Introducing multimodality, Jewitt, Carey (institute Of Education, University Of London, Uk) Bezemer, Jeff (institute Of Education, Uk) O`halloran, Kay (curtin University, Perth,
This accessible textbook introduces multimodality: its origins, scope and the potential of multimodal research for understanding the ways in which people communicate. The authors illustrate the key concepts and methods in various domains while demonstrating how to engage critically with the notion of multimodality. Readers will learn to recognize similarities and differences in theoretical and methodological positions, and the limitations of different approaches are highlighted including advice on how to mix and ultimately choose the most apt approaches for a study.
The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including:
formulating research questions
collecting research materials
assessing and developing methods of transcription
considering the ethical dimensions of multimodal research.
With a wide range of examples, clear practical support and a glossary of terms, "Introducing Multimodality" is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, Applied Linguistics and media and communication studies. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course to help readers engage with the issues raised by the book."
Автор: Smith Viktor Название: Naming and Framing: Understanding the Power of Words across Disciplines, Domains, and Modalities ISBN: 0367509210 ISBN-13(EAN): 9780367509217 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book offers an innovative, unified theoretical model for better understanding of the processes underpinning naming and framing and the power of words in shaping our perceived reality
Автор: Matylda Wodarczyk, Jukka Tyrkko, El?bieta Adamczy Название: Multilingualism from manuscript to 3D / ISBN: 0367763591 ISBN-13(EAN): 9780367763596 Издательство: Taylor&Francis Рейтинг: Цена: 132710.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This collection explores the links between multimodality and multilingualism, charting the interplay between languages, channels, and forms of communication in multilingual written texts from historical manuscripts through to the new media of today and the non-verbal associations they evoke.
Автор: Jewitt Carey Название: Introducing Multimodality ISBN: 0415639263 ISBN-13(EAN): 9780415639262 Издательство: Taylor&Francis Рейтинг: Цена: 37760.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
This accessible textbook introduces multimodality: its origins, scope and the potential of multimodal research for understanding the ways in which people communicate. The authors illustrate the key concepts and methods in various domains while demonstrating how to engage critically with the notion of multimodality. Readers will learn to recognize similarities and differences in theoretical and methodological positions, and the limitations of different approaches are highlighted including advice on how to mix and ultimately choose the most apt approaches for a study.
The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including:
formulating research questions
collecting research materials
assessing and developing methods of transcription
considering the ethical dimensions of multimodal research.
With a wide range of examples, clear practical support and a glossary of terms, "Introducing Multimodality" is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, Applied Linguistics and media and communication studies. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course to help readers engage with the issues raised by the book."
Автор: J. C. Lee, Santosh Khadka Название: Designing and Implementing Multimodal Curricula and Programs ISBN: 0367593319 ISBN-13(EAN): 9780367593315 Издательство: Taylor&Francis Рейтинг: Цена: 43890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume presents a comprehensive overview of multimodal approaches to curriculum and programmatic implementation across a diverse range of teaching environments and across geographic and cultural boundaries.
Автор: Bezemer Josephus Johannes Название: Introducing Multimodality ISBN: 0415639239 ISBN-13(EAN): 9780415639231 Издательство: Taylor&Francis Рейтинг: Цена: 137810.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with the notion of multimodality. The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including:
formulating research questions
collecting research materials
assessing and developing methods of transcription
considering the ethical dimensions of multimodal research.
A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course. With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, applied linguistics and media and communication studies. Online materials, including colour images and more links to relevant resources, are available on the companion website at www.routledge.com/cw/jewitt and the Routledge Language and Communication Portal.
Автор: Dawn Knight Название: Multimodality and Active Listenership: A Corpus Approach ISBN: 0567175154 ISBN-13(EAN): 9780567175151 Издательство: Bloomsbury Academic Рейтинг: Цена: 40120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Current corpora are invaluable resources for generating accurate and objective analyses of patterns of language use. However, spoken corpora are effectively mono-modal, presenting data in the same physical medium - text. The reality of a discourse situation is lost in its representation as text. Using multimodal data sets when conducting corpus-based pragmatic analyses is one solution. This book looks at multimodal corpora in some depth, using backchanneling as the conversational feature to be analysed. It provides a bottom-up investigation of the issues and challenges faced at every stage of multimodal corpus construction and analysis, as well as providing an in-depth linguistic analysis of a cross section of multimodal corpus data. The collaborative and co-operative nature of backchannels is highlighted in this book and an adapted pragmatic-functional linguistic coding matrix for the characterisation of backchanneling phenomena is presented. Dawn Knight also looks at possible directions in the construction and use of multimodal corpus linguistics.
Автор: Kohn, Ayelet Название: Multimodal Experiences Across Cultures, Spaces and Identities ISBN: 1032071478 ISBN-13(EAN): 9781032071473 Издательство: Taylor&Francis Рейтинг: Цена: 132710.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Multimodal Film Analysis ISBN: 0415754437 ISBN-13(EAN): 9780415754439 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Поставка под заказ.
Автор: Abdel-Raheem, Ahmed Название: Pictorial Framing in Moral Politics ISBN: 0367732807 ISBN-13(EAN): 9780367732806 Издательство: Taylor&Francis Рейтинг: Цена: 43890.00 T Наличие на складе: Поставка под заказ.
Автор: Moya-Guijarro A. Jesъs, Ventola Eija Название: A Multimodal Approach to Challenging Gender Stereotypes in Children`s Picture Books ISBN: 0367703599 ISBN-13(EAN): 9780367703592 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This collection offers a thorough treatment of the ways in which the verbal and visual semiotic modes interrelate toward promoting gender equality and social inclusion in children`s picture books.
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