Автор: Landreth Grau Stacy Название: Marketing for Nonprofit Organizations: Insights and Innovations ISBN: 0190090804 ISBN-13(EAN): 9780190090807 Издательство: Oxford Academ Рейтинг: Цена: 84300.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Successful nonprofit marketing can capture the attention of donors, volunteers, legislators, and service consumers. Recognition like this can lead to a successful organization for years to come. The second edition of Marketing for Nonprofit Organizations provides various strategies to build upon when marketing for nonprofit and social impact organizations. Stacy Landreth Grau integrates research-based insights and practice-based innovation with a comprehensive introduction to the basics of marketing for small- and medium-sized organizations. She breaks the academic research into understandable and digestible points within her chapters, making this a great primer for nonprofit professionals and anyone interested in working for or starting a nonprofit. The book provides readers with an indispensable overview of marketing. This new edition highlights new and innovative organizations and how they are using methods new to the field. Grau explains the fundamentals of marketing for nonprofits. It is an ideal resource for courses in both business schools and social work programs, as well as nonprofit managers who are ready to explore new and innovative ways to support their organization. Upon finishing this book, readers will know how to integrate important aspects of marketing into the fabric of an organization's mission, including brand strategy, social media, market research, target audience selection, promotional tactics, and market valuation.
Автор: Congress Elaine, Luks Allan, Petit Francis Название: Nonprofit Management: A Social Justice Approach ISBN: 0826127371 ISBN-13(EAN): 9780826127372 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 98870.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Nonprofit organizations are increasingly concerned with the need to demonstrate how social justice principles impact every aspect of their work. This is the only textbook to explicitly integrate social justice principles into the management of a nonprofit organization. It provides students with the knowledge and skills required to integrate a social justice value system into their work as effective nonprofit leaders. Using practical tips and illustrative case examples, the text explains the structure and processes of nonprofit organizations with a particular emphasis on social justice themes. Nonprofit Management: A Social Justice Approach is edited by an interdisciplinary team of prominent leaders in business, management, and social service, who together run the Fordham Center for Nonprofit Leaders. They have assembled a group of expert authors who provide extensive coverage of the nonprofit leadership field.
The book discusses the history of the development of nonprofit management up to the present day. It addresses legal and ethical considerations, organizational planning and staff management, finance, public relations, fundraising, public advocacy and volunteerism, program design and grant development, governance and board development, developing an international nonprofit, information technology, career development, and creating a nonprofit/social entrepreneurship organization. Additional chapters address quality improvement, mentoring, and proposal writing. The text is ideal for students and faculty in social service administration, human service leadership, social work management, public and community health, public administration, and health care administration and management.
KEY FEATURES:
Comprises the only nonprofit management text to integrate social justice themes
Edited by an interdisciplinary group of authors representing the social service, social work, management, and nonprofit fields
Includes illustrative case studies and review questions
Includes cutting-edge content on social innovation and entrepreneurship
Supplemental PowerPoint presentations are available for instructors
Автор: Grau Stacy Landreth Название: Marketing for Nonprofit Organizations: Insights and Innovations ISBN: 0190615443 ISBN-13(EAN): 9780190615444 Издательство: Oxford Academ Рейтинг: Цена: 75030.00 T Наличие на складе: Нет в наличии. Описание: Successful nonprofit marketing will help organizations capture the attention of donors, volunteers, legislators, and service consumers so that they can control the future of their organization. This book provides an indispensable overview of marketing for nonprofits from a strategic standpoint. Readers will learn how to integrate the most important aspects of marketing-including branding, social media, market research, and outcome measurements-into the very fabric of an organization's mission. Landreth Grau integrates research-based insights, and practice-based innovations with a comprehensive introduction to the basics of marketing for the benefit of small- and medium-sized organizations. It is an ideal resource for courses in both business schools and social work programs, as well as nonprofit managers who are ready to explore new and innovative ways to support their organization.
Автор: Golensky, Martha (professor Emerita Of Social Work, Professor Emerita Of Social Work, Grand Valley State University In Michigan) Hager, Mark (associat Название: Strategic leadership and management in nonprofit organizations ISBN: 0190097841 ISBN-13(EAN): 9780190097844 Издательство: Oxford Academ Рейтинг: Цена: 154370.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Revised edition of Strategic leadership and management in nonprofit organizations, c2011.
Автор: Kallman Meghan, Clark Terry Название: The Third Sector: Community Organizations, Ngos, and Nonprofits ISBN: 0252084292 ISBN-13(EAN): 9780252084294 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 20900.00 T Наличие на складе: Невозможна поставка. Описание:
Civil society organizations, nonprofits, national and international nongovernmental organizations, and a variety of formal and informal associations have coalesced into a world political force. Though the components of this so-called third sector vary by country, their cumulative effects play an ever-greater role in global affairs. Looking at relief and welfare organizations, innovation organizations, social networks, and many other kinds of groups, Meghan Elizabeth Kallman and Terry Nichols Clark explore the functions, impacts, and composition of the nonprofit sector in six key countries. Chinese organizations, for example, follow the predominantly Asian model of government funding that links their mission to national political goals. Western groups, by contrast, often explicitly challenge government objectives, and even gain relevance and cache by doing so. In addition, Kallman and Clark examine groups in real-world contexts, providing a wealth of political-historical background, in-depth consideration of interactions with state institutions, region-by-region comparisons, and suggestions for how groups can borrow policy options across systems. Insightful and forward-seeing, The Third Sector provides a rare international view of organizations and agendas driving change in today's international affairs.
Название: Management of wicked problems in health and social care ISBN: 1138103624 ISBN-13(EAN): 9781138103627 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book challenges the reader to think again about how we should engage with and support all those involved in health and social care and will be of vital reading to academics and researchers in the fields of Health Management, Social Care, Organizational Studies and Critical Management Studies
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