Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7 707 857-29-98
  +7(7172) 65-23-70
  10:00-18:00 пн-пт
  shop@logobook.kz
   
    Поиск книг                        
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Бестселлеры | |
 

Branded Entertainment and Cinema, Dagnino


Варианты приобретения
Цена: 63280.00T
Кол-во:
Наличие: Поставка под заказ.  Есть в наличии на складе поставщика.
Склад Америка: 160 шт.  
При оформлении заказа до: 2025-07-28
Ориентировочная дата поставки: Август-начало Сентября
При условии наличия книги у поставщика.

Добавить в корзину
в Мои желания

Автор: Dagnino
Название:  Branded Entertainment and Cinema
ISBN: 9780815348528
Издательство: Taylor&Francis
Классификация:
ISBN-10: 0815348525
Обложка/Формат: Hardcover
Страницы: 152
Вес: 0.29 кг.
Дата издания: 01.04.2019
Серия: Routledge critical advertising studies
Язык: English
Иллюстрации: 2 tables, black and white; 1 line drawings, black and white
Размер: 143 x 223 x 13
Читательская аудитория: Undergraduate
Основная тема: Advertising Studies
Подзаголовок: The Marketisation of Italian Film
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание: Branded Entertainment and Cinema addresses the increasing integration between media and advertising contents, specifically examining the case of brand/film integration in Italy.

Branded Bodies, Rhetoric, and the Neoliberal Nation-State

Автор: Wingard Jennifer
Название: Branded Bodies, Rhetoric, and the Neoliberal Nation-State
ISBN: 1498511791 ISBN-13(EAN): 9781498511797
Издательство: Bloomsbury
Рейтинг:
Цена: 43560.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States` most vulnerable occupants. Wingard explains how the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital, and explores how those underclassed "bodies" are identified through branding. By showing how brands are assembled to create affective threats, this book articulates how dangerous the branding of bodies has become and offers rhetorical strategies that can repair the damage to bodies caused by political branding.

The Netflix Effect: Technology and Entertainment in the 21st Century

Автор: Kevin McDonald, Daniel Smith-Rowsey
Название: The Netflix Effect: Technology and Entertainment in the 21st Century
ISBN: 1501340182 ISBN-13(EAN): 9781501340185
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 36950.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Netflix is the definitive media company of the 21st century. It was among the first to parlay new Internet technologies into a successful business model, and in the process it changed how consumers access film and television. It is now one of the leading providers of digitally delivered media content and is continually expanding access across a host of platforms and mobile devices. Despite its transformative role, however, Netflix has drawn very little critical attention-far less than competitors such as YouTube, Apple, Amazon, Comcast, and HBO.

This collection addresses this gap, as the essays are designed to critically explore the breadth and diversity of Netflix's effect from a variety of different scholarly perspectives, a necessary approach considering the hybrid nature of Netflix, its inextricable links to new models of media production, distribution, viewer engagement and consumer behavior, its relationship to existing media conglomerates and consumer electronics, its capabilities as a web-based service provider and data network, and its reliance on a broader technological infrastructure.

The Netflix Effect: Technology and Entertainment in the 21st Century

Автор: Kevin McDonald, Daniel Smith-Rowsey
Название: The Netflix Effect: Technology and Entertainment in the 21st Century
ISBN: 1501309447 ISBN-13(EAN): 9781501309441
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 147840.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Netflix is the definitive media company of the 21st century. It was among the first to parlay new Internet technologies into a successful business model, and in the process it changed how consumers access film and television. It is now one of the leading providers of digitally delivered media content and is continually expanding access across a host of platforms and mobile devices. Despite its transformative role, however, Netflix has drawn very little critical attention-far less than competitors such as YouTube, Apple, Amazon, Comcast, and HBO.

This collection addresses this gap, as the essays are designed to critically explore the breadth and diversity of Netflix's effect from a variety of different scholarly perspectives, a necessary approach considering the hybrid nature of Netflix; its inextricable links to new models of media production and distribution, to new modes of viewer engagement and consumer behavior, its relationship to existing media conglomerates and consumer electronics, to its capabilities as a web-based service provider and data network, and to its reliance on a broader technological infrastructure. Marking the first scholarly work to address its significance, The Netflix Effect provides a critical framework for understanding the company's specific strategies as well as its broader social, economic, and cultural impact.

Visualizing Atrocity: Arendt, Evil, and the Optics of Thoughtlessness

Автор: Hartouni Valerie
Название: Visualizing Atrocity: Arendt, Evil, and the Optics of Thoughtlessness
ISBN: 0814769764 ISBN-13(EAN): 9780814769768
Издательство: Wiley EDC
Рейтинг:
Цена: 29730.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Visualizing Atrocity takes Hannah Arendt’s provocative and polarizing account of the 1961 trial of Nazi official Adolf Eichmann as its point of departure for reassessing some of the serviceable myths that have come to shape and limit our understanding both of the Nazi genocide and totalitarianism’s broader, constitutive, and recurrent features. These myths are inextricably tied to and reinforced viscerally by the atrocity imagery that emerged with the liberation of the concentration camps at the war’s end and played an especially important, evidentiary role in the postwar trials of perpetrators.
At the 1945 Nuremberg Tribunal, particular practices of looking and seeing were first established with respect to these images that were later reinforced and institutionalized through Eichmann’s trial in Jerusalem as simply part of the fabric of historical fact. They have come to constitute a certain visual rhetoric that now circumscribes the moral and political fields and powerfully assists in contemporary mythmaking about how we know genocide and what is permitted to count as such. In contrast, Arendt’s claims about the “banality of evil” work to disrupt this visual rhetoric. More significantly still, they direct our attention well beyond the figure of Eichmann to a world organized now as then by practices and processes that while designed to sustain and even enhance life work as well to efface it.


Science, Entertainment and Television Documentary

Автор: Campbell
Название: Science, Entertainment and Television Documentary
ISBN: 1137385375 ISBN-13(EAN): 9781137385376
Издательство: Springer
Рейтинг:
Цена: 71730.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The shift from traditional documentary to “factual entertainment” television has been the subject of much debate and criticism, particularly with regard to the representation of science. New types of factual programming that combine documentary techniques with those of entertainment formats (such as drama, game-shows and reality TV) have come in for strident criticism. Often featuring spectacular visual effects produced by Computer Generated Imagery--these programmes blur the boundaries between mainstream science and popular beliefs. Through close analysis of programmes across a range of sciences, this book explores these issues to see if criticisms of such hybrid programmes as representing the “rotting carcass of science TV” really are valid. Campbell considers if in fact; when considered in relation to the principles, practices and communication strategies of different sciences; these shows can be seen to offer more complex and rich representations that construct sciences as objects of wonder, awe and the sublime.

Media Entertainment

Автор: Zillmann
Название: Media Entertainment
ISBN: 0805833250 ISBN-13(EAN): 9780805833256
Издательство: Taylor&Francis
Рейтинг:
Цена: 64300.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collection of essays covers all essential aspects of media entertainment, written in a non-technical style for appeal to scholars in communication and psychology as well as to students at mid to advanced levels of study.

Locked Out: Regional Restrictions in Digital Entertainment Culture

Автор: Elkins Evan
Название: Locked Out: Regional Restrictions in Digital Entertainment Culture
ISBN: 1479830577 ISBN-13(EAN): 9781479830572
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 74410.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A rare insight into how industry practices like regional restrictions have shaped global media culture in the digital era.

"This content is not available in your country." At some point, most media consumers around the world have run into a message like this. Whether trying to watch a DVD purchased during a vacation abroad, play an imported Japanese video game, or listen to a Spotify library while traveling, we are constantly reminded of geography's imprint on digital culture. We are locked out.

Despite utopian hopes of a borderless digital society, DVDs, video games, and streaming platforms include digital rights management mechanisms that block media access within certain territories. These technologies of "regional lockout" are meant first and foremost to keep the entertainment industries' global markets distinct. But they also frustrate consumers and place territories on a hierarchy of global media access. Drawing on extensive research of media-industry strategies, consumer and retailer practices, and media regulation, Locked Out explores regional lockout's consequences for media around the globe. Power and capital are at play when it comes to who can consume what content and who can be a cultural influence. Looking across digital technologies, industries, and national contexts, Locked Out argues that the practice of regional lockout has shaped and reinforced global hierarchies of geography and culture.


Trial Films on Trial: Law, Justice, and Popular Culture

Автор: Austin Sarat, Jessica Silbey, Martha Merrill Umphrey
Название: Trial Films on Trial: Law, Justice, and Popular Culture
ISBN: 081735929X ISBN-13(EAN): 9780817359294
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 25040.00 T
Наличие на складе: Невозможна поставка.
Описание: A collection of wide-ranging critical essays that examine how the judicial system is represented on screen.   Historically, the emergence of the trial film genre coincided with the development of motion pictures. In fact, one of the very first feature-length films, Falsely Accused!, released in 1908, was a courtroom drama. Since then, this niche genre has produced such critically acclaimed films as Twelve Angry Men, To Kill a Mockingbird, and Anatomy of a Murder. The popularity and success of these films can be attributed to the fundamental similarities of filmic narratives and trial proceedings. Both seek to construct a ""reality"" through storytelling and representation and in so doing persuade the audience or jury to believe what they see.  Trial Films on Trial: Law, Justice, and Popular Culture is the first book to focus exclusively on the special significance of trial films for both film and legal studies. The contributors to this volume offer a contemporary approach to the trial film genre. Despite the fact that the medium of film is one of the most pervasive means by which many citizens receive come to know the justice system, these trial films are rarely analyzed and critiqued. The chapters cover a variety of topics, such as how and why film audiences adopt the role of the jury, the narrative and visual conventions employed by directors, and the ways mid-to-late-twentieth-century trial films offered insights into the events of that period.

The Social Media Reader

Автор: Mandiberg Michael
Название: The Social Media Reader
ISBN: 0814764053 ISBN-13(EAN): 9780814764053
Издательство: Wiley EDC
Рейтинг:
Цена: 80080.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

The first collection to address the collective transformation happening in response to the rise of social media
With the rise of web 2.0 and social media platforms taking over vast tracts of territory on the internet, the media landscape has shifted drastically in the past 20 years, transforming previously stable relationships between media creators and consumers. The Social Media Reader is the first collection to address the collective transformation with pieces on social media, peer production, copyright politics, and other aspects of contemporary internet culture from all the major thinkers in the field.
Culling a broad range and incorporating different styles of scholarship from foundational pieces and published articles to unpublished pieces, journalistic accounts, personal narratives from blogs, and whitepapers, The Social Media Reader promises to be an essential text, with contributions from Lawrence Lessig, Henry Jenkins, Clay Shirky, Tim O'Reilly, Chris Anderson, Yochai Benkler, danah boyd, and Fred von Loehmann, to name a few. It covers a wide-ranging topical terrain, much like the internet itself, with particular emphasis on collaboration and sharing, the politics of social media and social networking, Free Culture and copyright politics, and labor and ownership. Theorizing new models of collaboration, identity, commerce, copyright, ownership, and labor, these essays outline possibilities for cultural democracy that arise when the formerly passive audience becomes active cultural creators, while warning of the dystopian potential of new forms of surveillance and control.


Information Systems and Management in Media and Entertainment Industries

Автор: Lugmayr
Название: Information Systems and Management in Media and Entertainment Industries
ISBN: 3319494058 ISBN-13(EAN): 9783319494050
Издательство: Springer
Рейтинг:
Цена: 121110.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book defines an agenda for research in information management and systems for media and entertainment industries.

Law and Ethics for Today`s Journalist: A Concise Guide

Автор: Mathewson Joe
Название: Law and Ethics for Today`s Journalist: A Concise Guide
ISBN: 0765640767 ISBN-13(EAN): 9780765640765
Издательство: Taylor&Francis
Рейтинг:
Цена: 56130.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Law and Ethics for Today's Journalist offers aspiring and working journalists the practical understanding of law and ethics they must have to succeed at their craft. Instead of covering every nuance of media law for diverse communications majors, Mathewson focuses exclusively on what's relevant for journalists. Even though media law and media ethics are closely linked together in daily journalistic practice, they are usually covered in separate volumes. Mathewson brings them together in a clear and colourful way that practicing journalists will find more useful. Everything a journalist needs to know about legal protections, limitations, and risks inherent in workaday reporting is illustrated with highlights from major court opinions.

Mathewson advises journalists who must often make ethical decisions on the spot with no time for the elaborate, multi-faceted analysis. The book assigns to journalists the hard decisions on ethical questions such as whether to go undercover or otherwise misrepresent themselves in order to get a big story. The ethics chapter precedes the law chapters because ethical standards should underlie a journalist's work at all times. There may be occasions when ethics and law are not parallel, thus calling for the journalist to make a personal judgment. Law and Ethics for Today's Journalist is user-friendly, written in clear, direct, understandable language on issues that really matter to a working journalist. Supplementary reading of the actual court cases is recommended and links to most cases are provided in the text. The text includes a fine (but purposely not exhaustive) bibliography listing important and useful legal cases, including instructive appellate and trial court opinions, state as well as federal.


That`s Entertainment: Spectacle, Amusement, and Leisure Culture

Автор: Michele Fadda, Sara Pesce
Название: That`s Entertainment: Spectacle, Amusement, and Leisure Culture
ISBN: 8869771792 ISBN-13(EAN): 9788869771798
Издательство: Marston Book Services
Рейтинг:
Цена: 30360.00 T
Наличие на складе: Невозможна поставка.
Описание: The 20th century witnessed the collapse of the traditional separation between the realm of 'official' culture and that of 'popular' entertainment. This event produced dramatic consequences at all levels of social life in the West, especially in the English-speaking context. Yet, due to its gigantic breadth and scope, the turn towards entertainment still begs for a detailed exploration. This book aims to deepen the analysis of this momentous transformation, engaging in particular with questions such as: what effects have been produced by performative and recreational practices (theatre, music, radio, serious and popular literature, comic strips) in the systemic evolution of cinema and television? What role has technology played in the development of recreational forms in the 20th century? Can entertainment and its exploitation still be operative in the era of new media and the internet? By focusing on the English-speaking context, this volume offers new historical perspectives on the forms of entertainment and amusement that have become hegemonic worldwide over the past century.


Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2)
ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
Kaspi QR
   В Контакте     В Контакте Мед  Мобильная версия