Cross-cultural aspects of tourism and hospitality, Koc, Erdogan
Старое издание
Автор: Koc, Erdogan Название: Cross - cultural Aspects of Tourism and Hospitality ISBN: 0367860740 ISBN-13(EAN): 9780367860745 Издательство: Taylor&Francis Цена: 38780 T Описание: This is the first textbook to offer students a guide to the influence of culture on service providers as well as its influence on customers, affecting both the supply and demand sides of the industry - organisational behaviour and human resource management, and marketing and consumer behaviour.
Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 63390.00 T Наличие на складе: Есть Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Автор: Chen, Yong Название: Economics of Tourism and Hospitality ISBN: 0367903679 ISBN-13(EAN): 9780367903671 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть Описание: This book offers students an accessible and applied introduction to microeconomics in tourism and hospitality through a comprehensive analysis of the market mechanism, demand and supply, firm behavior and strategy, and transaction and institution.
Автор: Christou Название: Social Media in Travel, Tourism and Hospitality ISBN: 1138247596 ISBN-13(EAN): 9781138247598 Издательство: Taylor&Francis Рейтинг: Цена: 57150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Название: Hotel Accommodation Management ISBN: 1138048798 ISBN-13(EAN): 9781138048799 Издательство: Taylor&Francis Рейтинг: Цена: 47970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book offers students a uniquely concise, accessible and comprehensive introduction to hotel accommodation management. International case studies illustrating examples of practice in the industry are integrated throughout along with study questions and other features to aid understanding and problem solving.
Название: Food tourism and regional development ISBN: 1138592412 ISBN-13(EAN): 9781138592414 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Food tourism has emerged as a topic of increasing importance for many destinations yet despite this there is no book that directly focuses on the role of food tourism in regional development and implications for policy.
Название: Heritage cuisines ISBN: 1138592323 ISBN-13(EAN): 9781138592322 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book offers a critical synthesis of social psychology`s contribution to the study of contemporary racism, with a special emphasis on aspects that have been relatively neglected.
Автор: Pestek Almir, Kukanja Marko, Renko Sanda Название: Gastronomy for Tourism Development: Potential of the Western Balkans ISBN: 1789737567 ISBN-13(EAN): 9781789737561 Издательство: Emerald Цена: 105690.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Gastronomy for Tourism Development provides readers with insight into the political reasons all countries in the region pay little attention to the common gastronomic heritage. It challenges the issues faced by those within the industry, addressing the potential for the region to become a sustainable and attractive European food destination.
Автор: Roelofsen Название: Hospitality, Home and Life in the Platform Economies of Tourism ISBN: 3031040090 ISBN-13(EAN): 9783031040092 Издательство: Springer Рейтинг: Цена: 37260.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book explores how digital platforms in the realm of tourism and hospitality have shaped social and material worlds.
Автор: Clifton, Darrell (circus Circus Hotel Casino, Reno Название: Hospitality security ISBN: 0367480182 ISBN-13(EAN): 9780367480189 Издательство: Taylor&Francis Рейтинг: Цена: 63280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The book provides proven methods to prevent and resolve challenges faced by today`s hospitality security staff and leadership-outlining inherent risks to the sector, how to assess such risks, and methods to mitigate, eliminate, or transfer those risks to safeguard employees and patrons.
Автор: Shoval Noam Название: Tourist Mobility and Advanced Tracking Technologies ISBN: 0415851696 ISBN-13(EAN): 9780415851695 Издательство: Taylor&Francis Рейтинг: Цена: 57150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Recent developments in tracking technologies have opened up new possibilities for research into tourist spatial behavior. This book examines the various technologies available to track pedestrians and motorized vehicles as well as the moral, ethical and legal issues arising from the utilization of data thus obtained.
Название: Proximity and intraregional aspects of tourism ISBN: 1138298816 ISBN-13(EAN): 9781138298811 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The articles collected in this book examine tourism practices in a range of geographical proximity where everyday life and tourism intersect, contributing to a fresh understanding of tourism`s place in society. This book was originally published as a special issue of the Tourism Geographies journal.
Автор: Jelmer Jeuring, Inmaculada Diaz Soria Название: Proximity and Intraregional Aspects of Tourism ISBN: 0367321807 ISBN-13(EAN): 9780367321802 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The articles collected in this book examine tourism practices in a range of geographical proximity where everyday life and tourism intersect, contributing to a fresh understanding of tourism`s place in society. This book was originally published as a special issue of the Tourism Geographies journal.
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