For thousands of women across America, hard hit when the frivolity of the twenties ended so resoundingly with the Crash of '29, the pages of the Sears catalog became an essential resource in maintaining a wardrobe. An ambitious marketing operation, it could not afford to take chances on haute couture; its fashions were geared as closely as possible to the prevailing tastes of the American people. For this historically accurate sampling of authentic 1930s fashion, Stella Blum, former Curator of the Costume Institute at the Metropolitan Museum of Art in New York, selected for reproduction 133 representative pages from rare Sears catalogs of the period (fall and spring catalog for each year from 1930 to 1939). Hundreds of illustrations record what men, women, and children were actually wearing in the 1930s when, as a copyline from the Fall 1930 catalog proclaimed: "Thrift is the spirit of the day. Reckless spending is a thing of the past." You'll see here how simpler women's fashion designs -- of more traditional, affordable material -- recaptured the feminine form with a more natural waistline and lower hemlines than seen in the twenties. For evening wear, longer dresses replaced flamboyant beaded short gowns while cloche hats, another twenties trademark, were replaced by berets, pillboxes, and turbans. The seriousness of the accessories and dresses endorsed by such Hollywood legends as Loretta Young, Claudette Colbert, and Fay Wray. For historians of costume, nostalgia buffs and casual browsers, these pages afford a rare picture of how the average American really dressed during the thirties. It is an essential resource for study of the clothing of an important era which designers cannot afford to be without.
Few publications illustrate so comprehensively what American men, women, and children wore in the 1940s than the Sears catalogs of those years, when the company's fashions typified the tastes of the American mainstream. This book is a compilation of 122 fully illustrated and captioned pages selected and reproduced from rare copies of Sears catalogs of the World War II era. Over 120 large-format pages have been carefully reprinted on high-quality glossy stock. They reveal in sharp detail the broad range of clothing fashions available during a period when wartime gasoline rationing made mail-order shopping reach new heights of popularity. Hundreds of accurately detailed drawings depict articles of clothing and personal accessories, including hats, overcoats, shoes, dresses, sportswear, undergarments, neckties, and more. Styles for children range from play clothes to "Sunday best." Men's clothing reflects the conservativism in male fashions during the period. Women's wear ranges from slacks, newly popular with women in the workforce, to dresses with plenty of "Oomph." Here is a richly revealing document that historians of costume and readers interested in fashion, social history, and Americana will find endlessly fascinating. JoAnne Olian, curator of the Costume Collection at the Museum of the City of New York, has written an introduction that appraises the fashions of the 1940s and the many ways in which they reflected the times.
Автор: Tierney, Tom Название: Great fashion designs of the thirties: paper dolls in full colour ISBN: 0486247244 ISBN-13(EAN): 9780486247243 Издательство: Dover Рейтинг: Цена: 8230.00 T Наличие на складе: Нет в наличии. Описание: The 1930s they began somewhat unstylishly in the midst of a worldwide depression but ended as a dazzling and influential decade of haute couture. Influenced by the Bauhaus movement ("Form follow function") and the Art Deco trend, a coterie of brilliant designers set the tone for the times with an exciting new wave of provocative fashions. Here, in a handsome, painstakingly researched paper doll fashion book, noted artist and fashion authority Tom Tierney re-creates the exquisite inventions of the top couturiers: Schiaparelli, Lanvin, Vionnet, Molyneux, Chanel, Mainbocher, Worth, Paquin, and others. Rendered in glowing full color, the collection comprises two dolls and 32 meticulously detailed costumes, accurate down to the last nuance of fabric and fold. Suddenly out is the "boyish look" of the Roaring Twenties. It is a more seductive line. In the 30s, skirts take on a clinging fluidity, hats get smaller, gloves of every length are a la mode, and the backless evening gown makes a dramatic entrance. By 1933, Paris turns to Hollywood for inspiration and film stars Gloria Swanson, Joan Crawford, and Garbo are the new international fashion setters. (Tierney's dolls bear striking resemblances to the first two actresses.) Fashion connoisseurs will delight in this parade of stunning costumes, featuring a navy wool frock with sable-bordered cape-scarf and muff by Worth; an elegant gold lame evening gown with gathered peplum flounce by Lanvin; a Chanel creation of white tulle with sunburst stitching; Schiaparelli's "Chinese" taffeta cape and satin dress; and dozens of other inspiring designs. An informative text describes fabrics and accessories and lists the date of the creation and the designer's name. This charming, inexpensive haute-couture collection will appeal to paper doll enthusiasts, costume fanciers, fashion historians, and anyone interested in the fascinating 30s."
Название: 864 Humorous Cuts from the Twenties and Thirties ISBN: 0486284883 ISBN-13(EAN): 9780486284880 Издательство: Dover Цена: 7410.00 T Наличие на складе: Нет в наличии. Описание: Over 140 different artists—John Held, Jr., Peter Arno and Rube Goldberg among them—capture the carefree charm of the Jazz Age in 864 black-and-white illustrations. Their subjects: a flapper wedding, a wild "Charleston," Babe Ruth, motoring, Charlie Chaplin, football, theater crowds, a ga
Название: Popular Advertising Cuts of the Twenties and Thirties ISBN: 0486292282 ISBN-13(EAN): 9780486292281 Издательство: Dover Рейтинг: Цена: 8230.00 T Наличие на складе: Нет в наличии. Описание: Over 900 cuts covering holidays, sports, animals, men, women, entertainment, trades and services, more. 908 illus.
Автор: Leslie Название: 1,001 Advertising Cuts from the Twenties and Thirties ISBN: 0486254909 ISBN-13(EAN): 9780486254906 Издательство: Dover Цена: 9890.00 T Наличие на складе: Нет в наличии. Описание: Authentic copyright-free graphics: Christmas trees, Spanish dancers, tightrope walkers, hundreds more. Spotlight fashion, entertainment, education, holidays, etc.
Автор: Grafton Carol Название: Fashions of the Thirties CD-ROM and Book ISBN: 0486997456 ISBN-13(EAN): 9780486997452 Издательство: Dover Рейтинг: Цена: 14020.00 T Наличие на складе: Нет в наличии.
Автор: Leslie Название: Advertising Spot Illustrations of the Twenties and Thirties: 1,593 Cuts ISBN: 0486260984 ISBN-13(EAN): 9780486260983 Издательство: Dover Цена: 9060.00 T Наличие на складе: Нет в наличии. Описание: Copyright-free spots dramatize business, communications, education, industry, construction, sports, travel, entertainment, more—all arranged by category for easy use.
Автор: Coffin Lewis Название: American Country Houses of the Thirties: With Photographs and Floor Plans ISBN: 0486455920 ISBN-13(EAN): 9780486455921 Издательство: Dover Рейтинг: Цена: 15680.00 T Наличие на складе: Невозможна поставка. Описание: About 1912, a renaissance of interest in early American architecture occurred that claimed the attention of a broad cross-section of the culture. It was demonstrated not only by being a popular topic in books and magazines, but also by the public's passion for collecting American antique furniture, and by students and architects traveling through different regions of the nation and photographing the most notable architectural examples. In the 1930s, the classic constructions from this earlier time mingled with the new materials and efficient designs, and the great American country house was born. This treasury showcases some of the finest American country houses produced during that unusually fruitful period. Culled from many of the best architectural firms of the time, the volume includes numerous detailed floor plans, lively sketches, and breathtaking photographs of exteriors and interiors. From simple cottages to functional family homes to sprawling estates, a wide variety of styles is represented. Celebrating the stately form, quiet technique, and balance and simplicity that is at the heart of every well-built American country house, anyone interested in history, art, and architecture will find in this collection an inspiring vision.
Автор: JoAnne Название: Everyday Fashions, 1909-1920, as Pictured in Sears Catalogs ISBN: 0486286282 ISBN-13(EAN): 9780486286280 Издательство: Dover Рейтинг: Цена: 14020.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Elegant dresses and everyday wear for women, charming hats, attractive sailor suits for little boys and more.
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