Logo Beginnings, Muller, Jens

Автор: Wiedemann Julius
Название: LOGO Design: Global Brands (BU)
ISBN: 3836576759 ISBN-13(EAN): 9783836576758
Издательство: Taschen
Рейтинг:
Цена: 17710.00 T
Наличие на складе: Есть
Описание: Welcome to the most comprehensive catalogue of logos. Turning its searchlight on internationals` corporate identity, this encyclopedia gathers approximately 4,500 trademarks, with information about the designers, year of creation, country, and brand. In handy reference-book size, this is a sweeping survey of today`s visual culture.

Автор: Jens Muller and Julius Wiedemann
Название: Logo Modernism
ISBN: 3836545306 ISBN-13(EAN): 9783836545303
Издательство: Taschen
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Цена: 53130.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examine the distillation of modernism in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giants, airlines to art galleries, these clean, clear visual concepts may be seen as the visual birth of corporate identity.

Автор: Evamy Michael
Название: Logo, Revised Edition
ISBN: 1786275813 ISBN-13(EAN): 9781786275813
Издательство: Laurence King
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Цена: 32390.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "A logo should be distinctive, memorable and clear. To be great, it should do those things better than the rest." - Michael Evamy

This bestselling branding bible has provided graphic designers with an indispensable reference source for over a decade. Logo is now getting a revamp with the addition of over 300 new logos in this fully revised and updated edition.

The book contains a vast visual collection of over 1,600 symbols and logotypes, including 300 brand new logos. All the logos are grouped into visual categories such as crosses, stars, crowns, animals and people, and are shown in black and white to further emphasise the visual form. The logos are from a diverse range of companies and includes design masters such as Paul Rand and Saul Bass alongside some of the most exciting work from contemporary designers.

This compelling compendium takes the reader on a journey showing how each form has evolved through history. All logos are active and include household names like Disney, Apple, and Starbucks next to lesser known designs giving a comprehensive snapshot of the full scope of logo design. This is a complete, taxonomical guide to the history, development, and style of identity design.

The must-have book for any graphic designer, student or type fanatic in a fully revised, updated edition.

"The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us." - Michael Bierut, Pentagram

Автор: Heller Steven, Anderson Gail
Название: The Logo Design Idea Book: (Logo Beginners Guide, LOGO Design Basics, Visual Branding Book)
ISBN: 1786274124 ISBN-13(EAN): 9781786274120
Издательство: Laurence King
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Цена: 15170.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands.

This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration.

Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification.

Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities.

Perfect for students, beginners or anyone curious about logo design

Chapters include:
Give personality to letters
Develop a memorable monogram
Make a symbol carry the weight
Transform from one identity to another
Make a mnemonic
Illustrate with wit and humor
Include secret signs

Get more design inspiration from other Idea Books:
The Graphic Design Idea Book
The Illustration Idea Book
The Typography Idea Book

Название: Epica Book 28: Creative Communications
ISBN: 1472590694 ISBN-13(EAN): 9781472590695
Издательство: Bloomsbury Academic
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Цена: 73920.00 T
Наличие на складе: Нет в наличии.
Описание:

Beautifully illustrated with over 1000 full-colour images, the 28th edition of the Epica Book showcases more than 850 creative projects honoured in the 2014 Epica Awards.

Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.

The book includes an introduction by Jose Miguel Sokoloff (President of the Lowe Global Creative Council, Co-Chairman and Chief Creative Officer of Lowe/SSP3 Bogot ) and fascinating background stories on all the latest Epica d'Or winners.

Название: Logo Design That Works
ISBN: 156496759X ISBN-13(EAN): 9781564967596
Издательство: Rockport/Rotovision
Цена: 17190.00 T
Наличие на складе: Поставка под заказ.
Описание: Discusses the factors that make a logo successful by analyzing the research, brainstorming, sketching, and stylistic experiments that led to its development.

Название: Logo Design workbook
ISBN: 159253032X ISBN-13(EAN): 9781592530328
Издательство: Rockport/Rotovision
Цена: 27830.00 T
Наличие на складе: Поставка под заказ.
Описание: Scattered throughout the second portion of the book are profiles and interviews with prominent logo designers as well as sidebars which examine the evolution of many well-known logos, as well as some historical logos that have shaped graphic design.

Название: Logo Mania
ISBN: 1592532527 ISBN-13(EAN): 9781592532520
Издательство: Rockport/Rotovision
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Цена: 10110.00 T
Наличие на складе: Поставка под заказ.
Описание: Offers designers many ways to approach, or think about, each individual job, with the message that for every logo job, there are many solutions. This book offers 31 different logos for the same company, providing a quick-hit `idea book on how to conceptualise a logo idea`. These pages illustrate simple ways to think about a logo.

Автор: Michael Evamy
Название: Logo (Pb)
ISBN: 185669528X ISBN-13(EAN): 9781856695282
Издательство: Thames & Hudson
Рейтинг:
Цена: 24750.00 T
Наличие на складе: Поставка под заказ.
Описание: Offers graphic designers with a reference source for logo design. This book contains more than 1300 logos grouped according to their focal form, symbol and graphic associations. It offers design consultancies, a resource to draw upon in the research phase of identity projects. It also offers alphabetically indexed logos.

Название: Yes Logo: 40 Years of Branding, Design and Communication
ISBN: 1906155372 ISBN-13(EAN): 9781906155377
Издательство: Black Dog publishing
Рейтинг:
Цена: 38500.00 T
Наличие на складе: Нет в наличии.
Описание: 40 Years of Branding and Design by Michael Peters and Partners. Chronicles the story of Michael Peters, one of Britains most significant design luminaries. Throughout his career Peters has worked on highly successful campaigns, ranging from Birds Eye food products to Penhaligons perfume. Still actively lecturing in the fields of graphics and branding, Michael Peters is an inextricable component of the history of commercial design.

Автор: Gestalten
Название: Los Logos 8
ISBN: 3899556941 ISBN-13(EAN): 9783899556940
Издательство: Gestalten
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Цена: 38410.00 T
Наличие на складе: Невозможна поставка.
Описание: Los Logos 8, the classic compilation and thoughtfully curated showcase of current developments in logo design, delves into the realm of an ever-evolving and always present branding component. Los Logos 8 is the authoritative reference on contemporary logo design. As with previous editions of Gestalten’s indispensable Los Logos series, this expertly curated collection is both a guide to the latest innovations and a prognostication of coming trends. This edition looks further into the ever-changing world of this vital element of branding: the logo. An inevitable task on a designer’s artistic and professional timeline, designing a logo is a lively and explorative mission. The fully indexed compendium showcases an unparalleled selection of cutting-edge examples from around the globe. A practical and insightful handbook of the current developments in logo design and a boundless source of inspiration, Los Logos 8 is a must have for any designer, brand manager, trend scout, or marketing strategist.

Автор: Klanten Robert, Muller Nina C.
Название: Los Logos 7
ISBN: 3899555465 ISBN-13(EAN): 9783899555462
Издательство: Gestalten
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Цена: 38410.00 T
Наличие на складе: Поставка под заказ.
Описание: With Los Logos 7, Gestalten continues its bestselling series on contemporary logo design that began with the publication of Los Logos in 2002. Like its six predecessors, this latest edition is a comprehensive survey of the visual languages and styles used by cutting-edge logo designers from around the world. Printed in the familiar landscape format, this new compendium resets the standard for reference books on design. Whether primarily designed to identify, inform, or inspire, today s logos have to cover a lot of bases. Although they are often created for fast-paced digital platforms, they still need to provide companies and brands with an enduring visual. Los Logos 7 shows that less has become more. Due to the significant influence of interface design, current logos are evolving to focus on the essentials. Consequently, many contemporary designs forgo realistic images, playful forms, textures, or color gradients and instead return to classic geometric forms and clear colors. These new logos master the balancing act between respectful restraint and the deliberate shaping of an identity. Fully indexed and intuitively structured, Los Logos 7 draws connections between the applications and the fields for which the featured logos were intended. Presented on 400 pages, the work is bundled into the categories Corporate & Business, Culture, Design, Fashion, Motion/Media /Games, Music, Art, Politics, Sports, Health /Wellness, and Education & Sciences. This book not only celebrates the latest innovations in contemporary logo design, but is also a precursor to coming styles and trends. Its practical examples inspire designers to create logos in line with the current zeitgeist and push their designs even further into the future.