100 Ideas that Changed Advertising, Veksner, Simon

Автор: Barry, Pete
Название: The Advertising Concept Book
ISBN: 050051898X ISBN-13(EAN): 9780500518984
Издательство: Thames & Hudson
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Цена: 27500.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media.

Автор: Keaney Magdalene
Название: Fashion and advertising
ISBN: 2888931613 ISBN-13(EAN): 9782888931614
Издательство: Rockport/Rotovision
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Цена: 9610.00 T
Наличие на складе: Поставка под заказ.

Автор: Heller, Steven
Название: 100 Ideas that Changed Graphic Design
ISBN: 1856697940 ISBN-13(EAN): 9781856697941
Издательство: Laurence King
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Цена: 20190.00 T
Наличие на складе: Невозможна поставка.
Описание: Part of "100 Ideas that Changed..." series, this book demonstrates how ideas defined graphic design, and how those ideas have manifested themselves in objects of design. It includes coverage that ranges from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); and, more.

Автор: Williams, Eliza
Название: This is Advertising
ISBN: 1856696472 ISBN-13(EAN): 9781856696470
Издательство: Laurence King
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Цена: 25250.00 T
Наличие на складе: Поставка под заказ.
Описание: Addresses the changes that are occurring within advertising, from the perspective of key figures within the industry. This book is split into five chapters, which deal with the main themes relevant to the advertising industry today: Digital, Branded, Ambient, Integrated and Self-Initiated. Each chapter contains a series of case studies.

Автор: Grovier, Kelly
Название: 100 Works of Art That Will Define Our Age
ISBN: 050023907X ISBN-13(EAN): 9780500239070
Издательство: Thames & Hudson
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Цена: 38500.00 T
Наличие на складе: Невозможна поставка.
Описание: Just as Picassos Guernica or Gericaults Raft of the Medusa survive as cultural documents of their time, there will be works from our own era that will endure for generations to come. But which ones? This book predicts which artists and artworks from the past two decades will come to define our age through their power to question.

Автор: Pricken, Mario
Название: Creative Advertising
ISBN: 0500287333 ISBN-13(EAN): 9780500287330
Издательство: Thames & Hudson
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Цена: 32950.00 T
Наличие на складе: Невозможна поставка.
Описание: Klemens von Klemperer traces the many efforts of the German Resistance to forge alliances with Hitler`s opponents outside Germany. He uncovers the activities and beliefs of individual members, the formation of Resistance policies, their relations with the intelligence agencies of the Allied powers, and finally assesses the Resistance`s influence on the agenda of post-war international relations.

Автор: Sims, Josh
Название: 100 Ideas that Changed Street Style
ISBN: 1780673418 ISBN-13(EAN): 9781780673417
Издательство: Laurence King
Цена: 20190.00 T
Наличие на складе: Поставка под заказ.
Описание: 100 Ideas that Changed Street Style is a look-by-look dissection of the key ideas that changed the way we dress - from the middle of the 20th century to the present day - explaining the most iconic items of clothing and how they were worn, what the look was born of, its cultural background, how it was received and how it still resonates in fashion today. The modern wardrobe owes its development not just to fashion designers in Paris or Milan but also to gangs and movements brought together by a shared appreciation of music, sport or a particular underground culture, and a certain style that defines membership. These styles have rocked establishments, created stereotypes, expressed social division as much as they have united people, entered the language, spread around the world and, above all, transformed dress for a wider public.

Автор: Pete Barry
Название: The Advertising Concept Book-2nd ed
ISBN: 0500516235 ISBN-13(EAN): 9780500516232
Издательство: Thames & Hudson
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Цена: 24750.00 T
Наличие на складе: Невозможна поставка.

Автор: Weston, Richard
Название: 100 Ideas that Changed Architecture
ISBN: 1856697320 ISBN-13(EAN): 9781856697323
Издательство: Laurence King
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Цена: 20190.00 T
Наличие на складе: Поставка под заказ.
Описание: This inspiring book chronicles the most influential ideas that have shaped architecture. Arranged in a broadly chronological order, the ideas are presented through fascinating text and arresting visuals, 100 Ideas that Changed Architecture explores when each idea first evolved and the subsequent impact it has had up to the present day.

Автор: Parkinson, David
Название: 100 Ideas that Changed Film
ISBN: 1856697932 ISBN-13(EAN): 9781856697934
Издательство: Laurence King
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Цена: 25290.00 T
Наличие на складе: Поставка под заказ.
Описание: Chronicles the most influential ideas that have shaped film since its inception. This title discusses the milestones that have given Hollywood a hegemony over world cinema. It also features subjects as diverse as German Expressionism, auteur theory and Third Cinema.

Название: British Posters: Advertising, Art and Activism
ISBN: 1851776761 ISBN-13(EAN): 9781851776764
Издательство: Abrams
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Цена: 19790.00 T
Наличие на складе: Невозможна поставка.
Описание: Engaging, practical, multidisciplinary textbook for students and practitioners working at all levels, providing comprehensive coverage of the skills and knowledge needed to work with people with learning disabilities in a variety of settings. Written by leading academics and practitioners, this is a case-study-based text drawing on service-user experience.

Автор: Bird, Michael
Название: 100 Ideas that Changed Art
ISBN: 1856697959 ISBN-13(EAN): 9781856697958
Издательство: Laurence King
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Цена: 25290.00 T
Наличие на складе: Поставка под заказ.
Описание: From the earliest cave paintings through to the internet and street art, this inspiring book chronicles the 100 most influential ideas that have shaped the world of art. Arranged in broadly chronological order, it provides a unique and compelling take on the history of art. The book shows how developments in materials (oil paint, plastics, paint in tubes) and technology (paper, photography, welding) have radically changed the way that art is produced. But these changes run parallel with influences from wider culture such as the study of optics and anatomy and more conceptual concerns such as chance and ephemerality. Each entry explores when an idea first evolved and how it has resurfaced in the work of different artists up to the present day. Lavishly illustrated with historical masterpieces and packed with fascinating contemporary examples, this is an inspirational and wholly original guide to understanding the forces that have shaped world art.