Cultural and Social Influences on Consumer Behavior, Wang
Автор: Sunstein Cass R. Название: Conformity: The Power of Social Influences ISBN: 1479867837 ISBN-13(EAN): 9781479867837 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 60190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Bestselling author Cass R. Sunstein reveals the appeal and the danger of conformity
We live in an era of tribalism, polarization, and intense social division--separating people along lines of religion, political conviction, race, ethnicity, and sometimes gender. How did this happen? In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity--what it is and how it works--as well as the countervailing force of dissent.
An understanding of conformity sheds new light on many issues confronting us today: the role of social media, the rise of fake news, the growth of authoritarianism, the success of Donald Trump, the functions of free speech, debates over immigration and the Supreme Court, and much more.
Lacking information of our own and seeking the good opinion of others, we often follow the crowd, but Sunstein shows that when individuals suppress their own instincts about what is true and what is right, it can lead to significant social harm. While dissenters tend to be seen as selfish individualists, dissent is actually an important means of correcting the natural human tendency toward conformity and has enormous social benefits in reducing extremism, encouraging critical thinking, and protecting freedom itself.
Sunstein concludes that while much of the time it is in the individual's interest to follow the crowd, it is in the social interest for individuals to say and do what they think is best. A well-functioning democracy depends on it.
Автор: Sunstein Cass R. Название: Conformity: The Power of Social Influences ISBN: 1479810177 ISBN-13(EAN): 9781479810178 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 12540.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Bestselling author Cass R. Sunstein reveals the appeal and the danger of conformity We live in an era of tribalism, polarization, and intense social division-separating people along lines of religion, political conviction, race, ethnicity, and sometimes gender. How did this happen? In Conformity, Cass R.
Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity-what it is and how it works-as well as the countervailing force of dissent. An understanding of conformity sheds new light on many issues confronting us today: the role of social media, the rise of fake news, the growth of authoritarianism, the success of Donald Trump, the functions of free speech, debates over immigration and the Supreme Court, and much more. Lacking information of our own and seeking the good opinion of others, we often follow the crowd, but Sunstein shows that when individuals suppress their own instincts about what is true and what is right, it can lead to significant social harm.
While dissenters tend to be seen as selfish individualists, dissent is actually an important means of correcting the natural human tendency toward conformity and has enormous social benefits in reducing extremism, encouraging critical thinking, and protecting freedom itself. Sunstein concludes that while much of the time it is in the individual's interest to follow the crowd, it is in the social interest for individuals to say and do what they think is best. A well-functioning democracy depends on it.
Автор: Sumer, Selay Ilgaz Название: Social Media Analytics in Predicting Consumer Behavior ISBN: 1032059907 ISBN-13(EAN): 9781032059907 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Understanding the importance of social media analytics. Comprehending the role of social media analytics in predicting consumer behavior. Understanding the importance of using social media in strategic marketing plans.
Автор: Timothy Steele Название: Prosocial Behavior: Perspectives, Influences & Current Research ISBN: 1536102490 ISBN-13(EAN): 9781536102499 Издательство: Nova Science Рейтинг: Цена: 82370.00 T Наличие на складе: Невозможна поставка. Описание: Prosocial behaviour is a form of behaviour that is voluntarily carried out in order to provide benefits for others. In this book, Chapter One includes a theoretical review, highlighting different studies investigating some aspects present in prosocial behavior. Chapter Two analyzes prosocial behavior from a social psychology point of view, examines the theoretical contributions of the past ten years, and highlights the various interpretations that have been proposed. Chapter Three studies prosocial values in religious societies based on social cognitive theory. Chapter Four draws on multidisciplinary research from psychology, sociology, computer science, education, and social work to describe cyber prosocial behaviors.
Автор: Darley, John M. Название: Social Influences on Ethical Behavior in Organizations ISBN: 0415651778 ISBN-13(EAN): 9780415651776 Издательство: Taylor&Francis Рейтинг: Цена: 56130.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Darley, John M. Название: Social Influences on Ethical Behavior in Organizations ISBN: 0805833307 ISBN-13(EAN): 9780805833300 Издательство: Taylor&Francis Рейтинг: Цена: 137810.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Motherhoods, markets and consumption ISBN: 1138206105 ISBN-13(EAN): 9781138206106 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This edited collection brings together a range of international studies to explore the role of markets and consumption in the making of mothers. Combining personal accounts from many mothers with different theoretical perspectives, this book examines how marketing and consumer culture constructs particular images of what mothers are, what they should care about and how they should behave.
Автор: Cochoy Название: On The Origins of SelfService ISBN: 1138902497 ISBN-13(EAN): 9781138902497 Издательство: Taylor&Francis Рейтинг: Цена: 178640.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this innovative study, Franck Cochoy challenges this perspective and takes a close look at the transformation of commerce through the lens of Progressive Grocer, an American trade magazine launched in 1922.
Aimed at modernizing small independent grocery stores, Progressive Grocer sowed the seeds for modern self-service which spread in small retail outlets, sometimes well before the advent of the large retail spaces which are traditionally viewed as the origin of the self-service economy. The author illustrates how this publication had a highly influential role on what the trade considered to be best practice and shaped what was considered to be cutting edge. By displacing the consumer and their agency from the centre of analytic attention, this innovative book highlights the complex impact of social, technical and retailing environment factors that structure and delimit consumer freedom in the marketplace.
This detailed critical analysis of the origins of self-service will be of interest to a wide variety of scholars not only in marketing and consumer research, but also in business history, sociology and cultural studies.
Название: Contemporary Consumer Culture Theory ISBN: 1138680567 ISBN-13(EAN): 9781138680562 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Contemporary Consumer Culture Theory is a reflective assessment, in theoretical, empirical and evocative keys, of the state of the field of consumer culture theory and an indication of the scholarly directions in which the discipline is evolving providing reflection upon a rapidly expanding discipline by some of its prime movers.
Автор: Soler, Cecilia Название: Stress, affluence and sustainable consumption ISBN: 1138040754 ISBN-13(EAN): 9781138040755 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Even though most of us know that novelty consumption poses a serious threat to an environmentally and socially sustainable future, we continue to do it. Why? This book discusses sustainable consumption from a stress perspective, helping to understand the sustainability related consumption challenges that we face today.
Автор: Dolinski Название: Techniques of Social Influence ISBN: 1138815179 ISBN-13(EAN): 9781138815179 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This accessible text provides an overview of different social influence techniques, which people use in order to make others meet various requests, suggestions and commands. Author Dariusz Dolinski does not merely describe these techniques, but also explores the research behind them: how do we know that they work, and under what conditions are they more or less likely to be effective.
Автор: Lester D. Taylor; H.S. Houthakker Название: Consumer Demand in the United States ISBN: 1489983929 ISBN-13(EAN): 9781489983923 Издательство: Springer Рейтинг: Цена: 241310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This classic treatise that defined the field of applied demand analysis is now fully updated and expanded. Its primary focus is how households adjust their expenditures, which account for 70% of America`s GDP, in response to changes in price and income.
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