Автор: Loewy Название: Print & Production Finishes CD+DVD Packaging ISBN: 2888930560 ISBN-13(EAN): 9782888930563 Издательство: Rockport/Rotovision Рейтинг: Цена: 22770.00 T Наличие на складе: Есть Описание: "Print and Production Finishes for CD and DVD Packaging" delves into the physical packaging for CDs and DVDs, exploring formats, bindings, casings,
materials, textures and finishes. From movie to music packaging, the book explores the creative inspiration behind the package, including artwork, typography, materials, printing
techniques and formats. It also goes into detail about practical considerations and restrictions, such as record company stipulations and the inclusion of essential materials and
budgets.
Award-winning work from the last decade is presented, showing how designers have exploited the qualities of CD and DVD packaging to create highly collectible
works of art, making it essential reading for anyone with an interest in this exciting area of design.
Название: Boxed and labelled: 2: new approaches to packaging design ISBN: 3899553780 ISBN-13(EAN): 9783899553789 Издательство: Gestalten Рейтинг: Цена: 42350.00 T Наличие на складе: Поставка под заказ. Описание: The suggestive power of packaging as a communication tool. Packaging is the face of a product. Packaging not only gives a product its visual identity, but it can also determine where that product is placed on a crowded store shelf and can be the crucial factor in determining our decision to buy. Over the last few years, however, the understanding of the role of packaging has changed. In the past, packaging was thought of as an extension of the product's print advertising campaign - as a mere projection screen for established logos and brand messages. Today, packaging is considered to be a self-contained facet of an overall communication concept. Boxed and Labelled 2 documents the main strategic directions that exist in current packaging design - all of which address a longing for truthfulness. One of these directions is an increased tendency to emphasize the tried and true values of a product, for example, with a retro look that aims for an Ah, just like grandma used to make! reaction. Another direction is down-to-earth rather than in-your-face packaging, including unostentatious solutions made of recycled paper that play up a product's connection to nature. On the other end of the design spectrum, there is also packaging that gives a product a distinct look and feel through a very playful use of graphic design, patterns, and illustration. Because our relationship to food products has changed so drastically in the last few years, especially in regard to the importance we place on the source and quality of ingredients, the majority of the examples in Boxed and Labelled 2 are food-related. But other examples from a wide spectrum of products also highlight the traits that distinguish those on the cutting edge of the evolution in packaging concepts. Although the work in Boxed and Labelled 2 ranges from minimalistic to whimsical, from clear-cut to ambiguous, all of the featured examples deliver their own unique brand values and experiences. With its inspiring and entertaining selection of products that stand apart in the competitive marketplace, this book is a compelling exploration of the communication power of stateof-the-art packaging design today.
Автор: Jackson, Paul Название: Structural Packaging ISBN: 1856697533 ISBN-13(EAN): 9781856697538 Издательство: Laurence King Рейтинг: Цена: 20230.00 T Наличие на складе: Поставка под заказ. Описание: "...a rare delight; a quite surprising array of oddly-shaped box designs, with a shape for almost every occasion and product." - Art Box "...this book gives the reader an understanding of the underlying principles of package construction and the confidence to have a go at creating ideal product packaging from scratch" - Art Box Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design. It teaches a simple 'net' construction system - a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened - which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings of 6-10 creative examples of packaging designs made using the principles outlined in the preceding chapter. Structural Packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs. Presents a unique system for creating strong 3D packaging - Explains over 70 forms with clear instructions and advice, and gives the reader technical knowledge to create countless others - One of a series of three titles on paper engineering by Paul Jackson: the other titles are Promotional Materials (Spring 2013) and 3D Pop-ups (Spring 2014) - Follow up to the best-selling Folding Techniques for Designers Also available from Paul Jackson: Folding Techniques Complete Pleats Cut and Fold Paper Textures Cut and Fold Techniques for Pop-Up Designs Cut and Fold Techniques for Promotional Materials How to Make Repeat Patterns
Название: The Big Book of Corporate Identity ISBN: 3931884791 ISBN-13(EAN): 9783931884796 Издательство: Nippan Цена: 56740.00 T Наличие на складе: Нет в наличии.
Название: Corporate Identity ISBN: 0500278083 ISBN-13(EAN): 9780500278086 Издательство: Thames & Hudson Цена: 18650.00 T Наличие на складе: Поставка под заказ. Описание: An exploration of how big business manages to keep itself in the public eye. It shows: how identity is crucial to market share; how it plays a central role in expansion and diversification; and how it is vital to both effective recruitment and a flourishing corporate culture.
Название: Experimental Formats and Packaging (mini) ISBN: 2940361894 ISBN-13(EAN): 9782940361892 Издательство: Rockport/Rotovision Рейтинг: Цена: 17190.00 T Наличие на складе: Невозможна поставка. Описание: Explores various aspects of the printed form, from single page to commercial package. This book features projects that combine an awareness of process, materials, and creativity. It looks at proportions, materials, printing, folding, and binding, and explores tear-proof "plastic" paper, gelling agents, luminescent inks, and single-screw bindings.
Название: Color Management for Packaging ISBN: 2940361673 ISBN-13(EAN): 9782940361670 Издательство: Rockport/Rotovision Рейтинг: Цена: 35420.00 T Наличие на складе: Поставка под заказ. Описание: Color Management for Packaging covers both theoretical and practical packaging design considerations. Every aspect of color for packaging is explored, including issues of standout, impact, legibility, appetite ratings, emotional responses to color, prepress requirements, technical considerations, and issues of aging and display.
Название: Designer`s Packaging Bible ISBN: 2888931702 ISBN-13(EAN): 9782888931706 Издательство: Rockport/Rotovision Рейтинг: Цена: 15170.00 T Наличие на складе: Поставка под заказ. Описание: Now available in paperback, The Designer's Packaging Bible is an essential reference for packaging designers facing the challenge of producing a fresh and exciting response to a client's brief, within the constraits of a pressing deadline and a strict budget. Packed with inspiring work from the world's leading designers. The Designer's Packaging Bible includes fascinating examples of groundbreaking designs.
Designed for quick reference, each image is used at a large size with an extended caption providing the key feature of the design. Covering a broad range of designs, the book includes examples of packaging for books, brochures, magazines, food and drink, CDs, DVDs, promotional items, and many more. The aim of this book is to inspire and show what can be achieved if you think outside the box.
Название: Essential Elements for Brand Identity: 100 Principles for Designing Logos and Building Brands ISBN: 1592537936 ISBN-13(EAN): 9781592537938 Издательство: Rockport/Rotovision Рейтинг: Цена: 17190.00 T Наличие на складе: Невозможна поставка. Описание: Design terms are often used inconsistently - or just as bad, interchangeably. This leads to confusion for designers as well as clients. New in paperback, Brand Identity Essentials lays a foundation for brand building, defining the tools and building blocks, and illustrating the construction of strong brands through examples of world-class design. It is a one-stop reference for connecting visual design elements for logos to branding concepts, and demonstrates core identity design principles through clear organization and a variety of sources and examples.
Through a cohesive structure that explores broader concepts in relation to graphic identities, identity programs, and brand identities, Brand Identity Essentials links formal design concerns with business issues. Design students and seasoned brand managers alike will appreciate the pragmatic relevance of its content and be inspired by the representative body of work collected and presented throughout the book.
Автор: Yoe, Craig Название: Secret identity ISBN: 0810996340 ISBN-13(EAN): 9780810996342 Издательство: Abrams Рейтинг: Цена: 12860.00 T Наличие на складе: Поставка под заказ. Описание: Showcases early erotic artwork by some of the most seminal artist in comics. Created in the late 1940s when Shuster was down on his luck after suing "DC Comics" over the copyright for "Superman", he illustrated these images for an obscure series of magazines called "Nights of Terror", published until it was banned by the US Senate.
Автор: Boylston, Scott Название: Designing Sustainable Packaging ISBN: 1856695972 ISBN-13(EAN): 9781856695978 Издательство: Laurence King Рейтинг: Цена: 20190.00 T Наличие на складе: Поставка под заказ. Описание: This is a practical book on creating packaging prototypes that reflect sustainable and ecologically sound principles. It challenges the next generation of graphic designers to re-envision packaging design as a less environmentally destructive practice than it presently is, and examines an array of techniques and methodologies for creating innovative and sustainable packaging designs, from first concept to final production. The book is organised into two distinct sections embracing first the theory, including many case studies, and then the practice of eco-friendly packaging design.In the first part of the book, after introducing the student to the background of packaging design and its purpose, the author focuses on issues of sustainability. Through a series of case studies and interviews he looks at some of the companies that are leading the way in sustainable/green packaging.
