Switch (Spanish Edition): Como Cambiar Las Cosas Cuando Cambiar Es Dificil, Heath, Chip ; Heath, Dan

Автор: Heath, Chip
Название: Made to stick
ISBN: 0812982002 ISBN-13(EAN): 9780812982008
Издательство: Random House (USA)
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Цена: 12590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A printed collection of 85 full-length, peer-reviewed technical papers. Topics include: Vibration in Mechanical Systems; Modeling and Validation; Dynamic Systems and Control Education; Vibrations and Control of Systems; Modeling and Estimation for Vehicle Safety and Integrity; Modeling and Control of IC Engines and Aftertreatment Systems; Unmanned Aerial Vehicles (UAVs) and Their Applications.

Автор: Heath Chip
Название: Power of Moments
ISBN: 0593079264 ISBN-13(EAN): 9780593079263
Издательство: Random House - Penguin
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Цена: 14950.00 T
Наличие на складе: Поставка под заказ.
Описание: What if a teacher could design a lesson that he knew students would remember twenty years later? We all have defining moments in our lives - meaningful experiences that stand out in our memory. In this book, the authors ask: why leave our most meaningful, memorable moments to chance when we can create them?

Автор: Heath, Chip Heath, Dan
Название: Switch
ISBN: 0385528752 ISBN-13(EAN): 9780385528757
Издательство: Random House (USA)
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Цена: 26670.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Symbiosis in nature is the interaction between two distinct species looking to forge closer long-term relationships. There are three types of interactions; "Mutualism" (honey bees and flowers for example, where both species benefit), "Commensalism" (A bird`s nest on a tree for example, where one species benefits whilst the other is not harmed) and "Parasitism" (humans and mosquitoes for example, where one species benefits and the other is harmed). Symbiotic, human to human interactions seek to form closer long-term relationships based on "Mutualism", the type of interaction where there is mutual benefit. In the business context, symbiosis happens when key stakeholders collaborate as true partners (not adversaries) for mutual benefit. Assets exist to provide value to the organization and its stakeholders. The hotel asset owner through his representative interacts with the hotel brand operator to create value; find improvements, find opportunities. This book primarily looks at hospitality management, key relationships and the complex operational dynamics between two key stakeholders; hotel asset owners and their branded hotel operators focusing on five key principles and a symbiotic leadership approach as a key enabler. There is a lot of room for improvement and it is this crucial relationship that is examined. This guidebook has been written for hotel brand operators, hotel asset owners and their representatives who are managing, overseeing or monitoring a business venture for themselves or on behalf of others. It is also a valuable guide for students of hospitality as well as the curious layman - anyone who has stayed in a hotel.

Автор: Heath Chip, Heath Dan
Название: Decisive: How to Make Better Choices in Life and Work
ISBN: 0307956393 ISBN-13(EAN): 9780307956392
Издательство: Random House (USA)
Цена: 17780.00 T
Наличие на складе: Нет в наличии.
Описание:

Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions.
　
Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We're overconfident. We seek out information that supports us and downplay information that doesn't. We get distracted by short-term emotions. When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn't fix the problem, any more than knowing that we are nearsighted helps us to see. The real question is: How can we do better?

In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively readable style, Decisive takes readers on an unforgettable journey, from a rock star's ingenious decision-making trick to a CEO's disastrous acquisition, to a single question that can often resolve thorny personal decisions.

Along the way, we learn the answers to critical questions like these: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don't overlook precious opportunities to change our course?　

Decisive is the Heath brothers' most powerful--and important--book yet, offering fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.

Автор: Heath, Chip Starr, Karla
Название: Making numbers count
ISBN: 1982165448 ISBN-13(EAN): 9781982165444
Издательство: Simon & Schuster
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Цена: 18390.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This accessible guide will tell you everything you need to know about parenting a child with a hidden condition, such as autism, dyspraxia, ADHD or bipolar, whether or not a formal diagnosis has been received. With information on various conditions and diagnoses, it includes candid advice and strategies from parents as well as young adults who grew up with a hidden condition themselves.

Автор: Heath, Chip,Starr, Karla
Название: Making Numbers Count
ISBN: 1787634221 ISBN-13(EAN): 9781787634220
Издательство: Random House - Penguin
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Цена: 13190.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: From bestselling author Chip Heath, a lively, practical, first-of-its-kind guide to turning cold, clinical data into a memorable story.

Автор: Heath Dan
Название: Upstream: The Quest to Stop Problems Before They Happen
ISBN: 1797100556 ISBN-13(EAN): 9781797100555
Издательство: Simon & Schuster
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Цена: 22980.00 T
Наличие на складе: Нет в наличии.
Описание: New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers.

So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention?

Upstream probes the psychological forces that push us downstream--including "problem blindness," which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out--as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation's culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge--and forward-deploying its ambulances to stand by in those areas.

Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we've forgotten that we can fix them?

Автор: Matange Sanjay, Heath Dan, Sas Institute
Название: Statistical Graphics Procedures by Example: Effective Graphs Using SAS
ISBN: 1607647621 ISBN-13(EAN): 9781607647621
Издательство: Неизвестно
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Цена: 85770.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Автор: Heath Justice
Название: The Extraordinary Trial of Dan(l.) Dawson
ISBN: 1275077749 ISBN-13(EAN): 9781275077744
Издательство: Неизвестно
Цена: 14490.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Автор: Heath, Chip & Van
Название: Made to Stick
ISBN: 009950569X ISBN-13(EAN): 9780099505693
Издательство: Random House - Penguin
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Цена: 10550.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he`d discovered the cause of stomach ulcers by drinking a glass filled with bacteria, and how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium.

Автор: Heath Dan
Название: Upstream: The Quest to Stop Problems Before They Happen
ISBN: 1982134720 ISBN-13(EAN): 9781982134723
Издательство: Simon & Schuster
Рейтинг:
Цена: 22990.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers.

So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention?

Upstream probes the psychological forces that push us downstream--including "problem blindness," which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out--as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation's culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge--and forward-deploying its ambulances to stand by in those areas.

Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we've forgotten that we can fix them?

Автор: Heath, Dan
Название: Upstream
ISBN: 1787632741 ISBN-13(EAN): 9781787632745
Издательство: Random House - Penguin
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Цена: 14070.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: ___________`Informs, engages and, above all, entertains` - Charles DuhiggNew York Times bestselling author Dan Heath asks what happens when we take our thinking upstream and try to prevent problems before they happen. We all have a tendency to work around problems.