Persuasive Imagery: A Consumer Response Perspective, Scott Linda M., Batra Rajeev

Автор: Braj Mohan
Название: Understanding Public Speaking: A Learner`s Guide to Persuasive Oratory
ISBN: 0367222736 ISBN-13(EAN): 9780367222734
Издательство: Taylor&Francis
Рейтинг:
Цена: 40820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies and systematically draws on the various approaches to public speaking and persuasive discourse to present new insights and techniques.

Автор: Braj Mohan
Название: Understanding Public Speaking: A Learner`s Guide to Persuasive Oratory
ISBN: 0367086050 ISBN-13(EAN): 9780367086053
Издательство: Taylor&Francis
Рейтинг:
Цена: 148010.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies and systematically draws on the various approaches to public speaking and persuasive discourse to present new insights and techniques.

Название: Attention, Attitude, and Affect in Response To Advertising
ISBN: 1138876151 ISBN-13(EAN): 9781138876156
Издательство: Taylor&Francis
Рейтинг:
Цена: 58170.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Linked from the days of their origins, psychology and advertising developed as independent disciplines at almost the same time in the late nineteenth century. This volume is the result of the 6th Annual Advertising and Consumer Behavior Conference, designed to bring together researchers and practitioners from both psychology and advertising.