Автор: Borum Jeremy Название: Guerrilla Film Scoring: Practical Advice from Hollywood Composers ISBN: 1442237295 ISBN-13(EAN): 9781442237292 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 54910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: As the movie and music industries have changed, film scoring has become an overwhelmingly independent process. Film composers have more responsibilities than ever before, and they must fulfill them with smaller budgets and shorter schedules. As a result, composers are increasingly becoming armies of one. In Guerrilla Film Scoring: Practical Advice from Hollywood Composers, Jeremy Borum provides valuable guidance on how to make a good film score both quickly and inexpensively. This handbook encompasses the entire film scoring process including education, preparation, writing and recording a score, editing, mixing and mastering, finding work, career development, and sample contracts. Offering strategic tools and techniques, this insider's guide draws on the expertise from a number of prominent composers in movies, television, and video gaming, including Stewart Copeland, Bruce Broughton, and Jack Wall. A straightforward do-it-yourself manual, this book will help composers at all levels create the best-sounding scores quickly and cost effectively--without jeopardizing their art. With access to rare and extremely useful input from the best in the business, Guerrilla Film Scoring will benefit not only students but also professionals looking to update their game.
Автор: Barnwell Robert Название: Guerrilla Film Marketing ISBN: 1138916455 ISBN-13(EAN): 9781138916456 Издательство: Taylor&Francis Рейтинг: Цена: 37760.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Create an irresistible brand image and build an audience of loyal and engaged fans...
Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process.
Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to:
Master the fundamentals of guerrilla branding, marketing and promotion;
Create an integrated marketing plan and calendar based on realistic budgets and expectations;
Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings;
Assemble behind-the-scenes pictures, videos and documentaries;
Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and
Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies.
Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources. A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.
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