The library, Weduwen, Arthur Der Pettegree, Andrew

Автор: Arthur der Weduwen, Andrew Pettegree
Название: News, Business and Public Information: Advertisements and Announcements in Dutch and Flemish Newspapers, 1620-1675
ISBN: 9004420827 ISBN-13(EAN): 9789004420823
Издательство: Brill
Цена: 264320.00 T
Наличие на складе: Нет в наличии.
Описание: The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.

Автор: Andrew Pettegree, Arthur der Weduwen, Graeme Kemp
Название: Book Trade Catalogues in Early Modern Europe
ISBN: 9004422234 ISBN-13(EAN): 9789004422230
Издательство: Brill
Цена: 219160.00 T
Наличие на складе: Нет в наличии.
Описание: This edited collection offers in seventeen chapters the latest scholarship on book catalogues in early modern Europe. Contributors discuss the role that these catalogues played in bookselling and book auctions, as well as in guiding the tastes of book collectors and inspiring some of the greatest libraries of the era. Catalogues in the Low Countries, Britain, Germany, France and the Baltic region are studied as important products of the early modern book trade, and as reconstructive tools for the history of the book. These catalogues offer a goldmine of information on the business of books, and they allow scholars to examine questions on the distribution and ownership of books that would otherwise be extremely difficult to pursue.

Contributors: Helwi Blom, Pierre Delsaerdt, Arthur der Weduwen, Anna E. de Wilde, Shanti Graheli, Ann-Marie Hansen, Rindert Jagersma, Graeme Kemp, Ian Maclean, Alicia C. Montoya, Andrew Pettegree, Philippe Schmid, Forrest C. Strickland, Jasna Tingle, Marieke van Egeraat, and Elise Watson.

Автор: Andrew Pettegree and Arthur der Weduwen
Название: The Library
ISBN: 1788163427 ISBN-13(EAN): 9781788163422
Издательство: Profile
Рейтинг:
Цена: 25300.00 T
Наличие на складе: Поставка под заказ.
Описание: Princes, collectors, bookworms and thieves: the extraordinary story of the library, from Alexandria to the age of Google.

Автор: Arthur der Weduwen, Andrew Pettegree
Название: The Dutch Republic and the Birth of Modern Advertising
ISBN: 9004413804 ISBN-13(EAN): 9789004413801
Издательство: Brill
Цена: 175330.00 T
Наличие на складе: Нет в наличии.
Описание: With the birth of a serial press in the seventeenth century, the introduction of paid advertising was the most crucial step in pointing the newspaper industry towards a sustainable future. Here, as in so much else, the laboratory of invention was the seventeenth-century Dutch Republic. In this study, based on an exhaustive examination of the first six thousand advertisements placed in Dutch newspapers between 1620 and 1675, Arthur der Weduwen and Andrew Pettegree chart the growth of advertising from an adjunct to the book industry, advertising newly published titles, to a broad reflection of a burgeoning consumer society. Businesses and private citizens used the newspapers to offer a wide range of goods and services, publicise new inventions, or appeal for help in recovering lost and stolen goods, pets or children. In these evocative, colourful and sometimes deeply moving notices, we see the beginnings of marketing strategies that would characterise the advertising world over the following centuries, and into the modern era.

Автор: Pettegree Andrew, Der Weduwen Arthur
Название: The Library: A Fragile History
ISBN: 1541600770 ISBN-13(EAN): 9781541600775
Издательство: Little Brown
Цена: 32190.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.