Автор: Bourdon J.; Meadel C. Название: Television Audiences Across the World ISBN: 1137345098 ISBN-13(EAN): 9781137345097 Издательство: Springer Рейтинг: Цена: 83850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homogenizing very different populations and television practices. It provides a fascinating account of the production of figures on which the whole world of popular culture depends.
Автор: Batsell Jake Название: Engaged Journalism: Connecting with Digitally Empowered News Audiences ISBN: 0231168357 ISBN-13(EAN): 9780231168359 Издательство: Wiley Рейтинг: Цена: 26400.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Engaged Journalism explores the changing relationship between news producers and audiences, outlining methods journalists can use to gain the attention of news consumers. Drawing on his extensive experience and interactions with more than twenty newsrooms, Jake Batsell shows how journalists can earn reader loyalty and stay relevant by connecting with audiences online and in person.
Автор: Batsell Jake Название: Engaged Journalism: Connecting with Digitally Empowered News Audiences ISBN: 0231168349 ISBN-13(EAN): 9780231168342 Издательство: Wiley Рейтинг: Цена: 92930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explores the changing relationship between news producers and audiences and the methods journalists can use to secure the attention of news consumers.
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