Rethinking Public Relations: Persuasion, Democracy and Society, Kevin Moloney, Conor McGrath
Старое издание
Автор: Roxan Название: Local Democracy, Journalism and Public Relations ISBN: 1138044628 ISBN-13(EAN): 9781138044623 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Local Democracy, Journalism and Public Relations is a critical examinationthe impact of sustained large-scale austerity cuts on local government communications in the UK.
Автор: Roxan Название: Local Democracy, Journalism and Public Relations ISBN: 1138044644 ISBN-13(EAN): 9781138044647 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Local Democracy, Journalism and Public Relations is a critical examinationthe impact of sustained large-scale austerity cuts on local government communications in the UK.
Автор: Liu, Hwa-Jen, Название: Leverage of the weak ISBN: 0816689520 ISBN-13(EAN): 9780816689521 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 22990.00 T Наличие на складе: Нет в наличии. Описание: Comparing Taiwan and South Korea strategically, Hwa-Jen Liu seeks an answer to a deceptively simple question: Why do social movements appear at different times in a nation’s development?Despite their apparent resemblance-a colonial heritage, authoritarian rule, rapid industrialization, and structural similarities-Taiwan and South Korea were opposites in their experiences with two key social movements. South Korea followed a conventional capitalist route: labor movements challenged the system long before environmental movements did. In Taiwan, pro-environment struggles gained strength before labor activism. Liu argues that part of the explanation lies in an analysis of how movements advance their causes by utilizing different types of power. Whereas labor movements have the power of economic leverage, environmental movements depend on the power of ideology. Therefore, examining material factors versus ideational factors is crucial to understanding the successes (or failures) of social movements.Leverage of the Weak is a significant contribution to the literature on social movements, to the study of East Asian political economies, and to the progress of the comparative-historical method. It enhances knowledge of movement emergence, investigates the possibilities and obstacles involved in forging labor–environment alliances, and offers the first systematic, multilayered comparisons across movements and nations in East Asia.
This revolutionary book presents a new conception of community and the struggle against capitalism. In Undoing Work, Rethinking Community, James A. Chamberlain argues that paid work and the civic duty to perform it substantially undermines freedom and justice. Chamberlain believes that to seize back our time and transform our society, we must abandon the deep-seated view that community is constructed by work, whether paid or not.
Chamberlain focuses on the regimes of flexibility and the unconditional basic income, arguing that while both offer prospects for greater freedom and justice, they also incur the risk of shoring up the work society rather than challenging it. To transform the work society, he shows that we must also reconfigure the place of paid work in our lives and rethink the meaning of community at a deeper level. Throughout, he speaks to a broad readership, and his focus on freedom and social justice will interest scholars and activists alike. Chamberlain offers a range of strategies that will allow us to uncouple our deepest human values from the notion that worth is generated only through labor.
Автор: Altheide, David L. Название: Media Edge : Media Logic and Social Reality ISBN: 1433126443 ISBN-13(EAN): 9781433126444 Издательство: Peter Lang Рейтинг: Цена: 43430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book challenges social science to address the most important social change since the industrial revolution: the mediated communication order. More of our everyday lives and social institutions reflect the compelling media logic that resonates through conversation, interaction, marketing, as well as social programs, issues and foreign policy. We are beyond the time when people take into account media matters; rather, media matters are now incorporated as a kind of social form in routine and extraordinary activities. This thesis was first laid out in ‘Media Logic’, co-authored with Robert P. Snow in 1979. Thirty-five years on, Altheide discusses his recent thinking about how media logic and mediation is a basic element in constructing social reality. From the internet to the NSA, he shows how media logic has transformed audiences into personal networks guided by social media. He argues that we have reached the media edge as social media have all but eviscerated the audience as a significant factor in the communication equation; mediated communication is increasingly about media performances and individual selection to promote identity.
Автор: Derina R. Holtzhausen Название: The Routledge Handbook of Strategic Communication ISBN: 0415530016 ISBN-13(EAN): 9780415530019 Издательство: Taylor&Francis Рейтинг: Цена: 234790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.
Автор: Kevin Moloney, Conor McGrath Название: Rethinking Public Relations: Persuasion, Democracy and Society ISBN: 1138593656 ISBN-13(EAN): 9781138593657 Издательство: Taylor&Francis Рейтинг: Цена: 188850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This third edition of Rethinking Public Relations argues that public relations is weak propaganda. While earlier editions focused on PR as representative of the uneven power distribution in society, this book goes further, conceiving the power of PR as more than structural but also as having an important rhetorical component.
Название: Strategic Communication, Social Media and Democracy ISBN: 1138841161 ISBN-13(EAN): 9781138841161 Издательство: Taylor&Francis Рейтинг: Цена: 158230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.
Автор: Coombs W Timothy Название: Strategic Communication, Social Media and Democracy ISBN: 113849741X ISBN-13(EAN): 9781138497412 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.
Название: Shaping international public opinion ISBN: 1433130289 ISBN-13(EAN): 9781433130281 Издательство: Peter Lang Рейтинг: Цена: 62430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Bridging two «camps» in the field of international public opinion – nation branding and public diplomacy – this book presents a first-of-its-kind cohesive framework with which readers can better research, teach, practice, and understand the field. At its core is the introduction of the Model of Country Concept, which illustrates the array of factors, including hard- and soft-power initiatives, that shape how global citizens form their opinions about other countries.
Each chapter applies the Model of Country Concept across a wide geographic, methodological, and disciplinary range of qualitative and quantitative research studies. They include traditional and social media content, international educational exchange programs, tourism, government-sponsored programs, and entertainment. By way of definitions, prior research findings, professional best practices, and published theories and models, the book offers a framework for future positioning of both practice around and research about nation branding and public diplomacy.
Written for practitioners, researchers, teachers, and students of public diplomacy, international relations, media/journalism, and strategic communication, among others, the book offers a comprehensive yet approachable solution for framing a conversation about the heterodox nature of nation branding and public diplomacy, and advances the field through original research.
The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice—from public diplomacy to corporate social responsibility to crisis communications to social justice issues and special events. These chapters take a significant step toward overcoming the dearth of published case studies in public relations beyond North America. Written by established scholars and professionals who had access to some of the world’s most intriguing and influential cases of organizational communication, these studies will be of tremendous interest to all who teach, study, and practice public relations around the world.
Название: How strategic communication shapes value and innovation in society ISBN: 1787147177 ISBN-13(EAN): 9781787147171 Издательство: Emerald Рейтинг: Цена: 112470.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Let`s Talk Society - and the society were talking about is in transition to a green and sustainable society, an inclusive society, and an innovative and reflective society. What is our role as communication professionals in all of this? How can we foster public debate? This book addresses these challenges and offers some answers.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
