Practical R for Mass Communication and Journalism, Machlis
Автор: Lester Paul Martin Название: Digital Innovations for Mass Communications ISBN: 041566294X ISBN-13(EAN): 9780415662949 Издательство: Taylor&Francis Рейтинг: Цена: 56130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
In every field of mass communications--advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting--professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative piece, a public service campaign, an independent documentary, a travelogue, or a collection of photographs, effective storytelling requires a combination of creativity, empathy, and expertise. Through the innovative technologies and techniques described in this textbook, students will learn how to turn passive readers and viewers into engaged and regular users.
The sixteen chapters each include a brief introduction, assignments, simple-to-follow step-by-step exercises, and sources for additional information in which users will learn to produce apps, informational graphics, quick response codes, quizzes, simulations, smartphone and table icons, social media campaigns, three-dimensional pictures, and video. Students will work with the following programs: Blogger, Dreamweaver, Excel, Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie, Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter, LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit, Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize, Wikipedia, Word, WordPress, and YouTube.
When digital innovations are added to traditional print and screen presentations, a media user is not only allowed to interact with the information but can also physically engage with the story displayed. Giving students the tools they need to transform their storytelling in this manner is the ultimate goal of this textbook.
Автор: Sandra M. Martinez Название: Mass Communication and Journalism ISBN: 1773613014 ISBN-13(EAN): 9781773613017 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 150610.00 T Наличие на складе: Невозможна поставка. Описание: Mass communication and journalism have undergone tremendous changes in the 21st century. This text looks at the history of journalism and mass communication, the technological changes of the twenty-first century, and what may lie ahead.
Автор: Robert Trager, Susan Dente Ross, Amy Reynolds Название: The Law of Journalism and Mass Communication (Fifth Edition) ISBN: 1506303412 ISBN-13(EAN): 9781506303413 Издательство: Sage Publications Рейтинг: Цена: 100320.00 T Наличие на складе: Поставка под заказ. Описание: The latest edition of this comprehensive guide to US media law.
Автор: Fang Название: A History of Mass Communication ISBN: 1138173746 ISBN-13(EAN): 9781138173743 Издательство: Taylor&Francis Рейтинг: Цена: 178640.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another.A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society.
Автор: Alexandra Prentiss Название: Journalism and Mass Communication ISBN: 1680945025 ISBN-13(EAN): 9781680945027 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 141370.00 T Наличие на складе: Невозможна поставка. Описание: Addresses a variety of salient issues pertaining to journalism and mass communication, beginning with a macro discussion of the subject and its effects on society in an increasingly globalized world. Interspersed throughout the book are case studies relevant to the topic. Some problems in mass communication and journalism, including stereotyping and access are also discussed.
Автор: E. Culpepper Clark Название: Centennial: A History of the Henry W. Grady College of Journalism and Mass Communication at the University of Georgia ISBN: 0881465518 ISBN-13(EAN): 9780881465518 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 36030.00 T Наличие на складе: Невозможна поставка. Описание: A history of one of the US`s elite journalism schools - and home of the Peabody Awards. The Henry W. Grady College of Journalism and Mass Communication was founded in 1915. This account details the evolution of a college. Clark also explores the relationships forged between Atlanta`s major brands and the Grady College, as well as its role in the political culture of Georgia and the nation.
