Автор: Frei Frances, Morriss Anne Название: Uncommon Service: How to Win by Putting Customers at the Core of Your Business ISBN: 1422133311 ISBN-13(EAN): 9781422133316 Издательство: Неизвестно Рейтинг: Цена: 28330.00 T Наличие на складе: Есть Описание: Offers a fresh approach for greater productivity, profitability, and competitive advantage through service. This title shows how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function.
Автор: Dwyer Название: Business Marketing ISBN: 0073529907 ISBN-13(EAN): 9780073529905 Издательство: McGraw-Hill Рейтинг: Цена: 124690.00 T Наличие на складе: Поставка под заказ. Описание: "Business Marketing, 4e" is targeted at the undergraduate Business Marketing course to students who want to succeed in business to business marketing.
This edition combines a theory-driven yet hands-on approach to show students how to make profitable and quality business marketing decisions. This well known text introduces the
concepts of marketing to businesses and stresses the importance of customer relationship and knowledge management.
Автор: Matthewson Название: E-Business - A Jargon-Free Practical Guide ISBN: 0750652934 ISBN-13(EAN): 9780750652933 Издательство: Taylor&Francis Рейтинг: Цена: 44910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Presents an account of how your business can harness the technology to flourish in the transformed commercial climate of the 21st century. This book provides a practical approach, and demonstrates how and why businesses should adapt their operations to make the very most of the opportunities available.
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