100 Ideas that Changed Advertising, Veksner, Simon

Автор: Barry, Pete
Название: The Advertising Concept Book
ISBN: 050051898X ISBN-13(EAN): 9780500518984
Издательство: Thames & Hudson
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Цена: 27500.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media.

Автор: Weston, Richard
Название: 100 Ideas that Changed Architecture
ISBN: 1856697320 ISBN-13(EAN): 9781856697323
Издательство: Laurence King
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Цена: 20190.00 T
Наличие на складе: Поставка под заказ.
Описание: This inspiring book chronicles the most influential ideas that have shaped architecture. Arranged in a broadly chronological order, the ideas are presented through fascinating text and arresting visuals, 100 Ideas that Changed Architecture explores when each idea first evolved and the subsequent impact it has had up to the present day.

Автор: Keaney Magdalene
Название: Fashion and advertising
ISBN: 2888931613 ISBN-13(EAN): 9782888931614
Издательство: Rockport/Rotovision
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Цена: 9610.00 T
Наличие на складе: Поставка под заказ.

Автор: Warner Marien, Mary
Название: 100 Ideas that Changed Photography
ISBN: 1856697967 ISBN-13(EAN): 9781856697965
Издательство: Laurence King
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Цена: 20190.00 T
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Описание: This compelling book chronicles the most influential ideas that have shaped photography from the invention of the daguerreotype in the early 19th century up to the digital revolution and beyond. Entertaining and intelligent, it provides a fascinating resource to dip into. Arranged in a broadly chronological order to show the development of photography, the ideas that comprise the book include innovative concepts, cultural and social incidents, technologies and movements. Each idea is presented through lively text and arresting visuals, and explores when the idea first evolved and its subsequent impact on photography.

Автор: Bird, Michael
Название: 100 Ideas that Changed Art
ISBN: 1856697959 ISBN-13(EAN): 9781856697958
Издательство: Laurence King
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Цена: 25290.00 T
Наличие на складе: Поставка под заказ.
Описание: From the earliest cave paintings through to the internet and street art, this inspiring book chronicles the 100 most influential ideas that have shaped the world of art. Arranged in broadly chronological order, it provides a unique and compelling take on the history of art. The book shows how developments in materials (oil paint, plastics, paint in tubes) and technology (paper, photography, welding) have radically changed the way that art is produced. But these changes run parallel with influences from wider culture such as the study of optics and anatomy and more conceptual concerns such as chance and ephemerality. Each entry explores when an idea first evolved and how it has resurfaced in the work of different artists up to the present day. Lavishly illustrated with historical masterpieces and packed with fascinating contemporary examples, this is an inspirational and wholly original guide to understanding the forces that have shaped world art.

Название: 1000 ideas by 100 architects
ISBN: 1592535739 ISBN-13(EAN): 9781592535736
Издательство: Rockport/Rotovision
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Цена: 25290.00 T
Наличие на складе: Поставка под заказ.
Описание: Architecture is an art form that provides both function and beauty. Each architect brings something uniquely distinct to his or her work. This book provides insight into the work of 100 international designers through the deconstruction of 1000 architectural details and projects.

Автор: Stoklossa, Uwe
Название: Advertising
ISBN: 0500513406 ISBN-13(EAN): 9780500513408
Издательство: Thames & Hudson
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Цена: 38500.00 T
Наличие на складе: Поставка под заказ.
Описание: If advertising is to grab people`s attention, it must offer something really extraordinary. This compendium is packed with examples of eye-catching advertisements that use optical magic in order to hook the viewer, and to make sure that they give the ad that crucial second glance.

Автор: Worsley, Harriet
Название: 100 Ideas that Changed Fashion
ISBN: 1856697339 ISBN-13(EAN): 9781856697330
Издательство: Thames & Hudson
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Цена: 21950.00 T
Наличие на складе: Невозможна поставка.
Описание: This book brings together the artists that are creating the aesthetics of the next decade. All the artists in the book were born after 1970. These are artists who have passed the post-art school no mans land and are making waves in the contemporary art world. It includes an innovative new generation of artists who work on a global scale from Madrid to Athens, Los Angeles to Paris, Berlin to Sao Paulo. There are members of the Bowery school of New Yorks Lower East Side such as Agathe Snow, the new wave of underground Berlin artists that include Ozlem Altin and Sven Johne, and new installation artists to emerge post-Murakami in Tokyo, like Teppei Kaneuji. Including painting, sculpture, installation art, photography, performance work, collage, video and new technology, 100 New Artists brings together the new themes, media, imagery and ideas emerging in contemporary art practice. This is a vital new wave of art post conceptualism, post-minimalism, post pop. Not only a snapshot of art at this moment, 100 New Artists is a place to discover the people who will define our aesthetic future.

Название: Epica 25: Europe`s Best Advertising
ISBN: 2884791108 ISBN-13(EAN): 9782884791106
Издательство: Thames & Hudson
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Цена: 60500.00 T
Наличие на складе: Поставка под заказ.
Описание: Epica 25: Europes Best Advertising brings together images from all the 2011/12 Epica Award winners, featuring more than 850 commercials, print ads, innovative media ideas, publications, internet sites, direct marketing operations, packaging design projects and integrated campaigns. It is a unique source of information for all those interested in contemporary European creative trends. The content is conveniently arranged by product category with creative credits and brief explanations where necessary.

Автор: Joe La Pommpe
Название: Joe La Pommpe - 100 Visual Ideas, 1000 Great Ads
ISBN: 3899554620 ISBN-13(EAN): 9783899554625
Издательство: Gestalten
Цена: 38410.00 T
Наличие на складе: Поставка под заказ.
Описание: In 100 Visual Ideas, 1000 Great Ads, the French blogger and undercover advertising expert Joe La Pompe exposes the not-so-secret visual recipes behind successful ads. La Pompe extracts the 100 most popular visual ideas and recurring subjects from the world of advertising. He then presents the ten best campaigns from around the world that are based on each of these themes, yet have implemented them in a variety of different ways. By illustrating correlations and inspirations, this book offers advertising agencies and designers

Автор: Cristian Campos
Название: 1,000 Ideas by 100 Manga Artists
ISBN: 1592537146 ISBN-13(EAN): 9781592537143
Издательство: Rockport/Rotovision
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Цена: 17190.00 T
Наличие на складе: Поставка под заказ.
Описание: How much would a course on drawing cost given by the top 100 international manga artists? How much would they charge to share their most highly valued techniques? This book brings together 100 manga artists and asks each one to offer 10 practical tips for the manga enthusiast on techniques, sources of inspiration, and the best way to build their portfolios. Detailed photographs, 1,000 in total, taken by the artists themselves serve to illustrate each of these 1,000 tips.

Автор: Sims, Josh
Название: 100 Ideas that Changed Street Style
ISBN: 1780673418 ISBN-13(EAN): 9781780673417
Издательство: Laurence King
Цена: 20190.00 T
Наличие на складе: Поставка под заказ.
Описание: 100 Ideas that Changed Street Style is a look-by-look dissection of the key ideas that changed the way we dress - from the middle of the 20th century to the present day - explaining the most iconic items of clothing and how they were worn, what the look was born of, its cultural background, how it was received and how it still resonates in fashion today. The modern wardrobe owes its development not just to fashion designers in Paris or Milan but also to gangs and movements brought together by a shared appreciation of music, sport or a particular underground culture, and a certain style that defines membership. These styles have rocked establishments, created stereotypes, expressed social division as much as they have united people, entered the language, spread around the world and, above all, transformed dress for a wider public.