A History of Mass Communication, Fang

Автор: Jandt Fred E.
Название: An Introduction to Intercultural Communication: Identities in a Global Community
ISBN: 1483344304 ISBN-13(EAN): 9781483344300
Издательство: Sage Publications
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Цена: 91870.00 T
Наличие на складе: Поставка под заказ.
Описание: Latest edition of the best-selling student introduction to intercultural communication. Global in focus, full of pedagogy and adopted on courses across the world.

Автор: Samovar Larry
Название: Communication Between Cultures 8 edition IE
ISBN: 1133492169 ISBN-13(EAN): 9781133492160
Издательство: Cengage Learning
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Цена: 94230.00 T
Наличие на складе: Невозможна поставка.
Описание: `Communication Between Cultures` provides students with an understanding and appreciation of different cultures, helping them to develop practical skills for improving their communication with people from other cultures.

Автор: P. K. McBride
Название: Career Award Information and Communication Technology: Foundation Level
ISBN: 0521532930 ISBN-13(EAN): 9780521532938
Издательство: Cambridge Academ
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Цена: 13470.00 T
Наличие на складе: Поставка под заказ.
Описание: Career Award in Information and Communication Technology: Foundation Level accompanies the Cambridge International Examinations (CIE) syllabus for the Career Award in Information and Communication Technology at Foundation Level. It closely matches the content of the syllabus, and has been endorsed by CIE for use with its examination. The author,an information technology specialist, writes in a lively, accessible style and uses a step-by-step approach to introduce students to the basic concepts and skills required.

Автор: Stuber, Gordon L.
Название: Principles of Mobile Communication
ISBN: 1461403634 ISBN-13(EAN): 9781461403630
Издательство: Springer
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Цена: 104480.00 T
Наличие на складе: Поставка под заказ.
Описание: Principles of Mobile Communication, Third Edition, is an authoritative treatment of the fundamentals of mobile communications. This book stresses the fundamentals of physical-layer wireless and mobile communications engineering that are important for the design of any wireless system. This book differs from others in the field by stressing mathematical modeling and analysis. It includes many detailed derivations from first principles, extensive literature references, and provides a level of depth that is necessary for graduate students wishing to pursue research on this topic. The book's focus will benefit students taking formal instruction and practicing engineers who are likely to already have familiarity with the standards and are seeking to increase their knowledge of this important subject. Major changes from the second edition: 1. Updated discussion of wireless standards (Chapter 1). 2. Updated treatment of land mobile radio propagation to include space-time correlation functions, mobile-to-mobile (or vehicle-to-vehicle) channels, multiple-input multiple-output (MIMO) channels, improved simulation models for land mobile radio channels, and 3G cellular simulation models. 3. Updated treatment of modulation techniques and power spectrum to include Nyquist pulse shaping and linearized Gaussian minimum shift keying (LGMSK). 4. Updated treatment of antenna diversity techniques to include optimum combining, non-coherent square-law combining, and classical beamforming. 5. Updated treatment of error control coding to include space-time block codes, the BCJR algorithm, bit interleaved coded modulation, and space-time trellis codes. 6. Updated treatment of spread spectrum to include code division multiple access (CDMA) multi-user detection techniques. 7. A completely new chapter on multi-carrier techniques to include the performance of orthogonal frequency division multiplexing (OFDM) on intersymbol interference (ISI) channels, OFDM residual ISI cancellation, single-carrier frequency domain equalization (SC-FDE),  orthogonal frequency division multiple access (OFDMA) and single-carrier frequency division multiple access (SC-FDMA). 8. Updated discussion of frequency planning to include OFDMA frequency planning. 9. Updated treatment of CDMA cellular systems to include hierarchical CDMA cellular architectures and capacity analysis. 10. Updated treatment of radio resource management to include CDMA soft handoff analysis. Includes numerous homework problems throughout.

Автор: Samovar Larry A., Porter Richard E
Название: Intercultural Communication: A Reader
ISBN: 1285077393 ISBN-13(EAN): 9781285077390
Издательство: Cengage Learning
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Цена: 71800.00 T
Наличие на складе: Невозможна поставка.
Описание: Explores how communication values and styles can be similar or different for members of various cultures and communities. This book focuses on practical strategies you can use to communicate more effectively in a variety of contexts, including interpersonal, rhetoric, group, business, education, health care, and organizational.

Автор: Simon Sweeney
Название: English for Business Communication Student`s book 2 ed.
ISBN: 0521754496 ISBN-13(EAN): 9780521754491
Издательство: Cambridge University Press
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Цена: 1650.00 T
Наличие на складе: Нет в наличии.
Описание: English for Business Communications is a short course for managers who need to improve their communicative ability when: socializing using the telephone taking part in meetings negotiating presenting The focus is on building confidence and improving fluency. Key features - Modular approach for greater flexibility - Focus on listening and speaking - Language and communication skis checklists for all 15 units - realistic communication activities - new self-study sections for all 15 units to enhance effectiveness Components Student's Book Teacher's Book Audio Cassette Set (2) Audio CD (2)

Автор: Pavlik John V., McIntosh Shawn
Название: Converging Media: A New Introduction to Mass Communication
ISBN: 019934230X ISBN-13(EAN): 9780199342303
Издательство: Oxford Academ
Цена: 93750.00 T
Наличие на складе: Нет в наличии.
Описание: From reading newspapers on smartphones to calling friends on the computer, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: A New Introduction to Mass Communication, Fourth Edition, uses the technologies we employ every day to explain our current media environment--and to project where we might be headed. Rather than discussing each media industry in isolation, authors John V. Pavlik and Shawn McIntosh show how each branch of media--print, visual, and audio--relates to and influences the others. This enables students to see the inextricable and dynamic relationship between converging media and traditional media formats.
Learn about topics and examples that are relevant to your everyday life:
* A new chapter 6 on "Interactive Media: The Internet, Video Games, and Augmented Reality"
* A new chapter 14 on "Global Media in the Digital Age"
* Increased emphasis on how social media is changing our world in Chapter 7, "The Impact of Social Media"
* New "Media Pioneers" boxes provide portraits of a diverse array of individuals, past and present, who have made an impact on media history in the five major career areas: Public Relations, Advertising, Broadcasting/Electronic Media, Journalism, and Media Studies
Become a well-rounded expert in mass communication:
* Streamlined content presents a clearer, more accessible narrative that integrates technology, culture, and economic factors more closely
* Increased coverage of the effects of ethics and bias on the media
* Updated coverage throughout, including interpersonal and mass communication convergence, gamification, augmented reality, cyber security, and the third screen
Thought-provoking questions and engaging visuals:
* Stunning new infographic-style art presents key concepts visually
* Critical-thinking questions in specific photo captions ask you to analyze specific aspects of the media
* Media Quizzes now contain more open-ended questions to stimulate critical thinking

Автор: Em Griffin , Andrew Ledbetter, Glenn Sparks
Название: A First Look At Communication Theory
ISBN: 9814577162 ISBN-13(EAN): 9789814577168
Издательство: McGraw-Hill
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Цена: 60620.00 T
Наличие на складе: Невозможна поставка.
Описание: Encourages students who are encountering the field of communication for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives.

Автор: Hamelink Cees J
Название: Global Communication
ISBN: 1849204241 ISBN-13(EAN): 9781849204248
Издательство: Sage Publications
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Цена: 43290.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A student introduction to the history, present and future of global communication from one of Europe`s most respected communication scholars.

Автор: Robert Trager, Susan Dente Ross, Amy Reynolds
Название: The Law of Journalism and Mass Communication (Fifth Edition)
ISBN: 1506303412 ISBN-13(EAN): 9781506303413
Издательство: Sage Publications
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Цена: 100320.00 T
Наличие на складе: Поставка под заказ.
Описание: The latest edition of this comprehensive guide to US media law.

Автор: Simon Sweeney
Название: English for Business Communication Second edition Audio CDs (2)
ISBN: 0521754526 ISBN-13(EAN): 9780521754521
Издательство: Cambridge University Press
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Цена: 8590.00 T
Наличие на складе: Нет в наличии.
Описание: "English for Business Communications is a short course for managers who need to improve their communicative ability when:

Автор: Simon Sweeney
Название: Eng for Business Communication 2Ed TB
ISBN: 052175450X ISBN-13(EAN): 9780521754507
Издательство: Cambridge University Press
Рейтинг:
Цена: 1650.00 T
Наличие на складе: Нет в наличии.
Описание: English for Business Communications is a short course for managers who need to improve their communicative ability when: socializing using the telephone taking part in meetings negotiating presenting The focus is on building confidence and improving fluency. Key features • Modular approach for greater flexibility • Focus on listening and speaking • Language and communication skills checklists for all 15 units • realistic communication activities • new self-study sections for all 15 units to enhance effectiveness Components Student’s Book Teacher’s Book Audio Cassette Set (2) Audio CD (2)