High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce, Solomon Micah
Автор: Vincent Laurence Название: Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty ISBN: 0814439268 ISBN-13(EAN): 9780814439265 Издательство: McGraw-Hill Рейтинг: Цена: 17150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Stand-out brands serve a simple purpose: they resonate with their audience. Learn how to avoid the mistakes that have muddied other brands and keep your company`s focus where it belongs--on the customers.
Автор: Goodman John A. Название: Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service ISBN: 081443388X ISBN-13(EAN): 9780814433881 Издательство: McGraw-Hill Рейтинг: Цена: 22950.00 T Наличие на складе: Невозможна поставка. Описание: With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. This book provides guidance on what works, what doesn`t - and the revenue and word-of-mouth payoff of getting it right.
