Make Your Business Social: Engage Your Customers With Social Media, Heather Sallee, Jennifer Morehead, Lindsay Chambers
Автор: Dunford April Название: Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It ISBN: 1999023005 ISBN-13(EAN): 9781999023003 Издательство: Неизвестно Рейтинг: Цена: 18930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Branded The Master, Brian is among the last of the old school of British crime. At 71, Reader masterminded a break-in at a Mayfair jewellers containing more than GBP40 million worth of jewellery. Charting his criminal career from his first arrest at the age of 11, this book recounts Reader`s dry run for the Hatton Garden job in unprecedented detail.
Автор: Kriel Nicky Название: Converting Conversations to Customers: The Essential Guide to Social Media Sales Success ISBN: 0995551502 ISBN-13(EAN): 9780995551503 Издательство: Неизвестно Рейтинг: Цена: 15630.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Converting Conversations to Customers: The Essential Guide to Social Media Sales Success gives you practical tips on how to use Social Media, especially LinkedIn and Twitter, to find customers and increase sales. Written for small business owners with a shoestring budget, this book shows how social media can help grow business in a personal way.
Автор: Kerpen Dave Название: Likeable Social Media, Third Edition: How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, Linkedin, Inst ISBN: 1260453286 ISBN-13(EAN): 9781260453287 Издательство: McGraw-Hill Рейтинг: Цена: 32020.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Harness the power of social media to attract new customers and transform your business More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: -Engage customers and crowdsource innovation online -Create content that resonates with consumers and provides value-Integrate social media into the entire customer experience-Effectively deal with criticism and negative feedback on social media-Grow your audience across social channels, and much more
SOCIAL MEDIA MARKETING (INSTAGRAM, FACEBOOK, YOUTUBE)
Are you struggling to run your business through Social Media?
Not sure how to set up your accounts as a business or maybe you just don't know how to build your followers, likes, subscribers, and viewers and more importantly turn your audience into customers?
Whether you own a traditional business, online business, want to become an influencer or want to create a movement around a niche, this is for you. It's a quick read and you'll be up and running as a Social Media Marketer pro in no time
You may be asking, 'why Instagram, Facebook, and YouTube?'...
Well with over 800 million active monthly users on Instagram, there is a massive market there that you absolutely must take advantage of and tap into. Facebook is a powerful marketing tool that is currently evolving into more than 2 billion active monthly users. That accounts for 2/7ths of the entire global population, all coming together on one social media website. And lastly, for YouTube there are over a billion active users, meaning nearly one-third of everyone on the Internet, are spending billions of hours of watching videos on YouTube.
Just from the current stats that are consistently growing, it is a no-brainer that these tools must be absolutely used in your business if you want to be ultra-successful in the 21st century.
Here Is A Preview Of What's Included...
Secrets towards growing a Loyal Instagram, Facebook and YouTube base
Building attractive profiles
Why researching your audience is the most important step of them all
How and why affiliate marketing on Social Media is so profitable and passive
How to grow your social media accounts together as ONE
Turning your followers, viewers and subscribers into customers and making money through all 3 platforms
How to generate content ideas for your niche
9 Filming, Editing and Posting Factors to take into account if you want to stand out against your competitors
Running Advertisements through all Social Media platforms
How to use SEO to your advantage
Making a profit through AdSense, affiliate programs, and ambassador programs
Selling products and services through Instagram, Facebook and YouTube the right way
The top 14 Types of Videos you should create to increase your chances of going Viral
Identifying Trends And Staying Ahead Of The Game
Much, Much More
Even if you are a noobie when it comes to social media this book takes you from setting up your Instagram, Facebook and YouTube accounts to showing you how to profit from your all profiles and everything else in between.
You might be questioning: "but there's too much competition" or "I don't know how to set this up". Rest assured as this book takes you from setting things up from scratch to automating your account as a business which generates thousands of extra customers to your business, meaning thousands of extra dollars
It is a no-brainer to use these booming social media platforms to connect with more people and more importantly generate more profit from a business perspective.
The best time to plant a tree was 20 years ago, the second best time is now. So what are you waiting for? Build your business to extreme levels within no time
If you want to learn how to DOMINATE Social Media in 2019 and beyond then keep reading...
Автор: Lautenslager Al Название: Market Like You Mean It: Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell ISBN: 1599185350 ISBN-13(EAN): 9781599185354 Издательство: McGraw-Hill Рейтинг: Цена: 16010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Today it's not enough to get noticed; a marketing message must be rememberedto succeed. Successful marketer Al Lautenslager presents an entertaining introduction to the principles of engagement marketing, taken from the playbooks of well known brands including Nike, Red Bull, Rachel Ray, and Dr. Dre. Learn to gain consumer buy-in and buzz across all marketing channels, based on simple truths that any business can use to achieve the same, relative to their market. Led by Lautenslager, entrepreneurs learn how to zero in on their marketing goals, choose the best marketing tactics, integrate online and traditional marketing, and more. Points are illustrated through examples and case studies that reveal little-known and well-known marketing and media phenomena meant to inspire your own work.
Автор: Houlahan Adam Название: The Linkedin Playbook: Contacts to Customers. Engage. Connect. Convert. ISBN: 099246983X ISBN-13(EAN): 9780992469832 Издательство: Неизвестно Рейтинг: Цена: 28140.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In its third edition, this massive reference work lists the final resting places of more than 12,000 people from a wide range of fields, including politics, the military, the arts, crime, sports and popular culture. Many entries are new to this edition. Each listing provides birth and death dates, a brief summary of the subject`s claim to fame and their burial site location or as much as is known.
The decision to pay money for a product or service is often based on more than just the product or service itself. Consumers care deeply about the overall experience of the buying process: They respond to the marketing message, the advertising, the sales approach, the website, the interaction with company personnel, and more. When all these elements come together to form a seamless experience, the customer is left with a feeling of satisfaction that ultimately builds loyalty. Jim Joseph calls this ideal combination the "experience effect," and in this book he shows how any business can create one for its brand. Filled with practical advice and real-life examples, The Experience Effect shows readers how to: Understand their brand's target audience - Conduct more effective market research - Connect with customers on an emotional level - Establish appropriate and engaging customer touchpoints - Link digital and nondigital media - Perform a gap analysis of their brand's marketing - And more Whatever the business, whatever the size, The Experience Effect will help companies create a simple yet powerful brand experience that resonates purpose fully, consistently, and continuously with customers.
Автор: Patricia Rossi; Nina Krey Название: Finding New Ways to Engage and Satisfy Global Customers ISBN: 3030025675 ISBN-13(EAN): 9783030025670 Издательство: Springer Рейтинг: Цена: 279500.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This proceedings volume explores the new and innovative ways in which marketers find new global customers and build meaningful bridges to them based on their wants and needs in order to ensure high levels of customer satisfaction. Customer loyalty is ensured through continuous engagement with an ever-changing and demanding customer base. Global forces are bringing cultures into collision, creating new challenges for firms wanting to reach geographically and culturally distant markets, and causing marketing managers to rethink how to build meaningful and stable relationships with evermore demanding customers. In an era of vast new data sources and a need for innovative analytics, the challenge for the marketer is to reach customers in new and powerful ways. Featuring the full proceedings from the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) held in Porto, Portugal, this volume provides current and emerging research from global scholars and practitioners that will help marketers to engage and promote customer satisfaction.
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Автор: Heather Sallee, Jennifer Morehead, Lindsay Chambers Название: Make Your Nonprofit Social: Engage Your Users With Social Media ISBN: 1952538645 ISBN-13(EAN): 9781952538643 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 24230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: When you use social media in your personal life, you connect with old friends, discover new interests, or belong to specialized groups that share your values. However, for nonprofits, social media is a way to connect with those who believe in your purpose. Social media allows nonprofits to showcase their human connection and garner more support. In Make Your Nonprofit Social, you will learn how to: - Expand your nonprofit’s audience - Showcase the human side of your nonprofit - Choose the best platform to share your nonprofit with the world - Identify practical strategies you can use to amplify your nonprofit’s mission - Design graphics to put your nonprofit front and center - And much more! This book is a collective project from three authors who have worked with nonprofits in developing and managing effective social media marketing tactics. Within these pages, you will find what you need to ensure your nonprofit is using social media platforms to boost your branding and marketing.
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