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Targeting the Mature Traveler: Developing Strategies for an Emerging Market, Jeynes Jacqueline


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Автор: Jeynes Jacqueline
Название:  Targeting the Mature Traveler: Developing Strategies for an Emerging Market
ISBN: 9781952538469
Издательство: Mare Nostrum (Eurospan)
Классификация:
ISBN-10: 1952538467
Обложка/Формат: Paperback
Страницы: 150
Вес: 0.21 кг.
Дата издания: 30.04.2021
Язык: English
Размер: 22.94 x 15.52 x 2.08 cm
Ключевые слова: Hospitality industry
Подзаголовок: Developing strategies for an emerging market
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Поставляется из: Англии
Описание: This book provides a profile of the mature travel market based on recent research by review sites such as Silver Travel Advisor, tour operators and agents, and national press. It identifies recent trends and potential growth areas in destinations/ types of holiday and what criteria holidaymakers use when planning a holiday. It also considers how the final choice is made by the customer, the range of options available for researching and comparing what is available, and ways they make their final booking. Different approaches to collecting and collating customer data are considered alongside demographic profiles globally, leading to a range of strategic marketing options for those in the tourism and travel industry. It includes discussion of different types of holiday – such as city breaks/ cruises (a growing market)/ solo travel/ special interest breaks – and examples or case studies from tour operators about what they offer to target this “mature travel” sector. Travel trends are identified for 2020 and beyond, based on statistical analysis from various sources. Note that there are significant changes taking place globally as the coronavirus becomes a pandemic, but the strategic approach identified here still forms a sound basis for taking the industry forward. Whether you are a student on a university course covering Travel and Tourism, part of the global Travel Agency network, a Tour Operator, or provider of other products and services, this book covers the underpinning profile of what is on offer, who the potential customer is within the mature age group of 50+, what they are looking for and, ultimately, strategies to inform and encourage them to buy. The reference section at the end provides information on those who have contributed to this study, and where more detailed examples of successful strategies and methods of targeting the mature travel market can be followed up.
Дополнительное описание: Hospitality and service industries


Environmental Impacts of Tourism in Developing Nations

Автор: Ravi Sharma, Prakash Rao
Название: Environmental Impacts of Tourism in Developing Nations
ISBN: 1522558438 ISBN-13(EAN): 9781522558439
Издательство: Mare Nostrum (Eurospan)
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Цена: 218990.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In the face of rapid industrialisation in the last few decades, the tourism economy has blossomed into a major industry with positive impacts such as economic growth, infrastructure development, employment, and income generation. However, tourism brings negative environmental effects such as degradation of landscapes and habitats, increased vulnerability of avifauna and wildlife, and pollution leading to the decline of species.Environmental Impacts of Tourism in Developing Nations is a pivotal reference source that explores some of the critical challenges faced in the tourism economy particularly with regard to the impacts on the environment in developing nations. It also explores the impact tourism plays in the biophysical environment such as the issue of climate change. While highlighting topics such as environmental justice, ecosystems, and ecotourism, this book is ideally designed for academicians, policymakers, environmentalists, tourism professionals, and graduate-level students seeking current research on the environmental and economic impacts of tourism.

International Financial Institutions, Climate Change and the Urgency to Facilitate Clean Energy Investment in Developing and Emerging Market Economies

Автор: Hilmar ?or Hilmarsson
Название: International Financial Institutions, Climate Change and the Urgency to Facilitate Clean Energy Investment in Developing and Emerging Market Economies
ISBN: 1536128899 ISBN-13(EAN): 9781536128895
Издательство: Nova Science
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Цена: 70740.00 T
Наличие на складе: Невозможна поставка.
Описание: Climate change is perhaps among the most serious challenges that humankind has ever faced and perhaps the greatest market failure the world has ever seen. At the same time, clean unutilized energy resources around the world are available that could help remedy climate and environmental problems while also improving peoples lives. It is likely that most of the increased demand for energy in the future will be in the developing and emerging world. This is also where most unutilized clean energy sources are located. The challenge of climate change requires strong comprehensive and firm action from the international community. Clean energy projects tend to be large, capital intensive and long term. They require long term commitment from all the players involved as well as mutual trust. International financial institutions (IFIs), including the World Bank Group and regional development banks can play a key role in promoting the use of clean energy sources by facilitating clean energy investment in developing and emerging markets. This book focuses on those challenges, mainly using geothermal energy projects as examples, but also by providing an example of a large hydropower project to illustrate how the funding and risk mitigation instruments of IFIs, as well as national agencies such as export credit agencies (ECA)s, have been used to mobilize funds in a difficult investment environment. The book is divided into eleven chapters. Chapter One discusses the current global investment regime and the absence of an international organization for investments comparable to the World Trade Organization that focuses on cross border trade. Chapter Two examines the World Bank Group and its emphasis on loans instead of guarantees for capital mobilization. Chapter Three discusses international financial institutions, including regional development banks and their risk mitigation instruments. Chapter Four focuses on how IFIs can make more use of their instruments to support cross border clean energy projects in developing and emerging economies. Chapter Five assesses the effectiveness of the risk mitigation instruments used by the World Bank Group. Chapter Six analyses the upfront development costs associated with geothermal development and geothermal projects. Chapter Seven analyses the costs and benefits of deploying public-private partnerships for clean energy projects. Chapter Eight focuses on contested multilateralism and the recent establishment of new international financial institutions under Chinese leadership, i.e. the Asian Infrastructure Investment Bank and the New Development (BRICS) Bank. Chapter Nine examines Iceland with its geothermal cluster as well as how developing and emerging countries could learn from Icelands experience. Chapter Ten analyses selected cross border clean energy projects, including geothermal and hydropower, and shows how various funding and risk mitigation instruments have been used in practice. Chapter Eleven stresses the urgency for global action to address the climate crisis facing humankind. Finally, the concluding chapter shows how international financial institutions can be key instruments for successful global climate solutions. The book draws on the authors experience in three continents (Africa, Asia and Europe) as a staff member of the World Bank Group.

Making Up the Difference: Women, Beauty, and Direct Selling in Ecuador

Автор: Casanova Erynn
Название: Making Up the Difference: Women, Beauty, and Direct Selling in Ecuador
ISBN: 0292743912 ISBN-13(EAN): 9780292743915
Издательство: Wiley EDC
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Цена: 22870.00 T
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Описание:

Globalization and economic restructuring have decimated formal jobs in developing countries, pushing many women into informal employment such as direct selling of cosmetics, perfume, and other personal care products as a way to "make up the difference" between household income and expenses. In Ecuador, with its persistent economic crisis and few opportunities for financially and personally rewarding work, women increasingly choose direct selling as a way to earn income by activating their social networks. While few women earn the cars and trips that are iconic prizes in the direct selling organization, many use direct selling as part of a set of household survival strategies.

In this first in-depth study of a cosmetics direct selling organization in Latin America, Erynn Masi de Casanova explores women's identities as workers, including their juggling of paid work and domestic responsibilities, their ideas about professional appearance, and their strategies for collecting money from customers. Focusing on women who work for the country's leading direct selling organization, she offers fascinating portraits of the everyday lives of women selling personal care products in Ecuador's largest city, Guayaquil. Addressing gender relations (including a look at men's direct and indirect involvement), the importance of image, and the social and economic context of direct selling, Casanova challenges assumptions that this kind of flexible employment resolves women's work/home conflicts and offers an important new perspective on women's work in developing countries.


Volunteer tourism

Автор: Butcher, Jim Smith, Peter
Название: Volunteer tourism
ISBN: 1138080535 ISBN-13(EAN): 9781138080539
Издательство: Taylor&Francis
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Цена: 53070.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Just a generation ago the notion that holidays should be invested with ethical and political significance would have sounded odd. Today it is part of the lifestyle political landscape.

Volunteer tourism is indicative of the growth of lifestyle strategies intended to exhibit care and responsibility towards others less fortunate, strategies aligned closely with developing one's ethical identity and sense of global responsibility. It sits alongside telethons, pay-per-click, Fair Trade and ethical consumption generally as a way to "make a difference".

Volunteer tourism involves a personal mission to address the political question of development. It draws upon the private virtues of care and responsibility and disavows political narratives beyond this. Critics argue that this leaves the volunteers as unwitting carriers of damaging neoliberal or postcolonial assumptions, whilst advocates see it as offering creative and practical ways to build a new ethical politics. By contrast, this volume analyses volunteer tourism as indicative of a retreat from public politics into the realm of private experience, and as an expression of diminished political and moral agency.

This thought provoking book draws on development, political and sociological theory and is essential reading for students, researchers and academics interested in the phenomenon of volunteer tourism and the politics of lifestyle that it represents.


Volunteer Tourism

Автор: Butcher
Название: Volunteer Tourism
ISBN: 0415749018 ISBN-13(EAN): 9780415749015
Издательство: Taylor&Francis
Рейтинг:
Цена: 153120.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Just a generation ago the notion that holidays should be invested with ethical and political significance would have sounded odd. Today it is part of the lifestyle political landscape.

Volunteer tourism is indicative of the growth of lifestyle strategies intended to exhibit care and responsibility towards others less fortunate, strategies aligned closely with developing one's ethical identity and sense of global responsibility. It sits alongside telethons, pay-per-click, Fair Trade and ethical consumption generally as a way to "make a difference".

Volunteer tourism involves a personal mission to address the political question of development. It draws upon the private virtues of care and responsibility and disavows political narratives beyond this. Critics argue that this leaves the volunteers as unwitting carriers of damaging neoliberal or postcolonial assumptions, whilst advocates see it as offering creative and practical ways to build a new ethical politics. By contrast, this volume analyses volunteer tourism as indicative of a retreat from public politics into the realm of private experience, and as an expression of diminished political and moral agency.

This thought provoking book draws on development, political and sociological theory and is essential reading for students, researchers and academics interested in the phenomenon of volunteer tourism and the politics of lifestyle that it represents.


Emerging Innovative Marketing Strategies in the Tourism Industry

Автор: Nilanjan Ray
Название: Emerging Innovative Marketing Strategies in the Tourism Industry
ISBN: 1466686995 ISBN-13(EAN): 9781466686991
Издательство: Mare Nostrum (Eurospan)
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Цена: 208830.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "This book comprises scholarly research on effective promotional tools and practices within the tourism sector by featuring expansive coverage on a variety of topics from the use of information technology and digital tools to tourist motivation and economic considerations"--

Real Estate Investing For Passive Income: The Ultimate Step By Step Beginner`s Guide For Agent To Finding Strategies In Off Market. How To Make & Not

Автор: Rental Tony
Название: Real Estate Investing For Passive Income: The Ultimate Step By Step Beginner`s Guide For Agent To Finding Strategies In Off Market. How To Make & Not
ISBN: 1801185751 ISBN-13(EAN): 9781801185752
Издательство: Неизвестно
Рейтинг:
Цена: 19270.00 T
Наличие на складе: Нет в наличии.
Описание: If you are looking to generate passive income then this is an ultimate step by step guide for beginners. Learn how to find off market properties, how to make and not lose money starting from gone-bad investments.



We're living in an economy where a single paycheck often doesn't cut it, especially if you come from middle class. This is why every other person is looking to make some passive income to ease their financial burdens and find peace of mind.

Real estate investment can be a great idea but many don't know where to begin. Often people invest but once they lose money due to lack of experience, they never give it another go.


This book starts out with the elementary concepts and ideas you need to understand for investing in real estate sector.

You will also learn about how risky real estate market can be and what factors should you consider to evaluate the risk.

The book elaborates the point by giving examples of prominent failed real estate investments of 2019

Once you have developed an initial understanding of the market, the book takes you through a few lessons so you are able to discern between a scam and an opportunity.

The book is also a guide on how you can restructure and renovate the property to make healthy profits.


This book brings all the information you need to start making passive income through real estate investment.


Learn basic concepts and risk factors related to investing in real estateLearn about major failed real investments of 2019 and why they failedLearn the art of telling apart a scam from an opportunityHow to make responsible investments with small capital and avoiding common amateur mistakesHow to renovate and restructure to maximize your profitsLearn about 5 tried and tested real estate strategiesDevelop an understanding of BRRRR method and CPR condominium ownership regime and how they work
I want to learn about real estate investment. Can this book help me?


Absolutely This book starts with all the basics you need to know and takes you through a learning journey to the point where you can start investing in real estate market responsibly.


If I get this book, can I start my career as a realtor?


Not right away. You should transition into it once you have established a foothold in the market. We recommend you to start small, invest responsibly and protect your profits and once you've achieved a certain level of passive income that you can earn consistently.


What if I lose my money even after reading the book?


Look, this book isn't some get rich quick scheme. Just like any other investment or trading business, loss is a reality. We can't guarantee profits just because you've read the book. However, we will help you develop an understanding of responsible investing so even if you lose money.


Stop reading this and get the book now



Emerging Strategies for Tourism Industry

Автор: Peterson Donald
Название: Emerging Strategies for Tourism Industry
ISBN: 1682852172 ISBN-13(EAN): 9781682852170
Издательство: Неизвестно
Цена: 164150.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism industry is one of the most important part of the global economy. This book compiles some of the most significant concepts and strategies in tourism industry. Some of the topics included in the book are destination and heritage tourism, tourism economics and revenue generation, entrepreneurship and new business enterprises in tourism, etc. The students and professionals engaged in tourism industry will find this book full of innovative and unexplored concepts.

The Good Holiday: Development, Tourism and the Politics of Benevolence in Mozambique

Автор: Baptista Jo
Название: The Good Holiday: Development, Tourism and the Politics of Benevolence in Mozambique
ISBN: 1785335464 ISBN-13(EAN): 9781785335464
Издательство: Berghahn
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Цена: 113250.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Drawing on ethnographic research in the village of Canhane, which is host to the first community tourism project in Mozambique, The Good Holiday explores the confluence of two powerful industries: tourism and development, and explains when, how and why tourism becomes development and development, tourism. The volume further explores the social and material consequences of this merging, presenting the confluence of tourism and development as a major vehicle for the exercise of ethics, and non-state governance in contemporary life.


Sport for Development and Peace: A Critical Sociology

Автор: Simon Darnell
Название: Sport for Development and Peace: A Critical Sociology
ISBN: 1472539540 ISBN-13(EAN): 9781472539540
Издательство: Bloomsbury Academic
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Цена: 40120.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The role of sport in development initiatives has grown dramatically over the last five years, now finding a place in the UN's millennium development goals. In Sport and Development for Peace, Simon Darnell outlines the most recent sociological research on the role of sport in development initiatives. The book analyses the relationship between sport and international development and looks at what this reveals about socio-political economy. It addresses a gap in the literature by focusing on issues of politics, power and culture, particularly looking at volunteer experience, mega-sporting events and sporting celebrity in the context of development. Darnell questions the belief that sport can offer a 'solution' to enduring development issues. Drawing on the latest empirical research, the book is a thorough and timely analysis of the social and political implications of tying sport to development.


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