Public Opinion, Campaign Politics & Media Audiences: New Australian Perspectives, Bridget Griffen-Foley, Sean Scalmer
Автор: Bridget Griffen-Foley, Sean Scalmer Название: Public Opinion, Campaign Politics & Media Audiences: New Australian Perspectives ISBN: 0522869602 ISBN-13(EAN): 9780522869606 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 56370.00 T Наличие на складе: Невозможна поставка. Описание: Investigates the fascinating landscape of media-driven politics through the prisms of "public opinion", political campaigning, and audiences. From Indigenous voting rights and climate change to talkback radio and right-wing populism, Public Opinion, Campaign Politics & Media Audiences showcases new research in political science, history and media studies.
Автор: Baym Nancy K. Название: Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection ISBN: 1479821586 ISBN-13(EAN): 9781479821587 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 30090.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explains what happened to music--for both artists and fans--when music went online.
Playing to the Crowd explores and explains how the rise of digital communication platforms has transformed artist-fan relationships into something closer to friendship or family. Through in-depth interviews with musicians such as Billy Bragg and Richie Hawtin, as well as members of the Cure, UB40, and Throwing Muses, Baym reveals how new media has facilitated these connections through the active, and often required, participation of the artists and their devoted, digital fan base.
Before the rise of social sharing and user-generated content, fans were mostly seen as an undifferentiated and unidentifiable mass, often mediated through record labels and the press. However, in today's networked era, musicians and fans have built more active relationships through social media, fan sites, and artist sites, giving fans a new sense of intimacy and offering artists unparalleled information about their audiences. However, this comes at a price. For audiences, meeting their heroes can kill the mystique. And for artists, maintaining active relationships with so many people can be both personally and financially draining, as well as extremely labor intensive.
Drawing on her own rich history as an active and deeply connected music fan, Baym offers an entirely new approach to media culture, arguing that the work musicians put in to create and maintain these intimate relationships reflect the demands of the gig economy, one which requires resources and strategies that we must all come to recognize and appreciate.
Автор: Baym Nancy K. Название: Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection ISBN: 1479896160 ISBN-13(EAN): 9781479896165 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 74410.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explains what happened to music--for both artists and fans--when music went online.
Playing to the Crowd explores and explains how the rise of digital communication platforms has transformed artist-fan relationships into something closer to friendship or family. Through in-depth interviews with musicians such as Billy Bragg and Richie Hawtin, as well as members of the Cure, UB40, and Throwing Muses, Baym reveals how new media has facilitated these connections through the active, and often required, participation of the artists and their devoted, digital fan base.
Before the rise of social sharing and user-generated content, fans were mostly seen as an undifferentiated and unidentifiable mass, often mediated through record labels and the press. However, in today's networked era, musicians and fans have built more active relationships through social media, fan sites, and artist sites, giving fans a new sense of intimacy and offering artists unparalleled information about their audiences. However, this comes at a price. For audiences, meeting their heroes can kill the mystique. And for artists, maintaining active relationships with so many people can be both personally and financially draining, as well as extremely labor intensive.
Drawing on her own rich history as an active and deeply connected music fan, Baym offers an entirely new approach to media culture, arguing that the work musicians put in to create and maintain these intimate relationships reflect the demands of the gig economy, one which requires resources and strategies that we must all come to recognize and appreciate.
Автор: Batsell Jake Название: Engaged Journalism: Connecting with Digitally Empowered News Audiences ISBN: 0231168349 ISBN-13(EAN): 9780231168342 Издательство: Wiley Рейтинг: Цена: 92930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explores the changing relationship between news producers and audiences and the methods journalists can use to secure the attention of news consumers.
Автор: Batsell Jake Название: Engaged Journalism: Connecting with Digitally Empowered News Audiences ISBN: 0231168357 ISBN-13(EAN): 9780231168359 Издательство: Wiley Рейтинг: Цена: 26400.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Engaged Journalism explores the changing relationship between news producers and audiences, outlining methods journalists can use to gain the attention of news consumers. Drawing on his extensive experience and interactions with more than twenty newsrooms, Jake Batsell shows how journalists can earn reader loyalty and stay relevant by connecting with audiences online and in person.
Автор: Bryant Andy, Mawer Charlie Название: The TV Brand Builders: How to Win Audiences and Influence Viewers ISBN: 0749476680 ISBN-13(EAN): 9780749476687 Издательство: Неизвестно Рейтинг: Цена: 56010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Effectively create and maintain a brand in television broadcasting with this incisive yet practical guide to the marketing strategies behind some of the world`s most successful ones.
How do media find an audience when there is an endless supply of content but a limited supply of public attention?
Feature films, television shows, homemade videos, tweets, blogs, and breaking news: digital media offer an always-accessible, apparently inexhaustible supply of entertainment and information. Although choices seems endless, public attention is not. How do digital media find the audiences they need in an era of infinite choice? In The Marketplace of Attention, James Webster explains how audiences take shape in the digital age.
Webster describes the factors that create audiences, including the preferences and habits of media users, the role of social networks, the resources and strategies of media providers, and the growing impact of media measures -- from ratings to user recommendations. He incorporates these factors into one comprehensive framework: the marketplace of attention. In doing so, he shows that the marketplace works in ways that belie our greatest hopes and fears about digital media.
Some observers claim that digital media empower a new participatory culture; others fear that digital media encourage users to retreat to isolated enclaves. Webster shows that public attention is at once diverse and concentrated -- that users move across a variety of outlets, producing high levels of audience overlap. So although audiences are fragmented in ways that would astonish midcentury broadcasting executives, Webster argues that this doesn't signal polarization. He questions whether our preferences are immune from media influence, and he describes how our encounters with media might change our tastes. In the digital era's marketplace of attention, Webster claims, we typically encounter ideas that cut across our predispositions. In the process, we will remake the marketplace of ideas and reshape the twenty-first century public sphere.
Автор: Ola Ogunyemi Название: Journalism, Audiences and Diaspora ISBN: 1137457228 ISBN-13(EAN): 9781137457226 Издательство: Springer Рейтинг: Цена: 74530.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Journalism, Audiences and Diaspora is an important intervention into the scholarship on diasporic communication, as it reflects the many ways that journalism resists reification in the study of cultural, racial, ethnic communities. This collection takes t
Автор: O. Ogunyemi Название: Journalism, Audiences and Diaspora ISBN: 1349498637 ISBN-13(EAN): 9781349498635 Издательство: Springer Рейтинг: Цена: 71730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This collection takes the study of diasporic communication beyond the level of simply praising its existence, to offering critical engagements and analysis with the systems of journalistic production, process and consumption practices as they relate to people who are living outside the borders of their birth nation.
Автор: Tobias Eberwein, Susanne Fengler, Matthias Karmasin Название: Media Accountability in the Era of Post-Truth Politics: European Challenges and Perspectives ISBN: 081536167X ISBN-13(EAN): 9780815361671 Издательство: Taylor&Francis Рейтинг: Цена: 39800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Bringing together both leading international scholars and emerging academic talent, Media Accountability in the Era of Post-Truth Politics maps the current state of media accountability in Europe and provides fresh perspectives for future developments in media and communication fields.
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