Online place branding lam, Lam, Phoenix (hong Kong Polytechnic University, Hong Kong)
Автор: Papakonstantinidis Stavros Название: Tell Me about Yourself: Personal Branding and Social Media Recruiting in the Brave New Online World ISBN: 1631575236 ISBN-13(EAN): 9781631575235 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 18390.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The rules of recruitment and job searching have undoubtedly changed, as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age specific generation of professionals, who are exposed to ubiquitous digital technology and constantly seek for a better job, life, and future. Some call them Generation X, Gen Y, Millennials, or Digital Natives. This book introduces the term Social Natives to explain why these people are different. They think and share bits of information in a rapid pace; they are parallel processing projects, and they are highly multitasking. They live on their phones and mainly interact through social media. They are in favor of graphics than text, prefer to read on mobile devices, get the news through their timelines, and function better when they join networks. Social Natives are now looking for a job. And they are searching in ways very different from what people used to do five years ago. The fast-paced social recruiting environment is defined by social networking sites and applications such as LinkedIn, Facebook, BranchOut, Twitter Jobs, Viadeo, XING, Bayt, and Google+, as well as blogs, podcasts, online resum s, video resum s, images, shelfies, recommendations, endorsements, etc. They all facilitate the selection of job candidates via digital tools, such as integrating intelligent software applications (ISA) in the web-based talent search, using online tests and screening through the candidates' online profiles on social media to establish a relationship with prospective employees. The breadth and depth of information increases as new tools and platforms are embraced by modern HR managers and recruiters. This book will help you understand how social media in professional recruitment works. It will also encourage you to contemplate the social and psychological implications of this new method of professional career development. Finally, this book examines social nativity as a social phenomenon and presents the latest trends on career development and social recruiting. Who are these social natives? How do they look for a job? How will they stand out from the crowd? How will they promote their personal brand online? What pitfalls to avoid? What does the future of recruitment look like? Let's find out.
Book 1- Social Media Marketing Do you dream of becoming an influencer of millions around the world? Are you looking for new ways for your business to reach its customers? Social media marketing is something that more and more businesses are turning to, in the sure knowledge that they have a reach unlike any other medium available. Any business can benefit from this explosion of opportunity and all that is required is a little knowledge of how it can work for you. In this book, Social Media Marketing 2019, you will discover the secret strategies that will promote your business to these millions, with advice and tips on:
Choosing the social media platforms best suited to you Getting started with LinkedIn Facebook basics Preparing for Twitter marketing How to be found on Instagram YouTube and what you can do with it And much more...
As digital marketing continues to evolve at a rapid pace, it is imperative that you and your business learn how to keep up. By reading Social Media Marketing 2019, you will be able to do just that and stay one step ahead of the competition at the same time.
Get a copy today and make sure you are ready to keep your business at the top of its game Book 2 Personal Branding Many people would like to further their career, create a successful blog, work as a personality on YouTube, and so much more. But all of this is going to take some time and some effort, and many will five up before they even start. But creating a good personal brand will be able to help you reach your goals in no time at all, you just need to know the right steps to use to get started. This guidebook is going to take some time to explore how you can make your own personal brand as well. If you are willing to take your time, and really explore all that there is with creating this kind of brand, you will be amazed at the results that you can get as well Whether you want to increase your chances of getting a job, you want to start your own career, or you are looking to become a type of celebrity with enough work, you will find that personal branding is going to help you get there. Some of the topics that we are going to explore when it comes to personal branding will include: - - The basics of having your own personal brand - How you can have the right mentality to help you start your own personal brand. - The tools that you need to build up your own personal brand. - The steps that you need to take to get started. - Remembering the importance of being yourself. - How to choose your audience to get the best return on your time. - The importance of using a mentor during this time. - Why you should consider having a good team behind you, to ensure you get started on the right track. - How to create a brand on Facebook, YouTube, Instagram, and Twitter. - How you can grow your personal brand over time.
Creating a personal brand is going to be similar to what you would see when working on a brand for a company or for a product. It is going to take some time, and it won't happen overnight. But with the right mindset, and some hard work, you will be able to see some amazing results with your personal brand today.
If you want to learn how you can build a HUGE personal brand in the modern digital age then keep reading...
Do you want to learn how to grow a HUGE and authentic Social Media following? Do you want to learn the secrets to providing huge value and monetizing your audience? Do you want to learn how to stand out and become an authority in your niche?
As you are someone who is reading this I'm guessing you answered yes to one of those questions. Unfortunately, many resources overcomplicate the whole process leaving you confused and without a blueprint to Personal Branding success.
Luckily for you, this is what this book is all about. Inside, you will discover the EXACT practical blueprint to growing, maintaining and sustaining your Personal Brand on an array of Social Media.
What is often overlooked, is the different strategies you need to optimize your presence on ALL Social Media and what are the most important for your situation.
For example, we go over Simple and Proven strategies for growing your Instagram, Facebook, YouTube and Twitter as well as for the most overlooked websites you probably haven't considered...
No matter your niche, you can become an authority figure and DOMINATE for years to come.
Here is just a slither of what you will discover inside... - The 10 Golden Rules of Personal Branding
- How to gain more followers by spending less on ads
- Think you need millions of followers to have a successful personal brand? Think again.
- Stop wasting time trying to build a following using sly tactics, do THIS instead
- What successful influencers know about monetizing their audience, that you don't
- How unemployed teenagers are building HUGE Instagram accounts and getting rich
- The most overlooked Social Media platform to build your Personal Brand - The ESSENTIAL steps to profitable Facebook Ads
- The best ways to monetize your following without selling your soul to the devil
- Proven blueprints to success on all major Social Media
- How Instagram stars maximise engagement on every post
- The secret strategies to growing your YouTube FAST
- Why Instagram ads could hold the key to your success
- 11 Startling ways to grow your Facebook following - How Influencers get incredible brand deals CONSISTENTLY
- The crucial secret that all but guarantees you more likes, comments and engagement on every post
- How to find your corner of the market and dominate it
And much, much more
So, even if you currently have 0 followers and have never entered into the realm of Personal Branding, this book outlines easy to follow and proven systems that will see your follower count rise faster than you could've ever imagined. No longer will you have any excuses left.
So, if you want to start your path to Personal Branding success then scroll up and click "Add to Cart"
If you want to discover how to brand yourself online using social media marketing, then keep reading...
This book is for anyone ready to master the art of personal branding using social media and the many benefits that social media has to offer. If you are ready to dominate in the online space this year, then read on
There is a lot out there regarding what it means to brand yourself personally, how personal branding works, and what you can achieve through your brand. Because of the rising popularity of the digital nomad lifestyle, everyone wants to learn how to brand themselves and build a network around themselves filled with people who are capable of helping them grow their brand. Naturally, this has led to a great deal of information floating around about how you can brand yourself, what is required for a personal brand, and what you need to do in order to turn your brand into one that converts. Of course, you do not want to waste your time sifting through seas of information when, in reality, you can just as easily read this guide and gain access to all of the most relevant and modern personal branding tools.
This book will cover topics such as:
The Personal Reality of Personal Branding
Clarifying Your Brand
Online and Local Influencers
Facebook and Instagram
Twitter Marketing
YouTube and Podcasts
Blogging and Bloggers
And more
If you are ready to discover the new age elements required for personal branding today, and just how you can use these elements to develop a brand that will help you turn a profit, then click "add to cart"
If you want to learn how you can build a HUGE personal brand in the modern digital age then keep reading...
Do you want to learn how to grow a HUGE and authentic Social Media following? Do you want to learn the secrets to providing huge value and monetizing your audience? Do you want to learn how to stand out and become an authority in your niche?
As you are someone who is reading this I'm guessing you answered yes to one of those questions. Unfortunately, many resources overcomplicate the whole process leaving you confused and without a blueprint to Personal Branding success.
Luckily for you, this is what this book is all about. Inside, you will discover the EXACT practical blueprint to growing, maintaining and sustaining your Personal Brand on an array of Social Media.
What is often overlooked, is the different strategies you need to optimize your presence on ALL Social Media and what are the most important for your situation.
For example, we go over Simple and Proven strategies for growing your Instagram, Facebook, YouTube and Twitter as well as for the most overlooked websites you probably haven't considered...
No matter your niche, you can become an authority figure and DOMINATE for years to come.
Here is just a slither of what you will discover inside... - The 10 Golden Rules of Personal Branding
- How to gain more followers by spending less on ads
- Think you need millions of followers to have a successful personal brand? Think again.
- Stop wasting time trying to build a following using sly tactics, do THIS instead
- What successful influencers know about monetizing their audience, that you don't
- How unemployed teenagers are building HUGE Instagram accounts and getting rich
- The most overlooked Social Media platform to build your Personal Brand - The ESSENTIAL steps to profitable Facebook Ads
- The best ways to monetize your following without selling your soul to the devil
- Proven blueprints to success on all major Social Media
- How Instagram stars maximise engagement on every post
- The secret strategies to growing your YouTube FAST
- Why Instagram ads could hold the key to your success
- 11 Startling ways to grow your Facebook following - How Influencers get incredible brand deals CONSISTENTLY
- The crucial secret that all but guarantees you more likes, comments and engagement on every post
- How to find your corner of the market and dominate it
And much, much more
So, even if you currently have 0 followers and have never entered into the realm of Personal Branding, this book outlines easy to follow and proven systems that will see your follower count rise faster than you could've ever imagined. No longer will you have any excuses left.
So, if you want to start your path to Personal Branding success then scroll up and click "Add to Cart"
Entrepreneurs and influencers all around the world are starting to pay attention to the business opportunities provided by the internet. In fact, during the last 5 years, online commerce has seen a growth of over 300% and this trend will not change very soon.
However, even if the numbers look incredible, big brands and companies have not saturated the entire market yet. Why? Because they have still to shift their focus from old school tactics to powerful digital marketing strategies. This allows retailers and new entrepreneurs to take full advantage of users' attention, which is greatly underpriced at this moment. It is just a question of when big names will start to heavily market online, not if they will do that. Once we will see big companies deploying large sums of money into digital marketing, it will be almost impossible for the average Joe to start an online business.
This is why you need to start today, following the right strategies.
Here is what you will discover in this book:
The 3 secret building blocks to every effective digital marketing strategy and how you can use them to take your online business to the next level
The only way to turn viewers into paying customers on a consistent basis
The best products to sell on your dropshipping store to guarantee sales and profits and how you can find the right supplier for you
How to effectively sell your products on Amazon, making sure to be profitable over a long period of time
The only way to generate high commissions selling products you do not own and how you can get started for under 100$
A step by step guide to get started with Amazon FBA
and much, much more
The beauty of starting an online business is that it can be done with little money. That is because it is still a new environment and the competition is pretty low. Being able to position yourself effectively is the best way to assure your business a long lasting success.
This is the best time to start focusing on your online business, as people are spending more time than ever on their phones.
Entrepreneurs and influencers all around the world are starting to pay attention to the business opportunities provided by the internet. In fact, during the last 5 years, online commerce has seen a growth of over 300% and this trend will not change very soon.
However, even if the numbers look incredible, big brands and companies have not saturated the entire market yet. Why? Because they have still to shift their focus from old school tactics to powerful digital marketing strategies. This allows retailers and new entrepreneurs to take full advantage of users' attention, which is greatly underpriced at this moment.
This is why you need to start today, following the right strategies.
Here is what you will discover in this book:
The only way to turn viewers into paying customers on a consistent basis
The best products to sell on your dropshipping store to guarantee sales and profits and how you can find the right supplier for you
How to effectively sell your products on Amazon, making sure to be profitable over a long period of time
The only way to generate high commissions selling products you do not own and how you can get started for under 100$
The secret tactics used by successful entrepreneurs to build a brand around their products and how you can use them too
The 5 most important steps to follow to digitize your business in the most effective way
The secret strategies used by big companies to select the best influencers to collaborate with and how you can sign incredible deals for your business
The platform nobody is using right now that can take your online business to the next level
and much, much more
The beauty of digital marketing and starting an online business is that it can be done with little money. That is because it is still a new environment and the competition is pretty low. Being able to position yourself effectively is the best way to assure your business a long lasting success.
Entrepreneurs and influencers all around the world are starting to pay attention to the business opportunities provided by the internet. In fact, during the last 5 years, online commerce has seen a growth of over 300% and this trend will not change very soon.
However, even if the numbers look incredible, big brands and companies have not saturated the entire market yet. Why? Because they have still to shift their focus from old school tactics to powerful digital marketing strategies. This allows retailers and new entrepreneurs to take full advantage of users' attention, which is greatly underpriced at this moment. It is just a question of when big names will start to heavily market online, not if they will do that. Once we will see big companies deploying large sums of money into digital marketing, it will be almost impossible for the average Joe to start an online business.
This is why you need to start today, following the right strategies.
Here is what you will discover in this book:
The 3 secret building blocks to every effective digital marketing strategy and how you can use them to take your online business to the next level
The only way to turn viewers into paying customers on a consistent basis
The secret tactics used by successful entrepreneurs to build a brand around their products and how you can use them too
The 5 most important steps to follow to digitize your business in the most effective way
The secret strategies used by big companies to select the best influencers to collaborate with and how you can sign incredible deals for your business
The platform nobody is using right now that can take your online business to the next level
and much, much more
The beauty of digital marketing is that it can be done with little money. That is because it is still a new environment and the competition is pretty low. Being able to position yourself effectively is the best way to assure your business a long lasting success.
This is the best time to start focusing on your online business, as people are spending more time than ever on their phones.
