Applied Crisis Communication and Crisis Management,
Автор: Twort And Rees Название: Civil Engineering Project Management ISBN: 0750657316 ISBN-13(EAN): 9780750657310 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Невозможна поставка. Описание: This new edition updates and revises the best practical guide for on-site engineers to reflect the latest changes to management practice and new forms of contract. Written from the point of view of the project engineer it details their responsibilities, powers and duties.
Автор: Woodburn Название: Key Account Management: The Definitive Guide, 3rd Edition ISBN: 047097415X ISBN-13(EAN): 9780470974155 Издательство: Wiley Рейтинг: Цена: 41130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.
Автор: Ulmer Robert Название: Effective Crisis Communication ISBN: 1452257515 ISBN-13(EAN): 9781452257518 Издательство: Sage Publications Рейтинг: Цена: 58080.00 T Наличие на складе: Невозможна поставка. Описание: Provides in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis.
Автор: Coombs Timothy Название: Ongoing Crisis Communication ISBN: 1452261369 ISBN-13(EAN): 9781452261362 Издательство: Sage Publications Рейтинг: Цена: 69690.00 T Наличие на складе: Поставка под заказ. Описание: W. Timothy Coombs explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. Ongoing Crisis Communication: Planning, Managing, and Responding, Fourth Edition provides an integrated approach to crisis communication that spans various disciplines as well as the entire crisis management process. Drawing on firsthand experience in crisis management, Coombs uses a three-staged approach to crisis management - pre-crisis, crisis, and post-crisis. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. It includes new coverage of social media, social networking sites, and terrorist threats and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research. This new edition includes updated examples in every chapter to illustrate recent crises and the effect of crisis communication on the outcomes. New “Crisis Leadership Competencies” boxes in every chapter illustrate the essential skills needed to manage crisis communication effectively in a wide range of situations. Expanded coverage of social media throughout this new edition demonstrates its increasing impact on crisis communication and crisis management.
Автор: Finn Frandsen and Winni Johansen Название: Organizational Crisis Communication ISBN: 1446297063 ISBN-13(EAN): 9781446297063 Издательство: Sage Publications Рейтинг: Цена: 62310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Based on the theory of the Rhetorical Arena and the multivocal approach, this guide explores a new perspective on crisis communication, and what happens when external voices start communicating as a crisis breaks out.
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