The Art of Plain Speaking, Corbett

Автор: Deborah Hicks Midanek
Название: Speaking Out on Governance: What Stakeholders Say About the Revolution
ISBN: 3110666685 ISBN-13(EAN): 9783110666687
Издательство: Walter de Gruyter
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Цена: 37180.00 T
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Описание: This series aims to increase dialogue between and within the private and public sectors on the leading environmental, social, and governance issues of our time. Exploring and testing the very purpose of corporations and governments, the series features practical solutions to complex challenges.

Автор: Logan, Robert K.
Название: Understanding new media
ISBN: 1433131471 ISBN-13(EAN): 9781433131479
Издательство: Peter Lang
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Цена: 52900.00 T
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Описание: Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «global village,» making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message.» These predictions form the genesis of this updated volume by Robert K. Logan, a friend and colleague who worked with McLuhan. In this second edition of Understanding New Media Logan expertly updates McLuhan’s Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media.

Автор: Allen, Ira
Название: The Ethical fantasy of rhetorical theory
ISBN: 0822965364 ISBN-13(EAN): 9780822965367
Издательство: Turpin
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Цена: 55440.00 T
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Описание: Despite its centrality to its field, there is no consensus regarding what rhetorical theory is and why it matters. The Ethical Fantasy of Rhetorical Theory presents a critical examination of rhetorical theory throughout history, in order to develop a unifying vision for the field.

Автор: Martin Stephanie A
Название: Columns to Characters
ISBN: 1623495628 ISBN-13(EAN): 9781623495626
Издательство: Mare Nostrum (Eurospan)
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Цена: 35110.00 T
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Описание: The relationship between the presidency and the press has transformed—seemingly overnight—from one where reports and columns were filed, edited, and deliberated for hours before publication into a brave new world where texts, tweets, and sound bites race from composition to release within a matter of seconds. This change, which has ultimately made political journalism both more open and more difficult, brings about many questions, but perhaps the two most important are these: Are the hard questions still being asked? Are they still being answered?In Columns to Characters, Stephanie A. Martin and top scholars and journalists offer a fresh perspective on how the evolution of technology affects the way presidents interact with the public. From Bill Clinton’s saxophone playing on the Arsenio Hall Show to Barack Obama’s skillful use of YouTube, Twitter, and Reddit as the first “social media president,” political communication appears to reflect the increasing fragmentation of the American public.The accessible essays here explore these implications in a variety of real-world circumstances: the “narcotizing” numbness of information overload and voter apathy; the concerns over privacy, security, and civil liberties; new methods of running political campaigns and mobilizing support for programs; and a future “post-rhetorical presidency” in which the press is all but irrelevant. Each section of the book concludes with a “reality check,” a short reflection by a working journalist (or, in one case, a former White House insider) on the presidential beat.

Автор: O`connell, Roxanne M.
Название: Visualizing culture
ISBN: 1433122227 ISBN-13(EAN): 9781433122224
Издательство: Peter Lang
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Цена: 43430.00 T
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Описание: In an increasingly global society, the ability to identify a culture’s visual aesthetics helps us localize messages for better understanding and resonance with targeted audiences. But how do we identify the visual cues that specific cultures respond to? Based on Web design «best practices» and data collected from close to 2000 websites in more than 30 countries over a period of eight years, this book defines a methodology for identifying patterns – a «pattern language» – by which one can analyze the cultural aesthetics of a website to: (1) learn more about the visual communication patterns of a particular culture, (2) apply what is learned to the creation of new Web communication, and (3) identify trends in visual communication on the Web as influenced by emerging technologies.

Название: Media business models
ISBN: 1433131781 ISBN-13(EAN): 9781433131783
Издательство: Peter Lang
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Цена: 46140.00 T
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Описание: The business models of traditional media are experiencing a profound crisis. One of the core issues of this crisis is the increasing breakdown of the value chain model – a model based on the numbers of readers, viewers, and users which the mass media can «sell» in exchange for advertising revenue.
These formerly stable models of the media value chain are now in perpetual flux, requiring adaptation to the rapid changes in technology and the volatility of user preferences.
Can media companies cope with these new circumstances and at the same time fulfill their traditional roles?
This volume addresses this question, and others, to explore scenarios, phenomena, and developments which point to new configurations arising from new media business models, innovative ways in which media practitioners engage their audiences, intercontinental media phenomena, user-generated content, and the general disconnect between print and online media paradigms.
Contributors point to a way out of the general bewilderment, providing answers to frequently asked questions, and ideas for new guidelines and solutions.

Название: Contexts of the dark side of communication
ISBN: 1433127490 ISBN-13(EAN): 9781433127496
Издательство: Peter Lang
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Цена: 51570.00 T
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Описание: Research on the dark side of communication has typically been studied from a single standpoint confined to a specific context. As an intradisciplinary project, this volume transcends the traditional unilateral perspective and focuses on a wide range of communication topics across a variety of contexts. From interpersonal communication, organizational communication, computer-mediated communication, and health communication, the book presents a collection of essays that merges theory with practical application.
Chapter contributors write candidly and unapologetically about how they and various populations under investigation mitigate a wealth of dark side behaviors spanning sexualization, cyberstalking, bereavement, and various illnesses.
The different perspectives offer a lens through which students and academics can enhance their understanding of how dark side behaviors are experienced and communicated. They enlighten our understanding of the dark side of human communication, initiate thought-provoking conversations, and inspire future studies that will advance the limitless inquisitions of contextual dark side research.

Автор: Poindexter, Paula M.
Название: Millennials, news, and social media
ISBN: 1433114984 ISBN-13(EAN): 9781433114984
Издательство: Peter Lang
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Цена: 156490.00 T
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Описание: Why doesn`t the Millennial Generation embrace news as its grandparents` generation did? Is Millennial enthusiasm for social media related to a lack of affection for news? Is it too late to transform Millennials into consumers of news? This book answers these questions and more - from the rarely expressed Millennial point of view.

Автор: Erstad, Ola
Название: Digital learning lives
ISBN: 1433111640 ISBN-13(EAN): 9781433111648
Издательство: Peter Lang
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Цена: 162950.00 T
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Описание: This book explores the importance of the adoption of digital technologies by contemporary education systems. Partly a synthesis of findings from projects carried out in Norway by the author over the past 15 years, the data have been extended to raise key questions about the effectiveness of current education strategies for the Facebook and YouTube generation.

Автор: Berglez Peter
Название: Global Journalism
ISBN: 143311030X ISBN-13(EAN): 9781433110306
Издательство: Peter Lang
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Цена: 40260.00 T
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Описание: Peter Berglez sets out to develop the idea of global journalism as an epistemological updating of everyday mainstream news media. He theoretically understands and explains global journalism as a concrete practice and argues that the future of professional news journalism is about leaving behind the dominant national outlook for the sake of a more integrated (global) outlook on society.

Название: Communication perspective on the military
ISBN: 1433123304 ISBN-13(EAN): 9781433123306
Издательство: Peter Lang
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Цена: 205010.00 T
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Описание: A Communication Perspective on the Military brings into focus the challenge of sense-making in the war state. How do military family members talk to one another about the stress of deployment on their lives? How do media – old and new – render the costs of war meaningful? How is the narrative of war rhetorically constructed?
The dynamics of military family transactions, media-military relations, and war rhetoric reveal, reinforce, and may even disrupt U.S. war culture. Offering close analysis and thoughtful critique, this book reflects upon the ways the meaning of war is communicated in private lives, social relations, and public affairs. The collection highlights three broad areas of concern: communication in the military family; the military in the media; and rhetoric surrounding the military. Katheryn Maguire, Roger Stahl, and Gordon Mitchell introduce each section with overarching and integrative literature reviews that offer directions for the field. Each section includes six chapters reporting the latest research and offering suggestions for practical applications. The book is a must-have reference for military and communication scholars and an ideal text for graduate seminars and upper division undergraduate courses focusing on communication and the military.

Название: Life without media
ISBN: 1433122626 ISBN-13(EAN): 9781433122620
Издательство: Peter Lang
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Цена: 153250.00 T
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Описание: While there is some skepticism toward the radical hypothesis of the death of the media, there is mounting concern regarding the changing media space(s) and the relevance of the media`s roles and places in different and diverse social spheres. The chapters provide some answers to the hypothesis of life without media, and in many instances raise new questions and doubts.