Advances in National Brand and Private Label Marketing, Mart?nez-L?pez
Автор: Mart?nez-L?pez Название: Advances in National Brand and Private Label Marketing ISBN: 3030769372 ISBN-13(EAN): 9783030769376 Издательство: Springer Рейтинг: Цена: 139750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021).
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Автор: Martнnez-Lуpez Francisco J., Gбzquez-Abad Juan Carlos Название: Advances in National Brand and Private Label Marketing: Eighth International Conference, 2021 ISBN: 3030769348 ISBN-13(EAN): 9783030769345 Издательство: Springer Цена: 139750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021).
Автор: Francisco J. Mart?nez-L?pez; Juan Carlos G?zquez-A Название: Advances in National Brand and Private Label Marketing ISBN: 3319597000 ISBN-13(EAN): 9783319597003 Издательство: Springer Рейтинг: Цена: 121110.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents the latest research on national brand and private label marketing - a collection of original, rigorous and highly relevant contributions of the 2017 International Conference on National Brand & Private Label Marketing in Barcelona.
Автор: Martinez-Lopez Francisco J., Gбzquez-Abad Juan Carlos, Breugelmans Els Название: Advances in National Brand and Private Label Marketing: Seventh International Conference, 2020 ISBN: 3030477630 ISBN-13(EAN): 9783030477639 Издательство: Springer Рейтинг: Цена: 130430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This proceedings volume highlights the latest research presented at the 7th International Conference on Research on National Brand & Private Label Marketing (NB&PL2020, Barcelona, Spain).
Автор: Mart?nez-L?pez Название: Advances in National Brand and Private Label Marketing ISBN: 3319920839 ISBN-13(EAN): 9783319920832 Издательство: Springer Рейтинг: Цена: 93160.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents the latest research on national brand and private label marketing - in a collection of original and highly relevant contributions to the 2018 International Conference on National Brand & Private Label Marketing in Barcelona.
Автор: Francisco J. Mart?nez-L?pez; Juan Carlos G?zquez-A Название: Advances in National Brand and Private Label Marketing ISBN: 3319201816 ISBN-13(EAN): 9783319201818 Издательство: Springer Рейтинг: Цена: 121110.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents the latest research and recent studies in the field of national brand and private label marketing.
Автор: Mart?nez-L?pez Название: Advances in National Brand and Private Label Marketing ISBN: 3319399454 ISBN-13(EAN): 9783319399454 Издательство: Springer Рейтинг: Цена: 107130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents the latest research on national brand and private label marketing, in the form of original, rigorous and relevant contributions from the 2016 National Brands and Private Label Marketing conference in Barcelona. It covers retailing-related topics, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer behavior, economic crisis, strategies in growth, and mature private labels.
Автор: Francisco J. Mart?nez-L?pez; Juan Carlos G?zquez-A Название: Advances in National Brand and Private Label Marketing ISBN: 3030189104 ISBN-13(EAN): 9783030189105 Издательство: Springer Рейтинг: Цена: 93160.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original, rigorous and significant contributions from researchers around the world on marketing issues that retailers, store brand managers and national brand managers are facing.The three-day event covered a wide range of topics from varied fields including retailing, marketing, general business, psychology, economics and statistics. Further, it addressed diverse areas of application such as innovation, retail market structure, social media, consumer decision-making, store loyalty, assortment size, digital transformation, ethical aspects, cultural dimensions, and private label pricing. This volume gathers the proceedings of the 2019 NB&PL marketing conference in a collection of outstanding contributions that employ a wide variety of theoretical and methodological approaches.
Автор: Yusuf Arslan Название: Improving Marketing Strategies for Private Label Products ISBN: 1799802582 ISBN-13(EAN): 9781799802587 Издательство: Mare Nostrum (Eurospan) Цена: 146910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: With changing economic and social environmental conditions and diversified consumer attitudes, national and international competition has increased among retailers. Private label brands have started to follow a dynamic structure in order to adapt themselves to developing environmental conditions. Today, private label products are often mentioned as a mechanism for reaching differentiation in the market and for helping retailers to strengthen consumer loyalty. Improving Marketing Strategies for Private Label Products is a collection of innovative research that examines how some markets are successful and what other markets can do to increase their market share in terms of private label products. It supports in the development of marketing strategies that can help make a private label product more successful. While highlighting topics including e-commerce, national branding, and consumer behavior, this book is ideally designed for marketing professionals, managers, executives, entrepreneurs, business owners, business practitioners, researchers, academicians, and students.
"55% OFF for Bookstores Discounted Retail Price NOW "
There's no need to reinvent the wheel
Are your customers looking for achieving financial freedom without investing thousands of dollars in courses and tests?
Do you want to make sure that by buying one book they will come back and buy again and again?
Then, you need this book in your library and your customers will never stop using it and giving it away
? - WHY THIS BOOK CAN HELP YOUR CUSTOMERS
This brand-new bundle is a book written for entrepreneurs by entrepreneurs. Forget the flashing banners, false promises of overnight success, and the phony internet gurus - this is business insight straight from the source. Laying it all on the line, each line of this smart guide has come together for one singular purpose: to bring your customer the undiluted truth of what it takes to make the 6-figure online business dream a reality.
Your Client Will Find:
How to remove subconscious negative beliefs about money
How to create a 6-figure online business following a bullet-proof method that can count more than 2.347 case studies in the US
How to create a budget, minimize risks and start with less than 97$ from home
Tips and tricks to discover the most profitable trends of 2021
The best online tools available gratis online and how to use them stress-free
How to stand out among so much competition
How to achieve financial freedom
Are you ready to leave a permanent imprint on the lives of your customers and their family?
Click the "BUY NOW" Button, Buy THOUSANDS of Copies and Let Your Customers Rob Your Library
Автор: Yusuf Arslan Название: Improving Marketing Strategies for Private Label Products ISBN: 1799802574 ISBN-13(EAN): 9781799802570 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 190350.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: With changing economic and social environmental conditions and diversified consumer attitudes, national and international competition has increased among retailers. Private label brands have started to follow a dynamic structure in order to adapt themselves to developing environmental conditions. Today, private label products are often mentioned as a mechanism for reaching differentiation in the market and for helping retailers to strengthen consumer loyalty. Improving Marketing Strategies for Private Label Products is a collection of innovative research that examines how some markets are successful and what other markets can do to increase their market share in terms of private label products. It supports in the development of marketing strategies that can help make a private label product more successful. While highlighting topics including e-commerce, national branding, and consumer behavior, this book is ideally designed for marketing professionals, managers, executives, entrepreneurs, business owners, business practitioners, researchers, academicians, and students.
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