Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 63390.00 T Наличие на складе: Есть Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Автор: Jacob + Strutt *Npq* Название: English for International Tourism Upper-Intermediate Workbook ISBN: 0582298512 ISBN-13(EAN): 9780582298514 Издательство: Pearson Education Рейтинг: Цена: 2480.00 T Наличие на складе: Невозможна поставка. Описание: Трёхуровневый курс английского языка для студентов факультетов туризма и гостиничного бизнеса English for International Tourism - результат совместной работы с издательством Dorling Kindersley. Пособие содержит аутентичные материалы, превосходные фотограф
Автор: Duckworth, Michael Название: Going International: English for Tourism: Workbook ISBN: 0194574024 ISBN-13(EAN): 9780194574020 Издательство: Oxford University Press Рейтинг: Цена: 1330.00 T Наличие на складе: Нет в наличии. Описание: This is an upper-intermediate English language course aimed at people training for or already employed in the tourism industry. It replaces Five Star English and will have a broad international appeal. The syllabus is topic-based. Each of the twelve units offers a range of reading and listening tasks developed from authentic sources, practising language in ways that students will use it in real life, e.g. role plays using the language of complaint, or planning a tour.
Автор: Rawdon Wyatt Название: Check Your English Vocabulary for Leisure, Travel and Tourism ISBN: 0713687363 ISBN-13(EAN): 9780713687361 Издательство: A & C Black Рейтинг: Цена: 8900.00 T Наличие на складе: Поставка под заказ. Описание: This is a useful title for all non-native English speakers wishing to improve their language skills for these hugely popular and expanding industries.
Автор: Page, Stephen J. , Connell, Joanne Название: Tourism A Modern Synthesis, 5 ed. ISBN: 0367437368 ISBN-13(EAN): 9780367437367 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges.
Автор: Jacob + Strutt *Npq* Название: English for International Tourism Upper-Intermediate Coursebook ISBN: 058223753X ISBN-13(EAN): 9780582237537 Издательство: Pearson Education Рейтинг: Цена: 1730.00 T Наличие на складе: Невозможна поставка. Описание: Трёхуровневый курс английского языка для студентов факультетов туризма и гостиничного бизнеса English for International Tourism - результат совместной работы с издательством Dorling Kindersley. Пособие содержит аутентичные материалы, превосходные фотограф
Название: Inclusive Development of Society ISBN: 1138334766 ISBN-13(EAN): 9781138334762 Издательство: Taylor&Francis Рейтинг: Цена: 183750.00 T Наличие на складе: Невозможна поставка. Описание: These papers focus on such topics as language, cultural studies, economics, behavior studies, political sciences, media and communication, psychology and human development. Of interest to academics and professionals in the wider field of social sciences, including disciplines such as education, psychology, tourism and knowledge management.
Автор: Lumban Gaol Ford, Filimonova Natalia, Frolova Irina Название: Inclusive Development of Society: Proceedings of the 6th International Conference on Management and Technology in Knowledge, Service, Tourism & Hospit ISBN: 0367497514 ISBN-13(EAN): 9780367497514 Издательство: Taylor&Francis Рейтинг: Цена: 71450.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: These papers focus on such topics as language, cultural studies, economics, behavior studies, political sciences, media and communication, psychology and human development. Of interest to academics and professionals in the wider field of social sciences, including disciplines such as education, psychology, tourism and knowledge management.
Название: Developing Agriculture and Tourism for Inclusive Growth in the Lao People`s Democratic Republic ISBN: 929269040X ISBN-13(EAN): 9789292690403 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 22570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This report explores potential links between the agriculture and tourism sectors that could strengthen infrastructure development and inclusive growth in the Lao People's Democratic Republic.
Over the last 3 decades, the Lao People's Democratic Republic has seen remarkable economic growth, with per capita income quadrupling between 1989 and 2019. However, this growth has been accompanied by widening inequality as the economy generated limited job opportunities beyond agriculture. In the aftermath of the coronavirus disease (COVID-19) pandemic, this report emphasizes the need to develop synergies between agriculture and tourism. It recommends investing in infrastructure, human capital, and digital connectivity among other development areas in the country's agriculture and tourism sectors.
Название: Inclusive Place Branding ISBN: 0367877317 ISBN-13(EAN): 9780367877316 Издательство: Taylor&Francis Рейтинг: Цена: 44910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Place branding is often a response to inter-place competition, developed in a vacuum, ignoring the needs of local communities and applying quick-fix solutions regardless of geographical and socio-political contexts. The need for more responsible and socially sensitive approaches catering for a wide range of stakeholders, can no longer be ignored
Автор: John Dattilo Название: Inclusive Leisure Services ISBN: 1571678697 ISBN-13(EAN): 9781571678690 Издательство: Gazelle Book Services Рейтинг: Цена: 135830.00 T Наличие на складе: Невозможна поставка. Описание: In Inclusive Leisure Services (4th ed.), John Dattilo discusses the importance of including all people in leisure services, offering an educational model for learning about considerations and strategies to promote inclusive leisure services. He begins each chapter with an orientation activity including questions to stimulate reflection on the topic. He then introduces the chapter topic, followed by a rich discussion including examples from research studies and quotes from inside and outside the leisure field. To end each chapter, he offers final thoughts and discussion questions, allowing the reader to review the material, identify important points, and problem solve. He divides the book into six sections beginning with developing an awareness of ethics, inclusion, barriers, and legislation relevant to inclusive leisure services. The next three sections provide strategies to promote social, psychological, and physical leisure engagement for everyone. In the fifth section and throughout the book, Dattilo encourages readers to consider and endorse peoples culture (e.g., ethnicity, race, religion, sexual orientation), embrace their abilities, sustain healthy aging, address their economic resources, and support each individual and their family. The final section helps the reader learn about people, inclusion, and specific disabilities. Inclusive Leisure Services is a well-thought-out book based on Dattilos own experiences as a person within society and as a leisure service practitioner, his discoveries as a clinician and researcher, his reflections of relevant literature, and his observations of the operative assumptions within the leisure profession.
Название: Inclusive Place Branding ISBN: 113865924X ISBN-13(EAN): 9781138659247 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Place branding is often a response to inter-place competition and discussed as if it operated in a vacuum, ignoring the needs of local communities. It has developed a set of methods – catchy slogans, colourful logos, ‘star-chitects’, bidding for City of Culture status etc. – that are applied as quick-fix solutions regardless of geographical and socio-political contexts. Critical views of place branding are emerging which focus on its unexplored consequences on the physical and social fabric of places. These more critical approaches reveal place branding as an essentially political activity, serving hidden agendas and marginalizing social groups. Scholars and practitioners can no longer ignore the need for more responsible and socially sensitive approaches to cater for a wider range of stakeholders, and which fully acknowledge the importance of resident participation in decision-making. The contributions in this innovative book set out to introduce new critical ways of thinking around place branding and practices that encourage it to be more inclusive and participatory. It will be of interest to researchers and advanced students of branding, critical marketing, and destination marketing as well as critical tourism and environmental design.
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