The Oxford Handbook of Electoral Persuasion, Suhay Elizabeth, Grofman Bernard, Trechsel Alexander H.
Автор: Morris Название: The Handbook of Journal Publishing ISBN: 1107653606 ISBN-13(EAN): 9781107653603 Издательство: Cambridge Academ Рейтинг: Цена: 36480.00 T Наличие на складе: Есть Описание: The Handbook of Journal Publishing is an up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. It is a basic reference source for publishers, librarians and scholars dealing with such issues as copyright, business models, scholarly communication and intellectual property.
Автор: Regina Smyth Название: Candidate Strategies and Electoral Competition in the Russian Federation ISBN: 0521846900 ISBN-13(EAN): 9780521846905 Издательство: Cambridge Academ Рейтинг: Цена: 32680.00 T Наличие на складе: Есть Описание: In the early 1990s, competitive elections in the Russian Federation signaled the end of the authoritarian political system dominated by a single political party. More than ten years and many elections later, a single party led by Russian President Vladimir Putin threatens to end Russia`s democratic experiment.
Автор: Spring Название: Advertising in the Age of Persuasion ISBN: 1137347171 ISBN-13(EAN): 9781137347176 Издательство: Springer Рейтинг: Цена: 27940.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Beginning with World War II, and girded by the Cold War, American advertisers, brand name corporations, and representatives of the federal government institutionalized a system of consumer capitalism which they called free enterprise.
Автор: McKevitt Steven Название: Persuasion Industries ISBN: 0198821700 ISBN-13(EAN): 9780198821700 Издательство: Oxford Academ Рейтинг: Цена: 62310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book looks at the complex and unpredictable behaviour of consumers, and how they engage with brand communication. It argues that people are increasingly immersed and defined by promotional culture, and explores how this trend developed using examples from throughout the twentieth century.
Автор: Kevin Moloney, Conor McGrath Название: Rethinking Public Relations: Persuasion, Democracy and Society ISBN: 0367313006 ISBN-13(EAN): 9780367313005 Издательство: Taylor&Francis Рейтинг: Цена: 47970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This third edition of Rethinking Public Relations argues that public relations is weak propaganda. While earlier editions focused on PR as representative of the uneven power distribution in society, this book goes further, conceiving the power of PR as more than structural but also as having an important rhetorical component.
Автор: Kevin Moloney, Conor McGrath Название: Rethinking Public Relations: Persuasion, Democracy and Society ISBN: 1138593656 ISBN-13(EAN): 9781138593657 Издательство: Taylor&Francis Рейтинг: Цена: 188850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This third edition of Rethinking Public Relations argues that public relations is weak propaganda. While earlier editions focused on PR as representative of the uneven power distribution in society, this book goes further, conceiving the power of PR as more than structural but also as having an important rhetorical component.
What Is The Business Kamasutra...And What It Can Do For Your Business?
Several years ago, a book about the underground subculture of pick-up artists by Neil Strauss, became a massive success among business owners, because the concepts of seduction remain constant -- whether you are seducing people into romantic situations or seducing prospects to become clients, customers, or patients. This concept isn't new, many people over the years have pointed out the countless correlations between business and romantic seduction and sales and marketing. The reason is simple, in Business and Sex, it's all about TRUST. Now Parthiv Shah has drawn on the world's oldest romantic tomb and extracted the principles that can allow any business owner to seduce more clients, more easily, and have them fall "in love" with you.
Make no mistake, this isn't an "accidental" business book; it is a hard hitting, powerful expose that offers time tested and reliable processes that attract willing and able prospects who are preconditioned to do business with you on your terms and at your price.
Could it get any better than that?
Автор: Kurt Braddock Название: Weaponized Words: The Strategic Role of Persuasion in Violent Radicalization and Counter-Radicalization ISBN: 1108464874 ISBN-13(EAN): 9781108464871 Издательство: Cambridge Academ Рейтинг: Цена: 29570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.
Автор: Kurt Braddock Название: Weaponized Words: The Strategic Role of Persuasion in Violent Radicalization and Counter-Radicalization ISBN: 1108474527 ISBN-13(EAN): 9781108474528 Издательство: Cambridge Academ Рейтинг: Цена: 70750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.
What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution.
Instead of fuelling the moral indignation surrounding the industry, or feeding fantasies of powerful manipulators, Michael Schudson presents a clear assessment of advertising in its wider sociological and historical framework, persuasively concluding that advertising is not nearly as important, effective, or scientifically founded as either its advocates or its critics imagine.
'Dispassionate, open-minded and balanced ... he conveys better than any other recent author a sense of advertising as its practitioners understand it.' Stephen Fox, New York Times Book Review
First published in 1984.
Автор: Colomer Название: The Handbook of Electoral System Choice ISBN: 1403904545 ISBN-13(EAN): 9781403904546 Издательство: Springer Рейтинг: Цена: 177010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The topic of electoral reform is an extremely timely one. The Handbook of Electoral System Choice addresses the theoretical and comparative issues of electoral reform in relation to democratization, political strategies in established democracies and the relative performance of different electoral systems.
Автор: Arzheimer K et al Название: The SAGE Handbook of Electoral Behaviour ISBN: 1473913152 ISBN-13(EAN): 9781473913158 Издательство: Sage Publications Рейтинг: Цена: 295680.00 T Наличие на складе: Невозможна поставка. Описание: The Handbook of Electoral Behaviour is an authoritative and wide ranging survey of this dynamic field, drawing together a team of the world`s leading scholars to provide a state-of-the-art review that sets the agenda for future study.
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