Becoming a public relations writer, Tindall, Natalie T. J. Hutchins, Amber L. (lamar University, Usa) Smith, Ronald D.
Старое издание
Автор: Smith Ronald D Название: Becoming a Public Relations Writer ISBN: 0367281570 ISBN-13(EAN): 9780367281571 Издательство: Taylor&Francis Цена: 73490 T Наличие на складе: Невозможна поставка. Описание: The sixth edition of Becoming a Public Relations Writer continues its place as an essential guide to the writing process for public relations practice.
Автор: O`Donnell, Aoife Название: Public Relations and Communications ISBN: 1032182903 ISBN-13(EAN): 9781032182902 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Cornelissen, Joep P. Название: Corporate communication ISBN: 1529600022 ISBN-13(EAN): 9781529600025 Издательство: Sage Publications Рейтинг: Цена: 51730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.
The text has been fully updated to include:
•changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams •the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the ‘metaverse’ and alongside consideration of popular newer social media such as TikTok •the increasing focus on sustainability and the United Nations’ Sustainable Development Goals (SDGs); societal impact, purpose and corporate social responsibility; and the importance of social justice and inclusion within organizations and how these relate to organizational communication
New case studies include Black Lives Matter (Starbucks); surveillance capitalism (Facebook); diversity and inclusion (Microsoft); and hybrid working (British Airways).
This textbook is essential reading for communication courses including: corporate communication; organizational communication; management communication; strategic communication; and public relations.
Joep Cornelissen is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University.
Автор: Bardhan, Nilanja, Gower, Karla Название: The role of leadership in building inclusive diversity in public relations ISBN: 0367769646 ISBN-13(EAN): 9780367769642 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book focuses on the relationship between leadership and diversity, inclusion, and equity within the U.S. public relations industry.
A study of interlocutor reference that significantly deepens our understanding of the ways in which self-other relations are linguistically mediated in social interaction, based on the analysis of Southeast Asian languages.
Terms used by speakers to refer to themselves and their interlocutors form one of the ways that language expresses, defines, and creates a field for working out social relations. Because this field of study in sociolinguistics historically has focused on Indo-European languages, it has tended to dwell on references to the addressee—for example, the choice between tuand vous when addressing someone in French. This book uses the study of Southeast Asian languages to theorize interlocutor reference more broadly, significantly deepening our understanding of the ways in which self-other relations are linguistically mediated in social interaction. As the authors explain, Southeast Asian systems exceed in complexity and nuance the well-described cases of Europe in two basic ways. First, in many languages of Southeast Asia, a speaker must select an appropriate reference form not only for other/addressee but also for self/speaker. Second, in these languages, in addition to pronouns, speakers draw upon a range of common and proper nouns including names, kin terms, and titles, in referring to themselves and the addressee. Acts of interlocutor reference, therefore, inevitably do more than simply identify the speaker and addressee; they also convey information about the proposed relation between interlocutors. Bringing together studies from both small-scale and large, urbanized communities across Mainland and Insular Southeast Asia, this is an important contribution to the regional linguistic and anthropological literature.
Автор: Brysk Название: Speaking Rights to Power Constructing Political Will ISBN: 0199982678 ISBN-13(EAN): 9780199982677 Издательство: Oxford Academ Рейтинг: Цена: 0.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: How can Speaking Rights to Power build political will to respond to human rights abuse? Through dozens of cases, this book shows how communication politics build recognition, solidarity, and social change. The book presents an innovative analysis of human rights rhetoric: strategic use of voice, framing, media, performance, and audience.
Автор: Silvia Название: Power Performance: Multimedia Storytelling for Journalism and Public Relations ISBN: 1405198699 ISBN-13(EAN): 9781405198691 Издательство: Wiley Рейтинг: Цена: 35850.00 T Наличие на складе: Поставка под заказ. Описание: Power Performance offers expert advice from a seasoned reporter on how to succeed as a journalist in the digital age. With profiles of successful practitioners in both the press and PR worlds, it offers examples of proven communication strategies.
Автор: R. Arcos; R. Pherson Название: Intelligence Communication in the Digital Era: Transforming Security, Defence and Business ISBN: 1137523786 ISBN-13(EAN): 9781137523785 Издательство: Springer Рейтинг: Цена: 79190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This edited volume argues that producers of analysis need to shift from producing static, narrative products to much more dynamic, digitally-based platforms in order to remain competitive and relevant.
Автор: Manuel Adolphsen Название: Communication Strategies of Governments and NGOs ISBN: 3658055030 ISBN-13(EAN): 9783658055035 Издательство: Springer Рейтинг: Цена: 55890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Processes of global governance are mostly invisible to ordinary citizens, due to an overall lack of accompanying transnational public discourse.
Автор: Cengiz Erisen Название: Political Behavior and the Emotional Citizen ISBN: 1137587040 ISBN-13(EAN): 9781137587046 Издательство: Springer Рейтинг: Цена: 111790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book studies the role of emotions, such as anger, anxiety, and enthusiasm, across various domains of political behavior in Turkey. The author considers how emotions affect evaluations of leadership performance, levels of intolerance, likelihood of following and participating in politics, perceived threats from terrorism, and electoral decisions, including vote choice. Using a nationally representative survey and experimental data, this study empirically analyses the causal associations among the primary factors explaining the Turkish electorate’s political attitudes and behaviours. The book will be of particular interest to academics, university students, and policymakers seeking to learn more about contemporary Turkish politics amid the recent political and social turmoil that has affected all parts of this society.
Название: Strategic Communication, Social Media and Democracy ISBN: 1138841161 ISBN-13(EAN): 9781138841161 Издательство: Taylor&Francis Рейтинг: Цена: 158230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.
Автор: Greenwood Название: Public Relations and Whistleblowing ISBN: 1138293776 ISBN-13(EAN): 9781138293779 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: There is a growing interest in corporate whistleblowing, but no comprehensive research has yet focused on public relations practice. Drawing on extensive research on Fortune 1000 and Wilshire 5000 corporations, this book reveals executives` attitudes and relationships toward their organizations and their impact on whistleblowing.
Автор: Fitch Название: Professionalizing Public Relations ISBN: 1137573082 ISBN-13(EAN): 9781137573087 Издательство: Springer Рейтинг: Цена: 46570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This groundbreaking study offers new insights into public relations history with a focus on the changing relationship between women and public relations, the institutionalization of public relations education, and the significance of globalization in Australia in the second half of the twentieth century. Drawing on archival and interview research, it reveals how the industry’s professionalization led to the development of an occupational identity along national and gendered lines. It also challenges common misconceptions around the origins of public relations and women’s early contributions and careers. Adopting a critical approach, Professionalizing public relations avoids corporatist perspectives on the historical development of public relations by focusing on the processes of professionalization and their significance for gender and education, and by situating this study in a broader global context. The findings reveal dynamic and contested conceptualizations of public relations knowledge and expertise, and the significance of historical processes for contemporary understandings of the industry.
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