Автор: Bivins, Tom Название: Mixed Media ISBN: 103226960X ISBN-13(EAN): 9781032269603 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Bivins, Tom Название: Mixed Media ISBN: 1032269618 ISBN-13(EAN): 9781032269610 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Chesterman Simon Название: We, the Robots?: Regulating Artificial Intelligence and the Limits of the Law ISBN: 1316517683 ISBN-13(EAN): 9781316517680 Издательство: Cambridge Academ Рейтинг: Цена: 38010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Should we regulate artificial intelligence? Can we? From self-driving cars and high-speed trading to algorithmic decision-making, the way we live, work, and play is increasingly dependent on AI systems. This book examines how our laws are dealing with AI, as well as what additional rules and institutions are needed.
Автор: Kira Kosnick Название: Migrant Media: Turkish Broadcasting and Multicultural Politics in Berlin ISBN: 025321937X ISBN-13(EAN): 9780253219374 Издательство: Wiley EDC Рейтинг: Цена: 21730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In this innovative and thought-provoking study, Kira Kosnick explores the landscape of Turkish-language broadcasting in Berlin. From 24-hour radio broadcasting in Turkish to programming on Germany's national public broadcasting and local public access channels, Germany's largest immigrant minority has made its presence felt in German media. Satellite dishes have appeared in migrant neighborhoods all over the city, giving viewers access to Kurdish channels and broadcasts from Turkey. Kosnick draws on interviews with producers, her own participation in production work, and analysis of programs to elaborate a new approach to "migrant media" in relation to the larger cultural and political spaces through which immigrant life is imagined and created.
Автор: Paul Fornelli, Jody Mahler Название: Viral Media: A Digital Production Marketing Guide for Advertisers, Journalists, and Public Relations Professionals ISBN: 1516590562 ISBN-13(EAN): 9781516590568 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 102790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Viral Media: A Digital Production Marketing Guide for Advertisers, Journalists, and Public Relations Professionals demonstrates how to integrate multiple forms of media into a successful ad campaign, newscast, promotional event, TV show, or feature film so that the content stands out and gains attention in a world oversaturated with media.Section I provides students with an overview of the main stages of the digital media production process, discusses personnel involved at its various stages, and explains how to develop collaborative team goals and evaluate a creative concept. Section II explores the essential duties and responsibilities of a crew during the production and post-production stages, detailing production techniques, equipment usage, and necessary editing skills. Section III reveals techniques to increase word-of-mouth interest and the type of content needed to engage a target audience. Section IV outlines ethical standards of journalistic behavior. Section V features case studies of business-initiated viral marketing successes, spotlighting campaigns from Coca-Cola, McDonald’s, Capital One, and more.Viral Media is well suited for undergraduate and graduate courses in mass communication, broadcasting, creative media, media studies, marketing, and film, television, and media production.
Автор: Hendricks, John Allen (stephen F. Austin State University, Usa) Mims, Bruce (southeast Missouri State University, Usa) Название: Radio station ISBN: 1138218812 ISBN-13(EAN): 9781138218819 Издательство: Taylor&Francis Рейтинг: Цена: 67360.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book`s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station.
Автор: Curran, James (goldsmiths, University Of London, Uk) Seaton, Jean (university Of Westminster, Uk) Название: Power without responsibility ISBN: 0415706424 ISBN-13(EAN): 9780415706421 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Power Without Responsibility attacks the conventional history of the press as a story of progress; offers a critical defence and history of public service broadcasting; provides a myth-busting account of the internet; and surveys key debates about the role and politics of the media.
Автор: Curran James Название: Power Without Responsibility ISBN: 0415710421 ISBN-13(EAN): 9780415710428 Издательство: Taylor&Francis Рейтинг: Цена: 43890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Power Without Responsibility attacks the conventional history of the press as a story of progress; offers a critical defence and history of public service broadcasting; provides a myth-busting account of the internet; and surveys key debates about the role and politics of the media.
Автор: Pavani Название: The Structure and Governance of Public Service Broadcasting ISBN: 3319967304 ISBN-13(EAN): 9783319967301 Издательство: Springer Рейтинг: Цена: 60550.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book offers an analysis of public service broadcasting (PSB) in European Countries that highlights the issues - both legal and not - currently facing PSB.
Автор: Geniets Название: The Global News Challenge ISBN: 1138689432 ISBN-13(EAN): 9781138689435 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Global News Challenge tackles one of the timeliest topics in mass communication today-the challenges facing international broadcasters with universal branding strategies in developing countries. This book employs a global perspective to explore the subject across the whole population and different media platforms in select developing markets of Africa and South Asia.
Автор: Hausman Название: Announcing for Broadcasting and the Internet ISBN: 1138294497 ISBN-13(EAN): 9781138294493 Издательство: Taylor&Francis Рейтинг: Цена: 188850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Announcing for Broadcasting and the Internet is the standard text for traditional broadcasters and emerging pioneers. It covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice.
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