Observations On Popular Antiquities, Chiefly Illustrating The Origin Of Our Vulgar Customs, Ceremonies And Superstitions (Volume I), Brand John, Ellis Henry
A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy.
Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love's lingerie designed specifically for each woman's body. Warby Parker mailing you five pairs of glasses to choose from. You've seen their ads. You (or someone you know) use their products. Each may appear, in isolation, as a rare David with the bravado to confront a Goliath, but taken together they represent a seismic shift in a business model that has lasted more than a century.
As Lawrence Ingrassia--former business and economics editor and deputy managing editor at the New York Times--shows in this timely and eye-opening book, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened--where there were once walls that protected big brands like Gillette, Sealy, Victoria's Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.
Billion Dollar Brand Club reveals the world of the entrepreneurs, venture capitalists, and corporate behemoths battling over this terrain. And what fun it is. It's a massive, high-stakes business saga animated by the personalities, flashes of insight, and stories behind the stuff we use every day.
Автор: Firth Henry Название: BISH BASH BOSH! ISBN: 000832705X ISBN-13(EAN): 9780008327057 Издательство: HarperCollins UK Рейтинг: Цена: 17600.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: OVER 1 MILLION BOSH! BOOKS SOLD As seen on ITV`s Living on the Veg `The Vegan Jamie Olivers` The TimesOver 140 unmissable plant-based recipes.
Автор: A. Wise Henry Название: Captain Brand of the ``Centipede`` ISBN: 1533458804 ISBN-13(EAN): 9781533458803 Издательство: Неизвестно Цена: 27570.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Getting recruitment right should be a key business priority because the costs of getting it wrong are huge. These are not limited to simply wasted salary, recruitment costs and training spend, a poor hiring decision impacts individual and team productivity and workforce morale. These poor decisions often occur because recruiters don't know how to effectively use their employer brand. This is a company's reputation as a place to work, their employee value proposition and culture and getting this right ensures that a business attracts the people it needs to succeed and can build an engaged, motivated and productive workforce. Employer Brandingis a practical guide for all recruitment and talent professionals which explains what employer branding is, why it's important and most importantly, how to use it to identify, attract and acquire the talent the business needs.
Employer Branding is a step-by-step guide which allows people management professionals to understand how to identify what skills their business needs and how to attract the people with these skills. It also explains how to develop a compelling employee value proposition and identify the best way to communicate this as well as how to make the most of social media and company review sites This book also contains expert guidance on how to ensure the employer brand experienced by existing employees aligns with the external messaging. Packed full of case studies from companies who have seen the benefits of a strong employer brand including Southwest Airlines, Visa, Marriott and Microsoft, this is essential reading for all HR professionals needing to make their company the top choice for the candidates they need to outperform the competition.
Автор: Ellis Henry Название: A General Introduction to Domesday Book. in Two Volumes. Volume II ISBN: 0806348402 ISBN-13(EAN): 9780806348407 Издательство: Неизвестно Рейтинг: Цена: 78470.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Accompanied by indexes of the tenants in chief and under tenants, at the time of the survey. Numerous motes and comments. In two volumes: volume I. This book, "A general introduction to Domesday book Volume 1," by Henry Ellis, is a replication of a book originally published before 1833. It has been restored by human beings, page by page, so that you may enjoy it in a form as close to the original as possible.
Getting recruitment right should be a key business priority because the costs of getting it wrong are huge. These are not limited to simply wasted salary, recruitment costs and training spend, a poor hiring decision impacts individual and team productivity and workforce morale. These poor decisions often occur because recruiters don't know how to effectively use their employer brand. This is a company's reputation as a place to work, their employee value proposition and culture and getting this right ensures that a business attracts the people it needs to succeed and can build an engaged, motivated and productive workforce. Employer Brandingis a practical guide for all recruitment and talent professionals which explains what employer branding is, why it's important and most importantly, how to use it to identify, attract and acquire the talent the business needs.
Employer Branding is a step-by-step guide which allows people management professionals to understand how to identify what skills their business needs and how to attract the people with these skills. It also explains how to develop a compelling employee value proposition and identify the best way to communicate this as well as how to make the most of social media and company review sites This book also contains expert guidance on how to ensure the employer brand experienced by existing employees aligns with the external messaging. Packed full of case studies from companies who have seen the benefits of a strong employer brand including Southwest Airlines, Visa, Marriott and Microsoft, this is essential reading for all HR professionals needing to make their company the top choice for the candidates they need to outperform the competition.
