Beyond Advertising: Reaching Customers Through Every Touchpoint, Warton, Wind Jerry

Автор: Williams David S.
Название: The Rise of the Platform Marketer: A Guide to the New Tools for Reaching Millions of Customers with Personalized Digital Experiences
ISBN: 1119059720 ISBN-13(EAN): 9781119059721
Издательство: Wiley
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Цена: 29570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices.

Автор: Bowman Jefferey
Название: Reframe the Marketplace: The Total Market Approach to Reaching the New Majority
ISBN: 1119100259 ISBN-13(EAN): 9781119100256
Издательство: Wiley
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Цена: 24280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesses are not prepared.