Автор: Tribe Название: Economics Of Recreation, Leisure And Tourism ISBN: 0750661801 ISBN-13(EAN): 9780750661805 Издательство: Elsevier Science Цена: 44170 T Наличие на складе: Невозможна поставка. Описание: Explains the necessary economic theories from first principles and applies them to a range of leisure and tourism problems and issues at the consumer, business, national and international level. This title discusses how the provision of leisure and tourism is determined and could it be provided in a different way.
Старое издание
Автор: Sandmo, Agnar Название: Economics evolving: A History of Economic Thought ISBN: 0691148422 ISBN-13(EAN): 9780691148427 Издательство: Wiley Рейтинг: Цена: 31680.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Describes the history of economic thought, focusing on the development of economic theory from Adam Smith`s "Wealth of Nations" to the late twentieth century. This text examines how important economists have reflected on the sometimes conflicting goals of efficient resource use and socially acceptable income distribution.
Автор: Rodrik Dani Название: Economics rules ISBN: 0393246418 ISBN-13(EAN): 9780393246414 Издательство: Wiley Рейтинг: Цена: 22710.00 T Наличие на складе: Поставка под заказ. Описание:
In the wake of the financial crisis and the Great Recession, economics seems anything but a science. In this sharp, masterfully argued book, Dani Rodrik, a leading critic from within, takes a close look at economics to examine when it falls short and when it works, to give a surprisingly upbeat account of the discipline.
Drawing on the history of the field and his deep experience as a practitioner, Rodrik argues that economics can be a powerful tool that improves the world--but only when economists abandon universal theories and focus on getting the context right. Economics Rules argues that the discipline's much-derided mathematical models are its true strength. Models are the tools that make economics a science.
Too often, however, economists mistake a model for the model that applies everywhere and at all times. In six chapters that trace his discipline from Adam Smith to present-day work on globalization, Rodrik shows how diverse situations call for different models. Each model tells a partial story about how the world works. These stories offer wide-ranging, and sometimes contradictory, lessons--just as children's fables offer diverse morals.
Whether the question concerns the rise of global inequality, the consequences of free trade, or the value of deficit spending, Rodrik explains how using the right models can deliver valuable new insights about social reality and public policy. Beyond the science, economics requires the craft to apply suitable models to the context.
The 2008 collapse of Lehman Brothers challenged many economists' deepest assumptions about free markets. Rodrik reveals that economists' model toolkit is much richer than these free-market models. With pragmatic model selection, economists can develop successful antipoverty programs in Mexico, growth strategies in Africa, and intelligent remedies for domestic inequality.
At once a forceful critique and defense of the discipline, Economics Rules charts a path toward a more humble but more effective science.
Автор: Nickson Dennis Название: Human Resource Management for Hospitality and Tourism, 2 ed. ISBN: 0080966489 ISBN-13(EAN): 9780080966489 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Невозможна поставка. Описание: This book takes an integrated look at existing human resource management (HRM) policies and practices in the tourism and hospitality industries. Utilizing existing HRM theory and practice, tourism and hospitality industries are put into context, by considering the specific employment practices of these industries, such as managing tour reps or working in the airline industry.
Автор: Morgan And Pritchard Название: Advertising in Tourism and Leisure ISBN: 0750654325 ISBN-13(EAN): 9780750654326 Издательство: Elsevier Science Цена: 35320.00 T Наличие на складе: Невозможна поставка. Описание: Illustrated with extensive international case studies (USA, UK, Australia, Bali, Israel for example), this book brings together the current thinking, and provides a critical appraisal of the potential of advertising in leisure and tourism. Arranged in three parts, the book examines: * The role of advertising and its relationship with other aspects of tourism and leisure marketing * Techniques used in advertising to key market segments * New strategic directions in advertising - focusing on the new destination marketing strategy of branding - assessing the relationship between advertising and other increasing important areas of promotion, such as sponsorship, ambient marketing and sales promotion. Since the case studies are drawn from an international field, readers will be able to assess best practice from a variety of sources and countries.
Автор: Tribe Название: Economics Of Recreation, Leisure And Tourism ISBN: 0750661801 ISBN-13(EAN): 9780750661805 Издательство: Elsevier Science Рейтинг: Цена: 44170.00 T Наличие на складе: Невозможна поставка. Описание: Explains the necessary economic theories from first principles and applies them to a range of leisure and tourism problems and issues at the consumer, business, national and international level. This title discusses how the provision of leisure and tourism is determined and could it be provided in a different way.
Автор: Candela, Guido Figini, Paolo Cortes-jimenez, Isabe Название: Economics of tourism destinations ISBN: 3642208738 ISBN-13(EAN): 9783642208737 Издательство: Springer Рейтинг: Цена: 83810.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The book aims at providing an overview of the main economic issues related to tourism activities. While tourism is an important sector, contributing to more than 10% of the European Union’s GDP, research and teaching at the university level has only recently grown to a considerable level, and the field still lacks a firm research methodology. This book approaches tourism economics as an applied field of study in which tourism markets are represented as imperfect markets, with asymmetric and incomplete information among agents, bounded rationality, and with a strong presence of externalities and public goods. The economic issues studied in the book are approached both intuitively, largely using examples and case studies, and formally, with mathematical formalizations in text boxes.
Автор: Page Stephen Название: Tourism Management ISBN: 1138784567 ISBN-13(EAN): 9781138784567 Издательство: Taylor&Francis Рейтинг: Цена: 30800.00 T Наличие на складе: Невозможна поставка. Описание:
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.
It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
This fifth edition has been revised and updated to include:
new content on: sports, festivals and event tourism, social media impacts on tourism and the effects of the global economic downturn on tourism, as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism
updated case studies on BRIC markets and new case studies from the Middle East and Asia
enhanced tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth
transport section with more international perspectives from China and South America
an updated companion website with: additional case studies, quizzes, PPTs, further reading, web reading and video links, and longer reflective case study per chapter to aid both teaching and learning.
Автор: Norbert Vanhove Название: Economics of tourism destinations ISBN: 0080969968 ISBN-13(EAN): 9780080969961 Издательство: Taylor&Francis Рейтинг: Цена: 51030.00 T Наличие на складе: Поставка под заказ. Описание: A guide to the economic aspects of tourism for students and practitioners alike to decipher the methods of measurement of supply, demand, trends and impacts. It emphasizes aspects such as measurement of tourism, supply trends, competition models, macro evaluation of tourism projects and events and the role of tourism in a development strategy.
Автор: Vanhove Название: Economics Of Tourism Destinations ISBN: 0750666374 ISBN-13(EAN): 9780750666374 Издательство: Elsevier Science Цена: 59890.00 T Наличие на складе: Невозможна поставка. Описание: Provides a guide to the economic aspects of tourism for students and practitioners alike to decipher the methods of measurement of supply, demand, trends and impacts. This title includes international case studies including tourism surveys in the UK and other European countries. It is useful for undergraduates and postgraduate students.
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