Luxury Brand Management in Digital and Sustainable Times, Chevalier Michel, Mazzalovo Gerald

Автор: Mondal
Название: Sustainable Development and Innovation of Digital Enterprises for Living with COVID-19
ISBN: 9811921725 ISBN-13(EAN): 9789811921728
Издательство: Springer
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Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Covering a broad range of topics related to digital enterprises, this book is meant for business owners, digital professionals, managers, researchers, and academics who are seeking to integrate digital enterprises in order to allow organizations and countries to stay on a sustainable development trajectory while living with COVID-19.

Автор: Gardetti Miguel Angel, Giron Maria Eugenia
Название: Sustainable Luxury and Social Entrepreneurship: More Stories from the Pioneers
ISBN: 1783533560 ISBN-13(EAN): 9781783533565
Издательство: Taylor&Francis
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Цена: 40820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book profiles transformational individuals blazing a trail in the sustainable luxury business. It shows us that luxury products need not wreak destruction on the environment and the communities who manufacture them. There are entrepreneurs who are well motivated to break the rules and promote disruptive solutions.

Автор: Cesare Amatulli; Matteo De Angelis; Michele Costab
Название: Sustainable Luxury Brands
ISBN: 1137601582 ISBN-13(EAN): 9781137601582
Издательство: Springer
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Цена: 121110.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of luxury goods, the authors argue that luxury brands are inherently sustainable from economic, social and environmental perspectives.

Автор: Miguel Angel Gardetti, Ana Laura Torres
Название: Sustainable Luxury: A special theme issue of The Journal of Corporate Citizenship (Issue 52)
ISBN: 1783530901 ISBN-13(EAN): 9781783530908
Издательство: Taylor&Francis
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Цена: 43890.00 T
Наличие на складе: Невозможна поставка.
Описание: This special issue of The Journal of Corporate Citizenship explores the different dimensions of sustainability in the luxury industry. It is important to emphasize that this is the first journal that releases a special issue dedicated to the theme of Sustainable Luxury.

Название: Sustainable luxury and craftsmanship
ISBN: 9811537682 ISBN-13(EAN): 9789811537684
Издательство: Springer
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Цена: 79190.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Jewellery between product and experience: luxury in the 21^st century
Sustainable Luxury, craftsmanship and vicuna
Crafting Luxury with "More-ish" Qualities in the YSL Museum: An Organic Approach
The artification of luxury. How art can affect perceived durability and purchase intention of luxury products
Bespoke Sustainable Luxury: Challenges and it s approach to overcome
Luxury craftsmanship as an alternative to building social fabric and preserving ancestral knowledge: a look from the post-conflict in Colombia

The Art and Craftsmanship based on Ramie

Автор: Amatulli Cesare, De Angelis Matteo, Costabile Michele
Название: Sustainable Luxury Brands: Evidence from Research and Implications for Managers
ISBN: 1349956260 ISBN-13(EAN): 9781349956265
Издательство: Springer
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Цена: 139750.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of luxury goods, the authors argue that luxury brands are inherently sustainable from economic, social and environmental perspectives.

Автор: Coste-Maniиre Ivan, Gardetti Miguel Бngel
Название: Sustainable Luxury and Jewelry
ISBN: 9811624534 ISBN-13(EAN): 9789811624537
Издательство: Springer
Цена: 93160.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In the age of sustainability, we increasingly see how designers and consumers begin to think beyond a product`s look&feel and operation, and are especially concerned about what has happened during its manufacturing process and what will happen once its useful life comes to an end.

Автор: Coste-Mani?re
Название: Sustainable Luxury and Jewelry
ISBN: 9811624569 ISBN-13(EAN): 9789811624568
Издательство: Springer
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Цена: 93160.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In the age of sustainability, we increasingly see how designers and consumers begin to think beyond a product`s look&feel and operation, and are especially concerned about what has happened during its manufacturing process and what will happen once its useful life comes to an end.

Автор: Campher, Henk
Название: Creating a sustainable brand
ISBN: 1910174068 ISBN-13(EAN): 9781910174067
Издательство: Taylor&Francis
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Цена: 34700.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Sustainable brands may have started as "doing less harm" and shaving costs off the bottom line. But brands today, supported by over a decade of phenomenal changes in sustainability, are looking for the holy grail of sustainable business - a fusion of products and branding that can actually drive sustainability and grow the business top line.

Consumers have already joined the party. Just look at TOMS, Patagonia, Method, Seventh Generation, Dove and many more. What is missing isn't the consumer but a better understanding of what fully-rounded consumers really want in their quest for a healthy, fulfilling life.

This guide by sustainable brand expert Henk Campher is the model for creating a sustainable brand that people can trust, buy and above all, advocate for. Campher cuts through the myths and noise to offer an experienced expert's 101 for creating an irresistible brand, clearly setting out: what makes a product or service sustainable; the basic elements of sustainable branding strategy and a deep understanding of how consumers connect with a brand; an original model for assessing the sustainability of your brand, and; a host of examples of sustainable brands, drawing on the author's firsthand experience as part of the team at Edelman and Oxfam and founder of the Nelson Mandela initiated Proudly South African campaign.

Автор: Errichiello Oliver, Zschiesche Arnd
Название: Green Branding: Basics, Success Factors And Instruments For Sustainable Brand And Innovation Management
ISBN: 3658360593 ISBN-13(EAN): 9783658360597
Издательство: Springer
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Цена: 65210.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book analyzes the success factors of ecological and social brands and offers insights into the strategies of modern corporations, family businesses and social enterprises.

Автор: Valdйs Erick, Rendtorff Jacob Dahl
Название: Biolaw, Economics and Sustainable Governance: Addressing the Challenges of a Post-Pandemic World
ISBN: 0367707578 ISBN-13(EAN): 9780367707576
Издательство: Taylor&Francis
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Цена: 148010.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book offers an accurate and updated approach to the main contributions of cosmopolitan biolaw in relation to sustainability, global governance, organizational health care economics and COVID-19.

Автор: Gardetti Miguel Бngel, Coste-Maniиre Ivan
Название: Sustainable Luxury and Craftsmanship
ISBN: 9811537712 ISBN-13(EAN): 9789811537714
Издательство: Springer
Цена: 79190.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Jewellery between product and experience: luxury in the 21^st century
Sustainable Luxury, craftsmanship and vicuna
Crafting Luxury with "More-ish" Qualities in the YSL Museum: An Organic Approach
The artification of luxury. How art can affect perceived durability and purchase intention of luxury products
Bespoke Sustainable Luxury: Challenges and it s approach to overcome
Luxury craftsmanship as an alternative to building social fabric and preserving ancestral knowledge: a look from the post-conflict in Colombia

The Art and Craftsmanship based on Ramie