Centennial: A History of the Henry W. Grady College of Journalism and Mass Communication at the University of Georgia, E. Culpepper Clark
Автор: Machlis Название: Practical R for Mass Communication and Journalism ISBN: 1138726915 ISBN-13(EAN): 9781138726918 Издательство: Taylor&Francis Рейтинг: Цена: 57150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: People working in the media deal with data constantly. Journalists who are interested in improving their data skills will find this book useful. The book will concentrate on teaching R and will not go into statistical details. Data sets and projects chosen for the book are especially important in the journalism market.
Автор: Lester Paul Martin Название: Digital Innovations for Mass Communications ISBN: 041566294X ISBN-13(EAN): 9780415662949 Издательство: Taylor&Francis Рейтинг: Цена: 56130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
In every field of mass communications--advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting--professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative piece, a public service campaign, an independent documentary, a travelogue, or a collection of photographs, effective storytelling requires a combination of creativity, empathy, and expertise. Through the innovative technologies and techniques described in this textbook, students will learn how to turn passive readers and viewers into engaged and regular users.
The sixteen chapters each include a brief introduction, assignments, simple-to-follow step-by-step exercises, and sources for additional information in which users will learn to produce apps, informational graphics, quick response codes, quizzes, simulations, smartphone and table icons, social media campaigns, three-dimensional pictures, and video. Students will work with the following programs: Blogger, Dreamweaver, Excel, Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie, Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter, LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit, Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize, Wikipedia, Word, WordPress, and YouTube.
When digital innovations are added to traditional print and screen presentations, a media user is not only allowed to interact with the information but can also physically engage with the story displayed. Giving students the tools they need to transform their storytelling in this manner is the ultimate goal of this textbook.
Автор: Dewerth-Pallmeyer Название: The Audience in the News ISBN: 0805821104 ISBN-13(EAN): 9780805821109 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This work argues that although journalistic images of the audience may be incomplete, they do exist and powerfully help shape the work of journalists. Using case studies, this work examines academic notions of audience and the ways in which they are embedded within the news construction.
Автор: Mcgaurr Название: Environmental Communication and Travel Journalism ISBN: 1138775258 ISBN-13(EAN): 9781138775251 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book seeks to understand how discourses of cosmopolitanism and place-branding influence the way travel journalists represent vulnerable and contested environments.
Автор: Reader Название: Audience Feedback in the News Media ISBN: 1138775339 ISBN-13(EAN): 9781138775336 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book provides a history of the evolution of audience feedback, from the earliest letters to the editor to the often rancorous online forums. The goal is to help those who manage, study, or use the forums to better understand the complex history and social necessity of such forums in a civilized society.
Автор: Dewerth-Pallmeyer Название: The Audience in the News ISBN: 0805821112 ISBN-13(EAN): 9780805821116 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This work argues that although journalistic images of the audience may be incomplete, they do exist and powerfully help shape the work of journalists. Using case studies, this work examines academic notions of audience and the ways in which they are embedded within the news construction.
Название: The Poll With A Human Face ISBN: 1138998036 ISBN-13(EAN): 9781138998032 Издательство: Taylor&Francis Рейтинг: Цена: 50010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: An analysis of the 1996 National Issues Convention, from logistics of execution to the role of news media. Examines the significance the event has in the context of civic discourse & public debate. For scholars & researchers in poli comm & poli sci.
Название: Agenda Setting ISBN: 1138175994 ISBN-13(EAN): 9781138175990 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The role of the news media in defining the important issues of the day, also known as the agenda-setting influence of mass communication, has received widespread attention over the past 20 years. Since the publication of McCombs and Shaw's seminal empirical study, more than one hundred journal articles and monographs have appeared. This collection exemplifies the major phases of research on agenda-setting: tests of the basic hypothesis, contingent conditions affecting the strength of this influence, the natural history of public issues, mass media influence on public policy, and the role of external sources from the president to public relations staffs on the news agenda.
Автор: Lee-Potter Название: Interviewing for Journalists ISBN: 1138650226 ISBN-13(EAN): 9781138650220 Издательство: Taylor&Francis Рейтинг: Цена: 158230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Interviewing for Journalists focuses on the central journalistic skill of how to ask the right questions in the right way. It is a practical and concise guide for all print and online journalists - professionals, students and trainees - who write news stories and features for newspapers, magazines and online publications. In the age of digital journalism, where computer-based research is easily available, this new edition seeks to emphasise the value of getting out there, engaging with people directly and building relationships to create original and meaningful media content.
Interviewing for Journalists highlights the many different approaches to interviewing, from vox pops and press conferences to news interviews and in-depth profiles. This third edition features brand new interviews with some of the most successful journalists in the industry, including Camilla Long of The Sunday Times, Heidi Blake of BuzzFeed UK, Brian Viner of the Daily Mail and award-winning freelance writers Cole Moreton and Stephanie Rafanelli. It covers every stage of interviewing, such as research, fixing interviews, structuring questions, body language, how to get vivid quotes and how to handle challenging interviews.
The third edition of Interviewing for Journalists includes:
advice on how to carry out face-to-face, telephone and online interviews;
tips on taking notes, shorthand and recording interviews;
guidance on dealing with different interviewees, such as celebrities, politicians and vulnerable people;
interviewing tasks to put your journalistic skills into practice;
a discussion of ethical and legal issues by Professor Tim Crook of Goldsmiths, University of London.
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