Автор: Peter Lindgren Название: Network Based High Speed Product Development ISBN: 8793519273 ISBN-13(EAN): 9788793519275 Издательство: Taylor&Francis Рейтинг: Цена: 47870.00 T Наличие на складе: Есть Описание: The evolution of market demands and focus on competencies of businesses can be characterized as a development from a focus on efficiency, to a focus on quality and flexibility, to a focus on speed and innovation. For this reason it is important to research and discuss product development and understand high speed product development of individualized products in fragile market segments.
Автор: Heldt, John J Название: Quality Sampling and Reliability ISBN: 1574442414 ISBN-13(EAN): 9781574442410 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Martin K Starr; Sushil Gupta Название: The Routledge companion to production and operations management ISBN: 1138919594 ISBN-13(EAN): 9781138919594 Издательство: Taylor&Francis Рейтинг: Цена: 255200.00 T Наличие на складе: Нет в наличии. Описание:
This remarkable volume highlights the importance of Production and Operations Management (POM) as a field of study and research contributing to substantial business and social growth. The editors emphasize how POM works with a range of systems--agriculture, disaster management, e-commerce, healthcare, hospitality, military systems, not-for-profit, retail, sports, sustainability, telecommunications, and transport--and how it contributes to the growth of each.
Martin K. Starr and Sushil K. Gupta gather an international team of experts to provide researchers and students with a panoramic vision of the field. Divided into eight parts, the book presents the history of POM, and establishes the foundation upon which POM has been built while also revisiting and revitalizing topics that have long been essential. It examines the significance of processes and projects to the fundamental growth of the POM field. Critical emerging themes and new research are examined with open minds and this is followed by opportunities to interface with other business functions. Finally, the next era is discussed in ways that combine practical skill with philosophy in its analysis of POM, including traditional and nontraditional applications, before concluding with the editors' thoughts on the future of the discipline.
Students of POM will find this a comprehensive, definitive resource on the state of the discipline and its future directions.
Автор: El Husseini, Sabine Название: Edlp versus hi-lo pricing strategies in retailing ISBN: 3631643578 ISBN-13(EAN): 9783631643570 Издательство: Peter Lang Рейтинг: Цена: 46140.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Retail pricing strategy is seen as one of the priorities in retail management. There exist two main pricing strategies in retailing: the Every Day Low Price (EDLP) strategy and the High-Low (Hi-Lo) pricing strategy. Despite the importance of this topic, it has been given little attention in academic research. The author fills this gap in academic literature and examines the topic both from a theoretical and an empirical perspective. Based on a comprehensive conceptual examination of pricing strategies in retailing, the author conducted two large-scale empirical studies about the impact of the retailer’s pricing strategy and the price promotion activity on store performance and derives fruitful implications both for future research and for managerial action.
Автор: Anderson, Mark J. Whitcomb, Patrick J. Название: Rsm simplified ISBN: 1498745989 ISBN-13(EAN): 9781498745987 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Anderson and Whitcomb pick up where they left off in DOE Simplified with RSM Simplified -- a practical tool for design of experiments that anyone with a minimum of technical training can understand and appreciate. Their approach is simple and fun for those who desire knowledge on response surface methods but are put off by the academic nature of other books on the topic.
RSM Simplified keeps formulas to a minimum and makes liberal use of figures, charts, graphs, and checklists. It offers many relevant examples with amusing sidebars and do-it-yourself exercises that will lead readers to the peak potential for their product quality and process efficiency.
Название: Turkish german affairs from an interdisciplinary perspective ISBN: 3631668589 ISBN-13(EAN): 9783631668580 Издательство: Peter Lang Рейтинг: Цена: 92290.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The relations between Turkey and Germany deserve to be called unique because of their depth and extent. This book offers an interdisciplinary approach on these relations from political, socio-economic and business perspectives. In this context, it is a beneficial reference book for those academics in Political Science, Economics and Business Administration who focus their researches on various aspects of the relations between Turkey and Germany. It also provides useful insight for the practitioners such as policy makers, diplomats, investors, financial analysts, NGOs that are engaged in Turkish-German relations, German companies invested in Turkey and Turkish companies that transfer know-how from Germany.
Автор: Le, Minh Hanh Название: Decision-oriented approach to performance measurement ISBN: 3631669984 ISBN-13(EAN): 9783631669983 Издательство: Peter Lang Рейтинг: Цена: 71900.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Within the performance measurement theme, this book contributes a new decision-oriented perspective to evaluate the efficiency of organizations. This perspective defines an efficient organization as the one which attains the rationality in the operating process to generate its desired values. From this angle, the book identifies the pitfalls regarding the input-output specification in bank efficiency assessments using Data Envelopment Analysis (DEA) models. It introduces the Decision-oriented Performance Measurement framework grounded in management rationality concepts as a solution to avoid these pitfalls. For empirical evidence, the book presents a goal-oriented DEA efficiency analysis of German savings bank sector.
Название: Male body as advertisement ISBN: 1433128373 ISBN-13(EAN): 9781433128370 Издательство: Peter Lang Рейтинг: Цена: 84140.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Male Body as Advertisement: Masculinities in Hispanic Media offers a multidisciplinary view of the body of men, of its practices and attributes, of its features, and, most importantly, of its use as a persuasive and expressive resource. Just as it occurred with the female body, the male body has become an object of desire in some instances and an object of expression in others. This collection of essays represents several developments in the field of communication studies. It is the first time that a study on the body of men in the Hispanic media has been carried out using film, television, internet, billboards, and so forth. This book also equates men to women in the media world. Lacking its own tradition, the male body has followed in the footsteps of the female body. It has been objectified, stylized, and transformed into a weapon of persuasion to reach the modern man. The Male Body as Advertisement can be useful for students of communication, anthropology, sociology, gender studies, and cultural studies. It will serve graduate students as a bibliographic reference for research on the male body as well as undergraduate students whose programs address issues related to gender studies. This work is also written to reach a wider audience beyond the university.
Автор: Okazaki, Shintaro Название: Fundamentals of mobile marketing ISBN: 1433115611 ISBN-13(EAN): 9781433115615 Издательство: Peter Lang Рейтинг: Цена: 41780.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. This book offers coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of why so that theories can be advanced.
Автор: Okazaki, Shintaro Название: Fundamentals of mobile marketing ISBN: 143311562X ISBN-13(EAN): 9781433115622 Издательство: Peter Lang Рейтинг: Цена: 156490.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. This book offers coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of why so that theories can be advanced.
Автор: Ishikawa, Kaoru Название: Introduction to quality control ISBN: 9401176906 ISBN-13(EAN): 9789401176903 Издательство: Springer Рейтинг: Цена: 81050.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: TO QUALITY CONTROL 3A CORPORATION Originally printed in Japan as "Dai-3-pan Hinshitsu Kanri Nyumon" (Introduction to Quality Control 3rd Edition) by Kaoru Ishikawa. 1 The Definition of Quality Control 1. 2 Some Misunderstandings about Quality Control and Total Quality Control 1. 1 Quality to Satisfy the Consumer 1.
Автор: Pitard Название: Theory of Sampling and Sampling Practice, Third Edition ISBN: 113847648X ISBN-13(EAN): 9781138476486 Издательство: Taylor&Francis Рейтинг: Цена: 234790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A step-by-step guide for anyone challenged by the many subtleties of sampling particulate materials. The only comprehensive document merging the famous works of P. Gy, I. Visman, and C.O. Ingamells into a single theory in a logical way - the most advanced book on sampling that can be used by all sampling practitioners around the world.
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