commitments, and serves a sacred project. This book re-asserts a vision for what sociology is most important for, in contrast with its current commitments, and calls sociologists back to a more honest, fair, andhealthy vision of its purpose.
Автор: Zala Volcic; Mark Andrejevic Название: Commercial Nationalism ISBN: 1137500980 ISBN-13(EAN): 9781137500984 Издательство: Springer Рейтинг: Цена: 74530.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
This booklet from Carolyn Howard-Johnson, a UCLA Extension Writers' Program instructor for nearly a decade, helps authors love the project they most love to hate--writing a book proposal. She has taken the guessing out of the book proposal process. Now there is no need to take expensive, time-consuming classes or spend hours reading a tome to find the voice and format that will propel an author's idea from a dream to reality. This slim book and thirty minutes will do it.
Randy Eller, speaker and CEO of Eller Enterprises, says, "There is only one thing you need to learn from Carolyn Howard-Johnson to succeed...everything she says "
"Marketing is never easy... Well, it might be if you follow the easy steps CarolynHoward-Johnson offers up in The Great First Impression Book Proposal: EverythingYou Need to Know About Selling Your Book in Thirty Minutes or Less. Howard-Johnson's bulleted lists are superior. They are easy to understand, easy to implement, and even easier to read. She means it when she says thirty minutes or less. I will recommend this book to all of our authors and potential authors." Georgia Jones, Editor in Chief, LadybugPress and NewVoices, Inc.
This booklet is the result of multi award-winning author Carolyn Howard-Johnson's extensive work with clients who hate writing book proposals and hate learning how to write them even more. She found herself coaching them through the process rather than doing it for them, for who could possibly recreate the passion an author feels for his or her own book better than the author? In doing so, she found she had written a booklet--not a tome--that took her clients only about thirty minutes to absorb. Voila The Great First Impression Book Proposal was born.
The HowToDoItFrugally Series from Modern History Press www.ModernHIstoryPress.com
Автор: Chapman, Robert Название: Selling the Sixties ISBN: 0415079705 ISBN-13(EAN): 9780415079709 Издательство: Taylor&Francis Рейтинг: Цена: 42870.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Reimold, Daniel Название: Journalism of Ideas ISBN: 0415634660 ISBN-13(EAN): 9780415634663 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Нет в наличии.
Автор: Dinesh Kumar Название: Advertising and Sales Management ISBN: 1774697467 ISBN-13(EAN): 9781774697467 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 91960.00 T Наличие на складе: Нет в наличии. Описание: This book focuses on the key principles and strategies for developing effective advertising and sales campaigns. It covers topics such as market research, target audience identification, message creation, media planning, sales techniques, and sales team management. The book is designed to help students and professionals in the field of marketing to understand the role of advertising and sales in achieving business goals. With practical examples and case studies, the book provides insights into the latest trends and best practices in advertising and sales management.
Автор: Larocci Louisa Название: Visual Merchandising ISBN: 1409426971 ISBN-13(EAN): 9781409426974 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Firmly situated at the crossroads of visual culture and consumerism, this essay collection examines visual merchandising as the art and business of selling, seeking to overcome traditional scholarly ambivalence that celebrates the spectacle but denies the agenda of consumerism.
Автор: Grainge, Paul Название: Brand Hollywood ISBN: 0415354048 ISBN-13(EAN): 9780415354042 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
THIS 2018 EDITION IS THE LATEST SOCIAL MEDIA RESOURCE SPECIFICALLY FOR DIRECT SALES
This is the book you've been waiting for. Tailored specifically to those in direct selling/network marketing businesses, Social Media for Direct Selling Representatives, 2nd edition. is the updated first volume in a series of books to help you accelerate your business using social media marketing as a vibrant part of your overall marketing plan. Based on extensive experience in the field and working with companies since 1998, this book was written by someone with the technical expertiseto know what works, and the industry knowledge to explain it in a way that makes sense.
In this volume, you will:
Learn the best ways to use Facebook, Instagram, Pinterest, LinkedIn, Twitter and other social networks for business.
See how best to focus your marketing efforts on serving the needs of your customers and building relationships that last.
Explore the options for conducting online events for sales and sponsoring.
Find out how to best find and convert leads to build your business.
Get step by step how-to instructions for conducting online sales parties through Facebook, Instagram and Pinterest.
Learn how to avoid the common pitfalls of using social media for your direct selling business.
Be clear about the Do's and Don'ts for staying compliant within the direct sales industry, your specific company, and marketing laws.
...and more
In this updated second edition you will also learn successful strategies from eight top direct selling professionals who share their "Tips from the Trenches."
Автор: Hollis Dan Название: The Magic of Selling ISBN: 0989139913 ISBN-13(EAN): 9780989139915 Издательство: Неизвестно Рейтинг: Цена: 13390.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Jonathan R. Zatlin, Pamela Swett Leighninger, S. J Название: Selling Modernity: Advertising in Twentieth-Century Germany ISBN: 0822340690 ISBN-13(EAN): 9780822340690 Издательство: Wiley EDC Рейтинг: Цена: 27450.00 T Наличие на складе: Нет в наличии. Описание:
The sheer intensity and violence of Germany’s twentieth century—through the end of an empire, two world wars, two democracies, and two dictatorships—provide a unique opportunity to assess the power and endurance of commercial imagery in the most extreme circumstances. Selling Modernity places advertising and advertisements in this tumultuous historical setting, exploring such themes as the relationship between advertising and propaganda in Nazi Germany, the influence of the United States on German advertising, the use of advertising to promote mass consumption in West Germany, and the ideological uses and eventual prohibition of advertising in East Germany.
While the essays are informed by the burgeoning literature on consumer society, Selling Modernity focuses on the actors who had the greatest stake in successful merchandising: company managers, advertising executives, copywriters, graphic artists, market researchers, and salespeople, all of whom helped shape the depiction of a company’s products, reputation, and visions of modern life. The contributors consider topics ranging from critiques of capitalism triggered by the growth of advertising in the 1890s to the racial politics of Coca-Cola’s marketing strategies during the Nazi era, and from the post-1945 career of an erotica entrepreneur to a federal anti-drug campaign in West Germany. Whether analyzing the growing fascination with racialized discourse reflected in early-twentieth-century professional advertising journals or the postwar efforts of Lufthansa to lure holiday and business travelers back to a country associated with mass murder, the contributors reveal advertising’s central role in debates about German culture, business, politics, and society.
Contributors. Shelley Baranowski, Greg Castillo, Victoria de Grazia, Guillaume de Syon, Holm Friebe, Rainer Gries, Elizabeth Heineman, Michael Imort, Anne Kaminsky, Kevin Repp , Corey Ross, Jeff Schutts, Robert P. Stephens, Pamela E. Swett, S. Jonathan Wiesen, Jonathan R. Zatlin
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
