Becoming a public relations writer, Tindall, Natalie T. J. Hutchins, Amber L. (lamar University, Usa) Smith, Ronald D.
Старое издание
Автор: Smith Ronald D Название: Becoming a Public Relations Writer ISBN: 0367281570 ISBN-13(EAN): 9780367281571 Издательство: Taylor&Francis Цена: 73490 T Наличие на складе: Невозможна поставка. Описание: The sixth edition of Becoming a Public Relations Writer continues its place as an essential guide to the writing process for public relations practice.
A study of interlocutor reference that significantly deepens our understanding of the ways in which self-other relations are linguistically mediated in social interaction, based on the analysis of Southeast Asian languages.
Terms used by speakers to refer to themselves and their interlocutors form one of the ways that language expresses, defines, and creates a field for working out social relations. Because this field of study in sociolinguistics historically has focused on Indo-European languages, it has tended to dwell on references to the addressee—for example, the choice between tuand vous when addressing someone in French. This book uses the study of Southeast Asian languages to theorize interlocutor reference more broadly, significantly deepening our understanding of the ways in which self-other relations are linguistically mediated in social interaction. As the authors explain, Southeast Asian systems exceed in complexity and nuance the well-described cases of Europe in two basic ways. First, in many languages of Southeast Asia, a speaker must select an appropriate reference form not only for other/addressee but also for self/speaker. Second, in these languages, in addition to pronouns, speakers draw upon a range of common and proper nouns including names, kin terms, and titles, in referring to themselves and the addressee. Acts of interlocutor reference, therefore, inevitably do more than simply identify the speaker and addressee; they also convey information about the proposed relation between interlocutors. Bringing together studies from both small-scale and large, urbanized communities across Mainland and Insular Southeast Asia, this is an important contribution to the regional linguistic and anthropological literature.
Автор: O`Donnell, Aoife Название: Public Relations and Communications ISBN: 1032182903 ISBN-13(EAN): 9781032182902 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Cornelissen, Joep P. Название: Corporate communication ISBN: 1529600022 ISBN-13(EAN): 9781529600025 Издательство: Sage Publications Рейтинг: Цена: 51730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.
The text has been fully updated to include:
•changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams •the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the ‘metaverse’ and alongside consideration of popular newer social media such as TikTok •the increasing focus on sustainability and the United Nations’ Sustainable Development Goals (SDGs); societal impact, purpose and corporate social responsibility; and the importance of social justice and inclusion within organizations and how these relate to organizational communication
New case studies include Black Lives Matter (Starbucks); surveillance capitalism (Facebook); diversity and inclusion (Microsoft); and hybrid working (British Airways).
This textbook is essential reading for communication courses including: corporate communication; organizational communication; management communication; strategic communication; and public relations.
Joep Cornelissen is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University.
Автор: Bardhan, Nilanja, Gower, Karla Название: The role of leadership in building inclusive diversity in public relations ISBN: 0367769646 ISBN-13(EAN): 9780367769642 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book focuses on the relationship between leadership and diversity, inclusion, and equity within the U.S. public relations industry.
Автор: Flusser, Vilem Название: Communicology ISBN: 1503634485 ISBN-13(EAN): 9781503634480 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 23410.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Communicology is Vil?m Flusser's first thesis on his concepts of technical images and technical imagination. In this foundational text he lays the groundwork for later work, offering a philosophical approach to communication as a phenomenon that permeates every aspect of human existence. Clearly organized around questions such as "What is Communication?," "What are Codes?," and "What is Technical Imagination?," the work touches on theater, photography, film, television, and more. Originally written in 1978, but only posthumously published in German, the book is one of the clearest statements of Flusser's theory of communication as involving a variably mediated relation between humans and the world. Although Flusser was writing in the 1970s, his work demonstrates a prescience that makes it of significant contemporary interest to scholars in visual culture, art history, media studies, and philosophy.
Автор: Lovejoy Alice, Pajala Mari Название: Remapping Cold War Media: Institutions, Infrastructures, Translations ISBN: 0253062209 ISBN-13(EAN): 9780253062208 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 30090.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Why were Hollywood producers eager to film on the other side of the Iron Curtain? How did Western computer games become popular in socialist Czechoslovakia's youth paramilitary clubs? What did Finnish commercial television hope to gain from broadcasting Soviet drama? Cold War media cultures are typically remembered in terms of an East-West binary, emphasizing conflict and propaganda. Remapping Cold War Media, however, offers a different perspective on the period, illuminating the extensive connections between media industries and cultures in Europe's Cold War East and their counterparts in the West and Global South. These connections were forged by pragmatic, technological, economic, political, and aesthetic forces; they had multiple, at times conflicting, functions and meanings. And they helped shape the ways in which media circulates today—from film festivals, to satellite networks, to coproductions. Considering film, literature, radio, photography, computer games, and television, Remapping Cold War Media offers a transnational history of postwar media that spans Eastern and Western Europe, the Nordic countries, Cuba, the United States, and beyond. Contributors draw on extensive archival research to reveal how media traveled across geopolitical boundaries; the processes of translation, interpretation, and reception on which these travels depended; and the significance of media form, content, industries, and infrastructures then and now.
Автор: Smith, Ronald D. (buffalo State College, Usa) Название: Becoming a public relations writer ISBN: 0367281597 ISBN-13(EAN): 9780367281595 Издательство: Taylor&Francis Рейтинг: Цена: 183750.00 T Наличие на складе: Нет в наличии. Описание: The sixth edition of Becoming a Public Relations Writer continues its place as an essential guide to the writing process for public relations practice.
Автор: Brysk Название: Speaking Rights to Power Constructing Political Will ISBN: 0199982678 ISBN-13(EAN): 9780199982677 Издательство: Oxford Academ Рейтинг: Цена: 0.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: How can Speaking Rights to Power build political will to respond to human rights abuse? Through dozens of cases, this book shows how communication politics build recognition, solidarity, and social change. The book presents an innovative analysis of human rights rhetoric: strategic use of voice, framing, media, performance, and audience.
Автор: Silvia Название: Power Performance: Multimedia Storytelling for Journalism and Public Relations ISBN: 1405198699 ISBN-13(EAN): 9781405198691 Издательство: Wiley Рейтинг: Цена: 35850.00 T Наличие на складе: Поставка под заказ. Описание: Power Performance offers expert advice from a seasoned reporter on how to succeed as a journalist in the digital age. With profiles of successful practitioners in both the press and PR worlds, it offers examples of proven communication strategies.
Автор: Phillips, David Young, Philip Название: Online public relations ISBN: 0749449683 ISBN-13(EAN): 9780749449681 Издательство: Kogan Page Рейтинг: Цена: 24280.00 T Наличие на складе: Нет в наличии. Описание: Online Public Relations provides a practical guide to public relations and the Internet. Endorsed and supported by the Chartered Institute of Public Relations, the text covers up-to-date research and gives practical advice on every aspect of successful online public relations.
Автор: R. Arcos; R. Pherson Название: Intelligence Communication in the Digital Era: Transforming Security, Defence and Business ISBN: 1137523786 ISBN-13(EAN): 9781137523785 Издательство: Springer Рейтинг: Цена: 79190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This edited volume argues that producers of analysis need to shift from producing static, narrative products to much more dynamic, digitally-based platforms in order to remain competitive and relevant.
Автор: Manuel Adolphsen Название: Communication Strategies of Governments and NGOs ISBN: 3658055030 ISBN-13(EAN): 9783658055035 Издательство: Springer Рейтинг: Цена: 55890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Processes of global governance are mostly invisible to ordinary citizens, due to an overall lack of accompanying transnational public discourse.
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