Current Perspectives on Consumer Psychology, Aysel Kurnaz, Hatice Aydin
Автор: Liem & Bernardo Название: Advancing Cross-Cultural Perspectives On Educational Psychology ISBN: 1623963869 ISBN-13(EAN): 9781623963866 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 94250.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Scholars and practitioners in the fields of education and educational psychology have come to agree that conceptions of learning and teaching, student and teacher motivation, engagement, learning and teaching strategies, and by implication, student academic achievement and teacher effectiveness are also influenced by a sociocultural context where the schooling process takes place. This raises the question if educational psychology theorising and findings can be adopted to inform and guide teaching and learning in different cultures. As such, there is a compelling and timely need for educational psychology researchers to harness advanced cross-cultural research designs and look at the different key facets of student and teacher academic careers from a cross-cultural perspective. Dennis McInerney is one of the key pioneering figures in cross-cultural educational psychology and has also edited a book series on Research on Sociocultural Influences on Motivation and Learning (Information Age Publishing). His ideas and research have inspired many to examine the role of sociocultural context in motivation and learning. This volume is a celebration of McInerney’s numerous and extensive contributions as a scholar, as well as an appreciation of his personal qualities that make him such an inspiring person. In this festschrift, the editors seek to extend the scholarly contributions of Dennis McInerney by inviting internationally recognised and leading educational psychology scholars who have inspired and been inspired by his work to re-examine their research expertise from a cross-cultural perspective. The volume aims to stimulate researchers, scholars, and graduate students in their endeavour to re-look their research from a cross-cultural lens.
Автор: Liem & Bernardo Название: Advancing Cross-Cultural Perspectives On Educational Psychology ISBN: 1623963850 ISBN-13(EAN): 9781623963859 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 50820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Scholars and practitioners in the fields of education and educational psychology have come to agree that conceptions of learning and teaching, student and teacher motivation, engagement, learning and teaching strategies, and by implication, student academic achievement and teacher effectiveness are also influenced by a sociocultural context where the schooling process takes place. This raises the question if educational psychology theorising and findings can be adopted to inform and guide teaching and learning in different cultures. As such, there is a compelling and timely need for educational psychology researchers to harness advanced cross-cultural research designs and look at the different key facets of student and teacher academic careers from a cross-cultural perspective. Dennis McInerney is one of the key pioneering figures in cross-cultural educational psychology and has also edited a book series on Research on Sociocultural Influences on Motivation and Learning (Information Age Publishing). His ideas and research have inspired many to examine the role of sociocultural context in motivation and learning. This volume is a celebration of McInerney’s numerous and extensive contributions as a scholar, as well as an appreciation of his personal qualities that make him such an inspiring person. In this festschrift, the editors seek to extend the scholarly contributions of Dennis McInerney by inviting internationally recognised and leading educational psychology scholars who have inspired and been inspired by his work to re-examine their research expertise from a cross-cultural perspective. The volume aims to stimulate researchers, scholars, and graduate students in their endeavour to re-look their research from a cross-cultural lens.
Автор: David Brinberg; Richard J. Lutz Название: Perspectives on Methodology in Consumer Research ISBN: 146138611X ISBN-13(EAN): 9781461386117 Издательство: Springer Рейтинг: Цена: 97820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume is organized into three parts: (1) philosophical orientations toward consumer behavior research, (2) analytic strategies for consumer behavior research, and (3) applications of these orientations and strategies to current research areas.
Автор: Robert Andrew Dunn Название: Multidisciplinary Perspectives on Media Fandom ISBN: 1799833240 ISBN-13(EAN): 9781799833246 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 134910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Leisure time today is driven by fandom from sports fans to comic collectors, gamers, and cosplayers. Fandom has developed into a self-identifying social construct researchers are still attempting to understand. While some fandoms such as cosplayers are still developing, other fandoms, for instance the secondary sports fan, have been completely ignored. Fandom is an important facet in today's society with such enthusiasm and support shaping not only the fan but also society at large.
Multidisciplinary Perspectives on Media Fandom is a pivotal reference source that provides vital research that reviews some of the most exigent facets of today's fandom and highlights understudied cultures of fandom as well as emerging intricacies of established fandom. While promoting topics such as esports, influencer culture, and marketing trends, this publication explores both qualitative and quantitative approaches as well as the methods of social science and critical perspectives. This book is ideally designed for marketers, media strategists, brand managers, consumer behavior analysts, researchers, academics, and students.
Автор: Robert Andrew Dunn Название: Multidisciplinary Perspectives on Media Fandom ISBN: 1799833232 ISBN-13(EAN): 9781799833239 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 174630.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Leisure time today is driven by fandom from sports fans to comic collectors, gamers, and cosplayers. Fandom has developed into a self-identifying social construct researchers are still attempting to understand. While some fandoms such as cosplayers are still developing, other fandoms, for instance the secondary sports fan, have been completely ignored. Fandom is an important facet in today's society with such enthusiasm and support shaping not only the fan but also society at large.
Multidisciplinary Perspectives on Media Fandom is a pivotal reference source that provides vital research that reviews some of the most exigent facets of today's fandom and highlights understudied cultures of fandom as well as emerging intricacies of established fandom. While promoting topics such as esports, influencer culture, and marketing trends, this publication explores both qualitative and quantitative approaches as well as the methods of social science and critical perspectives. This book is ideally designed for marketers, media strategists, brand managers, consumer behavior analysts, researchers, academics, and students.
The editors of this book combine new approaches in economy and business administration. The topics of this book range from tax policy, accounting information systems, banking in Turkey, work safety, gender pay gaps and social media marketing to e-municipality processes and Islamic indices.
Автор: Schmitt Bernd, Lee Leonard Название: The Psychology of the Asian Consumer ISBN: 0765646471 ISBN-13(EAN): 9780765646477 Издательство: Taylor&Francis Рейтинг: Цена: 65320.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Psychology of the Asian Consumer book highlights how consumer psychology can contribute to an understanding of Asian consumer behavior and is especially timely in light of today`s global economy and its focus on the Pacific Rim.
Автор: Richard Thomas Curtin Название: Consumer Expectations: Micro Foundations and Macro Impact ISBN: 0521181135 ISBN-13(EAN): 9780521181136 Издательство: Cambridge Academ Рейтинг: Цена: 45410.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Richard Curtin has directed the University of Michigan`s consumer sentiment surveys for more than four decades. His analyses of recent trends in consumer expectations are regularly covered in the worldwide press. In this book, Curtin presents a new theory of expectations, consistent with both micro data observations and macro environment.
Автор: Foxall Название: Perspectives on Consumer Choice ISBN: 1137501197 ISBN-13(EAN): 9781137501196 Издательство: Springer Рейтинг: Цена: 107130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today’s consumer. Confronted by competing brands and products, services, and e-tailed opportunities that are but a click away, how does the consumer choose among them to achieve the particular array of goods to suit their lifestyle? Consumer researchers often seek to explain consumer choice by attributing it to beliefs, desires, attitudes, and intentions in the absence of any theoretical justification. Perspectives on Consumer Choice is the outcome of a research program that employs cognitive explanations in a responsible and disciplined way to genuinely elucidate consumer choice in social scientific terms. Employing a reasoned approach to understanding consumption, this book builds upon theoretical and empirical research in economic psychology, behavioral economics and philosophy as well as marketing and consumer research.
Автор: Forbes J. D. Название: The Consumer Interest (Rle Consumer Behaviour): Dimensions and Policy Implications ISBN: 1138838241 ISBN-13(EAN): 9781138838246 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers.
Автор: Mariane Hedegaard, Karin Aronsson Название: Children, Childhood and Everyday Life: Children`s Perspectives ISBN: 1617357359 ISBN-13(EAN): 9781617357350 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 94250.00 T Наличие на складе: Невозможна поставка. Описание: Examines how children learn and develop through taking part in activities in social communities such as families, peer groups, classrooms, and day care institutions. This collection illustrates different ways of dealing with varying social contexts, and the research presented involves questions about children`s world-making, anchored in children`s daily lives.
Автор: Foxall, Gordon|| Название: Context and Cognition in Consumer Research ISBN: 1138778206 ISBN-13(EAN): 9781138778207 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This work pays particular attention to the roles of perception and emotion in accounting for consumers` actions and their interaction with the desires and beliefs in terms of which consumer choice is frequently analyzed.
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