Автор: Olsen Janeen, Thach Liz, Wagner Paul Название: Wine Marketing and Sales ISBN: 1935879448 ISBN-13(EAN): 9781935879442 Издательство: Неизвестно Рейтинг: Цена: 68970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The bestselling wine marketing book in the English language is fully revised and updated to meet the newest challenges and opportunities of modern global wine markets. social media marketing sales and marketing metrics complete regulatory compliance website strategies and graphic design supply chain management direct-to-consumer sales brand strategies demographic changes wine tourism Wine Marketing and Sales covers every conceivable aspect of marketing and selling wine, from basic theory and principles, to the practical application of sales and marketing strategies in the real-world, brand-saturated marketplace. Written by three of the industry s most respected wine business professionals and educators, this book puts new and powerful tools into the hands of veteran brand managers, and the vast bank of wine marketing knowledge within reach of the untrained winery owner desperate for a foothold."
Автор: Thach Liz Drewien Название: Tarsi, the Sandhill Crane ISBN: 1453692061 ISBN-13(EAN): 9781453692066 Издательство: Неизвестно Цена: 11490.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Thach Liz Название: Best Practices in Global Wine Tourism: 15 Case Studies from Around the World ISBN: 097158706X ISBN-13(EAN): 9780971587069 Издательство: Неизвестно Цена: 45970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Best Practices in Global Wine Tourism is a collection of fifteen case studies from around the world describing methods used by highly successful wine regions and wineries. Learn how innovative wine professionals turned challenges into successes in establishing new wine regions, attracting customers, creating collaborative relationships with stakeholders, preserving the environment, and establishing measurements for wine tourism. Enjoy stories about wine tourism around the world, including France, Italy, Argentina, China, the USA, New Zealand, Australia, and other wine regions. Edited by Liz Thach and Stephen Charters, two veteran wine tourism researchers and professors of wine business, this book is very useful for wine students, enthusiasts, practitioners and researchers.
Автор: Thach Caroline Lee Jewett, Eno Gertrude Jewett Название: A Country Cook Book ISBN: 125899951X ISBN-13(EAN): 9781258999513 Издательство: Неизвестно Цена: 29370.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Joseph Thach Название: L`Indefinition en Khmer, du Groupe Nominal au Discours: Etudes des particules "naa et y " ISBN: 3034312504 ISBN-13(EAN): 9783034312509 Издательство: Peter Lang Рейтинг: Цена: 96890.00 T Наличие на складе: Невозможна поставка. Описание: Cet ouvrage montre que les emplois discursifs de naa et de ay peuvent etre decrits comme un redeploiement de la semantique en jeu dans les emplois interrogatifs et indefinis. Ces caracterisations impliquent l`examen approfondi d`autres marqueurs qui leurs sont frequemment associes, tels que klah " quelque(s) ", k " alors ", kom " negation modale " etc.
Автор: Ewing Steve Название: Thach Weave: The Life of Jimmie Thach ISBN: 1591142466 ISBN-13(EAN): 9781591142461 Издательство: Mare Nostrum (Eurospan) Цена: 34280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This biography completes a trilogy on the three Navy fighter pilots--Jimmie Thach, Butch O'Hare, and Jimmy Flatley--who developed sweeping changes in aerial combat tactics during World War II. While O'Hare and Flatley were instrumental in making the "weave" a success, Thach was its theoretical innovator, and his use of the tactic in combat at Midway documented its practical application. This portrait of the famous pilot provides a memorable account of how Thach, convinced that his Wildcat was no match for Japan's formidable Zero, found a way to give his squadron a fighting chance. Using matchsticks on his kitchen table, he devised a solution that came to be called the Thach Weave. But as Steve Ewing is quick to point out, this was not Thach's sole contribution to the Navy. Throughout his forty-year career, Thach provided answers to multiple challenges facing the Navy, and his ideas were implemented service wide.
A highly decorated ace, Thach was an early test pilot, a creative task force operations officer in the last year of World War II, and an outstanding carrier commander in the Korean War. During the Cold War, he contributed to advances in antisubmarine warfare. This biography shows him to be a charismatic leader interested in everyone around him, regardless of rank or status. His dry sense of humor and constant smile attracted people from all walks of life, and he was a popular figure in Hollywood. Thach remains a hero among naval aviators, his most famous combat tactic still used by today's pilots.
In Strategic Coupling, Henry Wai-chung Yeung examines economic development and state-firm relations in East Asia, focusing in particular on South Korea, Taiwan, and Singapore. As a result of the massive changes of the last twenty-five years, new explanations must be found for the economic success and industrial transformation in the region. State-assisted startups and incubator firms in East Asia have become major players in the manufacture of products with a global reach: Taiwan’s Hon Hai Precision has assembled more than 500 million iPhones, for instance, and South Korea’s Samsung provides the iPhone’s semiconductor chips and retina displays.
Drawing on extensive interviews with top executives and senior government officials, Yeung argues that since the late 1980s, many East Asian firms have outgrown their home states, and are no longer dependent on state support; as a result the developmental state has lost much of its capacity to steer and direct industrialization. We cannot read the performance of national firms as a direct outcome of state action. Yeung calls for a thorough renovation of the still-dominant view that states are the primary engine of industrial transformation. He stresses action by national firms and traces various global production networks to incorporate both firm-specific activities and the international political economy. He identifies two sets of dynamics in these national-global articulations known as strategic coupling: coevolution in the confluence of state, firm, and global production networks, and the various strategies pursued by East Asian firms to attain competitive positions in the global marketplace.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
