Green Consumerism: Perspectives, Sustainability, and Behavior, Malyan, Ruchika Singh

Название: Green Consumerism: Perspectives, Sustainability, and Behavior
ISBN: 1771886943 ISBN-13(EAN): 9781771886949
Издательство: Taylor&Francis
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Цена: 118410.00 T
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Описание: This new volume provides a holistic understanding the importance of promoting green products and discusses consumers` buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives.

Автор: Cecilia Silvestri, Michela Piccarozzi, Barbara Aquilani
Название: Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution
ISBN: 179981419X ISBN-13(EAN): 9781799814191
Издательство: Mare Nostrum (Eurospan)
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Цена: 210670.00 T
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Описание: A well-planned marketing orientation strategy that keeps customers informed is the first step to building a long-term relationship with customers and providing them with appropriate incentives. The difficulty with providing a winning strategy in a highly competitive market, however, stems from responding to the specific needs of the customers.

Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution is an essential reference source that links together three highly relevant topics in the business of modern economy—innovation, customer satisfaction, and sustainability—and analyzes their synergies. Featuring research on topics such as e-business, global business, and sustainable innovation, this book is ideally designed for business consultants, managers, customer service representatives, entrepreneurs, academicians, researchers, and students seeking coverage on directing sustainable companies.

Автор: Karin M Ekstrom, Mikael Ottosson, Anders Parment
Название: Consumer Behavior: Classical and Contemporary Perspectives
ISBN: 9144116810 ISBN-13(EAN): 9789144116815
Издательство: Gazelle Book Services
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Цена: 101270.00 T
Наличие на складе: Невозможна поставка.
Описание: This book provides a basic understanding of the subject of consumer behavior. A better understanding in terms of why and how people consume is particularly relevant in todays society since consumption has become an increasingly important part of peoples lives. This book differs from most previous textbooks by describing the subject of consumer behavior based on two comprehensive theoretical fields: theories concerning consumer psychology and decision-making, and theories concerning consumer culture and practices. These two perspectives complement one another and contribute to a better understanding of the complexity of consumption. Furthermore, the book has a sustainability perspective.

Автор: Crocker Robert
Название: Somebody Else`s Problem
ISBN: 1783534915 ISBN-13(EAN): 9781783534913
Издательство: Taylor&Francis
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Цена: 33670.00 T
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Описание: Somebody Else`s Problem calls for a radical change in how we design, make and use the products and services we need. Crocker challenges us to look at the systems we take for granted in daily life, and their cumulative role in our environmental crisis.

Автор: Cecilia Silvestri, Michela Piccarozzi, Barbara Aquilani
Название: Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution
ISBN: 1799814203 ISBN-13(EAN): 9781799814207
Издательство: Mare Nostrum (Eurospan)
Цена: 175560.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A well-planned marketing orientation strategy that keeps customers informed is the first step to building a long-term relationship with customers and providing them with appropriate incentives. The difficulty with providing a winning strategy in a highly competitive market, however, stems from responding to the specific needs of the customers. Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution is an essential reference source that links together three highly relevant topics in the business of modern economyÔÇöinnovation, customer satisfaction, and sustainabilityÔÇöand analyzes their synergies. Featuring research on topics such as e-business, global business, and sustainable innovation, this book is ideally designed for business consultants, managers, customer service representatives, entrepreneurs, academicians, researchers, and students seeking coverage on directing sustainable companies.

Автор: Kaufman, Cynthia
Название: Consumerism, sustainability, and happiness
ISBN: 1032408227 ISBN-13(EAN): 9781032408224
Издательство: Taylor&Francis
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Цена: 35720.00 T
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Автор: Kaufman, Cynthia
Название: Consumerism, Sustainability, and Happiness
ISBN: 1032408235 ISBN-13(EAN): 9781032408231
Издательство: Taylor&Francis
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Цена: 137810.00 T
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Автор: Doran, Peter
Название: A Political Economy of Attention, Mindfulness and Consumerism
ISBN: 1138015970 ISBN-13(EAN): 9781138015975
Издательство: Taylor&Francis
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Цена: 148010.00 T
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Автор: Institute, Worldwatch
Название: State of the World 2010
ISBN: 1849710546 ISBN-13(EAN): 9781849710541
Издательство: Taylor&Francis
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Цена: 24490.00 T
Наличие на складе: Нет в наличии.

Автор: Doran
Название: A Political Economy of Attention, Mindfulness and Consumerism
ISBN: 0367179261 ISBN-13(EAN): 9780367179267
Издательство: Taylor&Francis
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Цена: 46950.00 T
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Описание: Drawing together lively debates from the new economics of transition, resilience and well-being, sustainable consumption, and the emerging role of mindfulness in popular culture, this book speaks to audiences from both the sustainability disciplines and students of Buddhism and mindfulness.

Автор: Ayantunji Gbadamosi
Название: Exploring the Dynamics of Consumerism in Developing Nations
ISBN: 1522579060 ISBN-13(EAN): 9781522579069
Издательство: Mare Nostrum (Eurospan)
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Цена: 218990.00 T
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Описание: As developing nations consume more goods, their relevance in the global marketplace increases. Existing assumptions and postulations about consumer consumption in various societies are being displaced largely due to the dynamic nature of the market. However, research has not been adequately devoted to explore the developments in consumer behavior in developing nations, which has resulted in numerous unanswered questions.Exploring the Dynamics of Consumerism in Developing Nations provides vital research on consumer behavior in developing countries and changes in the socio-cultural dimensions of marketing. While highlighting topics such as celebrity influence, marketing malpractices, and the adoption of e-government, this publication is ideally designed for researchers, advanced-level students, policymakers, and managers.

Автор: David J. Burns
Название: Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society
ISBN: 152256120X ISBN-13(EAN): 9781522561200
Издательство: Mare Nostrum (Eurospan)
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Цена: 208830.00 T
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Описание: Consumer culture influences virtually all activities within modern societies and has become an important area of study for businesses. Logical analysis of consumer behavior is difficult as humans have different reasons for repeatedly buying products they need or want, and it is challenging to follow why they buy unneeded or unwanted products regularly. Without a comprehensive understanding of consumer culture as the basis, market discussions become empty and produce little insight into the power consumers hold in affecting other individuals and society.Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society provides emerging research from different perspectives on the basis and ramifications of consumer culture, as well as how it affects all aspects of the lives of individuals. While providing a platform for exploring interpersonal interactions and issues related to ethics in marketing, readers will gain valuable insight into areas such as consumer vs. producer mentality, the effects of consumerism on developing countries, and the consequences of consumerism. This book is an important resource for marketing professionals, business managers, sociologists, students, academicians, researchers, and consumer professionals.