The Branded Supply Chain: A New Perspective on Value Creation in Branding, Gian Mario Borney, Stefania Saviolo
Автор: Dagnino Название: Branded Entertainment and Cinema ISBN: 0815348525 ISBN-13(EAN): 9780815348528 Издательство: Taylor&Francis Рейтинг: Цена: 63280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Branded Entertainment and Cinema addresses the increasing integration between media and advertising contents, specifically examining the case of brand/film integration in Italy.
Автор: Tungate Mark Название: Branded Beauty ISBN: 0749461810 ISBN-13(EAN): 9780749461812 Издательство: Kogan Page Рейтинг: Цена: 24280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Journey through the history and evolution of the multi-billion dollar global beauty industry and understand the marketing strategies used by those who create and sell the most successful beauty products.
Автор: Martel Alain, Klibi Walid Название: Designing Value-Creating Supply Chain Networks ISBN: 3319802836 ISBN-13(EAN): 9783319802831 Издательство: Springer Рейтинг: Цена: 46570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Winner of the 2016 Coup de Coeur prize at the Plumes des Achats & Supply Chain, Paris. Focusing on the design of robust value-creating supply chain networks (SCN) and key strategic issues related to the number;
Автор: Sir Michael Huhn, Huhn Michael Huhn, Huhn Название: Gold graphic sir michael branded blank page creative note journal ISBN: 1714185222 ISBN-13(EAN): 9781714185221 Издательство: Неизвестно Рейтинг: Цена: 33160.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Intended for poetry-translation scholars, teachers, students, and practitioners, this book provides an in-depth look at poetry translation as an act of creative recreation. It is designed to help readers understand the nature of poetry, the key elements of its language, the challenges encountered in its translation, and the procedures, methods and strategies required to translate poems into poems.
Автор: Primdal Carsten Название: A Roadmap to Modern Slavery Compliance and a Sustainable Supply Chain: The power to bring change, manage risk, improve ESG scores and unlock value. ISBN: 0994399111 ISBN-13(EAN): 9780994399113 Издательство: Неизвестно Рейтинг: Цена: 24780.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Have you heard about Modern Slavery Acts and wondered where to start to become compliant? Do you have a gut feeling that you know next to nothing about your supply chain, other than the name of the factory and perhaps the defect rates on the product you receive?
Автор: Stępień Beata Название: The Value of Luxury: An Emerging Perspective ISBN: 3030512177 ISBN-13(EAN): 9783030512170 Издательство: Springer Цена: 130430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact with it.
Автор: Ingeborg Bloem and Klaus Kempenaars Название: Branded Protest ISBN: 9063695411 ISBN-13(EAN): 9789063695415 Издательство: Laurence King Рейтинг: Цена: 28330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Branded Protest takes closer look at the arbitrary - odd - relationship between "branding" and "protest". It researches the power of branding and its influence on current protest movements, giving examples of unique branding efforts that support protest. In today's world, we find that visual stimulation generally holds the key to success of a message. To streamline the process, branding is becoming an essential part of the communication channel. The success of the protest actions are increased by good branding. This book is a reference tool which will reflect on current protest developments in context with historic relevant protest movements. To show the differences and the common goal, the focus on the different branding tools of each individual protest is divided into main branding tool directions. For students, educational professionals, brand and graphic design professionals, and a design interested audience.
Автор: Nagurney Anna, Li Dong Название: Competing on Supply Chain Quality: A Network Economics Perspective ISBN: 3319797921 ISBN-13(EAN): 9783319797922 Издательство: Springer Рейтинг: Цена: 93160.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book lays the foundations for quality modeling and analysis in the context of supply chains through a synthesis of the economics, operations management, as well as operations research/management science literature on quality.
Автор: Houcine Akrout, Karine Raies, Arch G. Woodside Название: New Insights on Trust in Business-to-Business Relationships: A Multi-Perspective Approach ISBN: 1838670637 ISBN-13(EAN): 9781838670634 Издательство: Emerald Рейтинг: Цена: 101630.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.
