Handbook of Business Communication: Linguistic Approaches, Gerlinde Mautner, Franz Rainer

Автор: Creswell, John W. Creswell, J. David
Название: Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, 5 ed.
ISBN: 1506386768 ISBN-13(EAN): 9781506386768
Издательство: Sage Publications
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Цена: 116790.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The bestseller that pioneered the comparison of qualitative, quantitative, and mixed methods research design continues in its Fifth Edition to help students and researchers prepare their plan or proposal for a scholarly journal article, dissertation or thesis.

Автор: Morris
Название: The Handbook of Journal Publishing
ISBN: 1107653606 ISBN-13(EAN): 9781107653603
Издательство: Cambridge Academ
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Цена: 52110.00 T
Наличие на складе: Есть
Описание: The Handbook of Journal Publishing is an up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. It is a basic reference source for publishers, librarians and scholars dealing with such issues as copyright, business models, scholarly communication and intellectual property.

Автор: Em Griffin , Andrew Ledbetter, Glenn Sparks
Название: A First Look At Communication Theory
ISBN: 9814577162 ISBN-13(EAN): 9789814577168
Издательство: McGraw-Hill
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Цена: 60620.00 T
Наличие на складе: Невозможна поставка.
Описание: Encourages students who are encountering the field of communication for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives.

Автор: Deuchar
Название: British Sign Language
ISBN: 0415867940 ISBN-13(EAN): 9780415867948
Издательство: Taylor&Francis
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Цена: 53070.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: First published in 1984. Routledge is an imprint of Taylor & Francis, an informa company.

Автор: Jones
Название: Endangered Languages and New Technologies
ISBN: 1107049598 ISBN-13(EAN): 9781107049598
Издательство: Cambridge Academ
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Цена: 109830.00 T
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Описание: This book discusses how new technologies have the potential to revolutionise the documentation, analysis and revitalisation of endangered languages for the linguist and indigenous community alike. It addresses the challenges that come with these new resources and debates how their application may be advanced.

Автор: Delaney
Название: Netter`s Surgical Anatomy and Approaches
ISBN: 1437708331 ISBN-13(EAN): 9781437708332
Издательство: Elsevier Science
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Цена: 144420.00 T
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Описание: Combines the unmatched surgical anatomy illustrations of Frank H Netter, MD with endoscopic, laparoscopic, and radiologic images - integrated with expert descriptions of each operative procedure - to provide a clear overview of the exposures, incision sites, surgically relevant landmarks, structures, and fascial planes.

Название: Triangulating Methodological Approaches in Corpus Linguistic Research
ISBN: 113885025X ISBN-13(EAN): 9781138850255
Издательство: Taylor&Francis
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Цена: 158230.00 T
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Описание: This volume provides a systematic comparison of various methodological approaches in corpus linguistics through a series of parallel empirical studies that use a single corpus dataset to answer the same overarching research question, employing methodologies including corpus-based discourse analysis, audience perceptions, Multi-Dimensional analysis, pragmatic analysis, and keyword analysis.

Автор: Stefan Th. Gries
Название: Ten Lectures on Quantitative Approaches in Cognitive Linguistics: Corpus-linguistic, experimental, and statistical applications
ISBN: 9004336214 ISBN-13(EAN): 9789004336216
Издательство: Brill
Цена: 112900.00 T
Наличие на складе: Нет в наличии.
Описание: This series of lectures provides an overview of the author's work on quantitative applications in cognitive linguistics by discussing a wide range of studies involving corpus-linguistic as well as experimental work. After a discussion of how corpus linguistics, cognitive linguistics, and psycholinguistics relate to each other, the author discusses empirical and statistical studies of a wide variety of phenomena including morphophonology (morphological blends and alliteration effects), corpus-based cognitive semantics, frequency and association at the syntax-lexis interface. The book concludes with chapters exemplifying the role that bottom-up approaches can take, the role of statistical methods more generally, and the role of converging evidence from corpus and experimental data.The lectures for this book were given at The China International Forum on Cognitive Linguistics in May 2013.In the e-book version all handouts have been made available at the back. All audio of the lectures as well as the handouts are available for free, in Open Access, here.

Автор: Jandt Fred E.
Название: An Introduction to Intercultural Communication: Identities in a Global Community
ISBN: 1483344304 ISBN-13(EAN): 9781483344300
Издательство: Sage Publications
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Цена: 91870.00 T
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Описание: Latest edition of the best-selling student introduction to intercultural communication. Global in focus, full of pedagogy and adopted on courses across the world.

Автор: Gerlinde Mautner, Franz Rainer
Название: Handbook of Business Communication: Linguistic Approaches
ISBN: 1614516839 ISBN-13(EAN): 9781614516835
Издательство: Walter de Gruyter
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Цена: 247880.00 T
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Описание:

The book takes a specifically linguistic approach to business communication, drawing together perspectives from various research traditions. These include genre analysis, LSP research, and language teaching. There are 30 chapters organized into five parts: (1) Introduction; (2) genres and media (e.g., presentations, negotiations, meetings, sales talk, e-mail, websites, advertising, annual reports; (3) Foreign languages and culture (e.g., intercultural business communication, language needs and policies, multilingualism and English as a lingua franca in international business contexts, teaching and learning foreign business languages), (4) Lexical phenomena (e.g., structure and semantics of business terms, metaphor, metonymy and euphemism, language planning, the language of marketing and accounting, proper names in business, lexicography, corpora and corpus linguistics), (5) Building bridges across disciplines (e.g., organizational discourse, corporate language and design, standardized text modules).

Автор: P. K. McBride
Название: Career Award Information and Communication Technology: Foundation Level
ISBN: 0521532930 ISBN-13(EAN): 9780521532938
Издательство: Cambridge Academ
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Цена: 13470.00 T
Наличие на складе: Поставка под заказ.
Описание: Career Award in Information and Communication Technology: Foundation Level accompanies the Cambridge International Examinations (CIE) syllabus for the Career Award in Information and Communication Technology at Foundation Level. It closely matches the content of the syllabus, and has been endorsed by CIE for use with its examination. The author,an information technology specialist, writes in a lively, accessible style and uses a step-by-step approach to introduce students to the basic concepts and skills required.

Название: Innovations in social marketing and public health communication
ISBN: 3319198688 ISBN-13(EAN): 9783319198682
Издательство: Springer
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Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovations in Social Marketing and Public Health Communication