This book explores the development in Japan throughout the twentieth century of marketing and consumerism. It shows how Japan had a long established indigenous traditional approach to marketing, separate from Western approaches to marketing, and discusses how the Japanese approach to marketing was applied in the form of new marketing activities, which, responding to changing patterns of consumption, contributed considerably to Japan's economic success. The book concludes with a discussion of how Japanese approach to marketing is likely to develop at a time when globalisation and international marketing are having an increasing impact in Japan.
Название: Waste Management and Sustainable Consumption ISBN: 1138797251 ISBN-13(EAN): 9781138797253 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The accelerated pace of global consumption over the past decades has meant that governments across the world are now faced with significant challenges in dealing with the dramatically increased volume of waste. While research on waste management has previously focused on finding technological solutions to the problem, this book uniquely examines the social and cultural views of waste, shedding new light on the topic by emphasising the consumer perspective throughout. Drawing on a wide variety of disciplines including environmental, economic, social and cultural theories, the book presents philosophical reflections, practical examples and potential solutions to the problem of increasing waste. It analyses and compares case studies from countries such as Sweden, Japan, the USA, India, Nigeria and Qatar, bringing out valuable insights for the international community and generating a critical discussion on how we can move towards a more sustainable society. This book will be of great interest to post-graduate students and researchers in environmental policy, waste management, social marketing and consumer behaviour, as well as policymakers and practitioners in consumer issues and business.
Автор: David Evans Название: Food Waste: Home Consumption, Material Culture and Everyday Life ISBN: 0857852329 ISBN-13(EAN): 9780857852328 Издательство: Bloomsbury Academic Рейтинг: Цена: 95040.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In recent years, food waste has risen to the top of the political and public agenda, yet until now there has been no scholarly analysis applied to the topic as a complement and counter-balance to campaigning and activist approaches. Using ethnographic material to explore global issues, Food Waste unearths the processes that lie behind the volume of food currently wasted by households and consumers. The author demonstrates how waste arises as a consequence of households negotiating the complex and contradictory demands of everyday life, explores the reasons why surplus food ends up in the bin, and considers innovative solutions to the problem. Drawing inspiration from studies of consumption and material culture alongside social science perspectives on everyday life and the home, this lively yet scholarly book is ideal for students and researchers from a wide range of disciplines, along with anyone interested in understanding the food that we waste.
Автор: de Grazia, Victoria / Furlough, Ellen/ Название: The Sex of Things : Gender and Consumption in Historical Perspective ISBN: 0520201973 ISBN-13(EAN): 9780520201972 Издательство: Ingram Рейтинг: Цена: 31220.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Features the essays that consider how Western societies think about and use goods, how goods shape female, as well as male, identities, how labor in the family came to be divided between a male breadwinner and a female consumer, and how fashion and cosmetics shape women`s notions of themselves and the society in which they live.
Автор: David Evans Название: Food Waste: Home Consumption, Material Culture and Everyday Life ISBN: 0857852337 ISBN-13(EAN): 9780857852335 Издательство: Bloomsbury Academic Рейтинг: Цена: 29560.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Food Waste is the first academic study to tackle this highly topical subject. Drawing from social science approaches to waste, material culture and everyday life in the home, the author uncovers the reasons behind the vast quantity of food wasted on a daily basis by households and consumers.
Название: Ordinary Consumption ISBN: 0415862965 ISBN-13(EAN): 9780415862967 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Ordinary Consumption promotes a distinctive approach to the understanding of the central practices of consumer society, a book with a controversial message, it will be a source of debate about the appropriate agenda for reserach.
Автор: Moeran Название: Women, Media and Consumption in Japan ISBN: 1138153028 ISBN-13(EAN): 9781138153028 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: First book of its kind to examine images of women in Japanese consumerism. Explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Covers visual and print media.
Автор: Jung Yuson Название: Balkan Blues: Everyday Consumption and the Poverty of the State ISBN: 0253036712 ISBN-13(EAN): 9780253036711 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 58520.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Balkan Blues explores how a state transitions from the collectivized production and distribution of socialism to the consumer-focused culture of capitalism. Yuson Jung considers the state as an economic agent in upholding rights and responsibilities in the shift to a global market. Taking Bulgaria as her focus, Jung shows how impoverished Bulgarians developed a consumer-oriented society and how the concept of "need" adapted in surprising ways to accommodate this new culture.
Different legal frameworks arose to ensure the rights of vulnerable or deceived consumers. Consumer advocacy NGOs and government officers scrambled to navigate unfamiliar EU-imposed models for consumer affairs departments. All of these changes involved issues of responsibility, accountability, and civic engagement, which brought Bulgarians new ways of viewing both their identities and their sense of agency. Yet these opportunities also raised questions of inequality, injustice, and social stratification. Jung's study provides a compelling argument for reconsidering of the role of the state in the construction of 21st-century consumer cultures.
Название: Waste Management and Sustainable Consumption ISBN: 113879726X ISBN-13(EAN): 9781138797260 Издательство: Taylor&Francis Рейтинг: Цена: 51030.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The accelerated pace of global consumption over the past decades has meant that governments across the world are now faced with significant challenges in dealing with the dramatically increased volume of waste. While research on waste management has previously focused on finding technological solutions to the problem, this book uniquely examines the social and cultural views of waste, shedding new light on the topic by emphasising the consumer perspective throughout. Drawing on a wide variety of disciplines including environmental, economic, social and cultural theories, the book presents philosophical reflections, practical examples and potential solutions to the problem of increasing waste. It analyses and compares case studies from countries such as Sweden, Japan, the USA, India, Nigeria and Qatar, bringing out valuable insights for the international community and generating a critical discussion on how we can move towards a more sustainable society. This book will be of great interest to post-graduate students and researchers in environmental policy, waste management, social marketing and consumer behaviour, as well as policymakers and practitioners in consumer issues and business.
Автор: Stephan Sonnenburg; Desmond Wee Название: Touring Consumption ISBN: 3658100184 ISBN-13(EAN): 9783658100186 Издательство: Springer Рейтинг: Цена: 52240.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book attempts to confront spatial, performative and cultural interrelations between tourism and social economic behavior by providing a critical platform for the articulation of touring consumption in our contemporary world.
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