Luxury Marketing, Sustainability and Technology, Thaichon, Park

Автор: Mitterfellner, Olga
Название: Luxury Fashion Brand Management
ISBN: 0367643588 ISBN-13(EAN): 9780367643584
Издательство: Taylor&Francis
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Цена: 148010.00 T
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Автор: Richardson Neil
Название: Customer-Centric Marketing
ISBN: 074947209X ISBN-13(EAN): 9780749472092
Издательство: Неизвестно
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Цена: 50790.00 T
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Описание: Improve how customers perceive a business by tapping into the benefits of sustainable development through digital marketing.

Автор: Hitchcock Darcy
Название: Business Guide to Sustainability
ISBN: 1138786195 ISBN-13(EAN): 9781138786196
Издательство: Taylor&Francis
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Цена: 69410.00 T
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Описание: This book is a practical guide to implementing a comprehensive sustainability strategy in any organization. Organized by functional areas of a corporation, the book includes an assessment tool to help organizations meet their sustainability goals.

Автор: Akk???k
Название: Developing Sustainable Value In Economics, Finance, And Marketing
ISBN: 1466666358 ISBN-13(EAN): 9781466666351
Издательство: Mare Nostrum (Eurospan)
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Цена: 335410.00 T
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Описание: In an age of rising environmental concerns, it has become necessary for businesses to pay special attention the resources they are consuming and the long-term effects of the products they are creating. These concerns, coupled with the current global economic crisis, demand a solution that includes not only business, but politics, ecology, and culture as well.Developing Sustainable Value in Economics, Finance, and Marketing provides the latest empirical research findings on how sustainable development can work not just for organizations, but for the global economy as a whole. This book is an essential reference source for professionals and researchers in various fields, including economics, finance, and marketing; operations management; communication sciences; sociology; and information technology.

Автор: Bals Lydia, Tate Wendy
Название: Implementing Triple Bottom Line Sustainability Into Global Supply Chains
ISBN: 178353351X ISBN-13(EAN): 9781783533510
Издательство: Taylor&Francis
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Цена: 81650.00 T
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Описание: The global sustainability challenge is urgent, tremendous and increasing. From an ecological perspective, the current worldwide resource footprint requires approximately 1.5 planets to sustain existing life, and with current usage would require two planets by 2030. The social impact of ever-growing resource use disproportionately affects the world’s poor – the 3 billion people living on less than $2.50 a day, as they struggle to acquire what is needed to survive. The serious ecological and social challenges we face in trying to establish global sustainable supply chains must not be underestimated, yet so far research has largely ignored the social dimension in favour of the environmental and economic. So how can we develop business strategies that move away from a primary economic focus and give equal weight to people, planet and profit? How can we create sustainable supply chains that take a true triple-bottom-line approach?Implementing Triple Bottom Line Sustainability into Global Supply Chains features innovative research, highlighting new cases, approaches and concepts in how to successfully implement sustainability – covering economic, ecological and social dimensions – into global supply chains. The four parts cover the rationale for sustainable global supply chains, key enablers, case studies showing clear implementation steps, and directions for future research and development.This book is a must-read for any academic researching in sustainable supply chain management, procurement or business strategy, and for business leaders seeking cases that will inform a critical step forward for CSR programmes.

Автор: Adams Carol
Название: Understanding Integrated Reporting
ISBN: 1909293849 ISBN-13(EAN): 9781909293847
Издательство: Taylor&Francis
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Цена: 34700.00 T
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Описание: Integrated Reporting is the big new development in corporate reporting that everyone is talking about. Why? Quite simply, Integrated Reporting marks a paradigm shift in the way companies and other organizations think about business models and the creation of value. Integrated Reporting promotes long term thinking about value-creation and stewardship across a broad base of interdependent capitals - financial, manufactured, human, intellectual, natural, and social and relationship.

With updated references and case studies to take account of the latest developments in Integrated Reporting, this book provides a practical and expert distillation of for IR professionals.

Internationally renowned sustainability reporting expert and accountant Dr Carol Adams explains in simple terms what is and how to do it; how it links with other reporting frameworks and what it means in terms of thinking and processes. You'll also get a clear business case for IR and insights and best practice examples from leading integrated reporters. Integrated Reporting is not just for companies.

This book demonstrates how integrated thinking and IR can benefit many other organizations whose success and influence depends on relationships and partnerships.

Автор: Hitchcock
Название: The Business Guide to Sustainability
ISBN: 1138786187 ISBN-13(EAN): 9781138786189
Издательство: Taylor&Francis
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Цена: 163330.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is a practical guide to implementing a comprehensive sustainability strategy in any organization. Organized by functional areas of a corporation, the book includes an assessment tool to help organizations meet their sustainability goals.

Автор: Carbo
Название: Social Sustainability for Business
ISBN: 1138188921 ISBN-13(EAN): 9781138188921
Издательство: Taylor&Francis
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Цена: 59190.00 T
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Описание: This book demonstrates the need for a transformational change to the way businesses across the globe operate. What has become the standard accepted "business model" with a focus on corporate profit, shareholder wealth maximization, and GDP growth, is no longer a sustainable business model for workers, consumers, communities, society, the planet or any of its inhabitants and ecosystems.

Автор: Adi Wolfson; Shlomo Mark; Patrick M. Martin; Dorit
Название: Sustainability through Service
ISBN: 3319129635 ISBN-13(EAN): 9783319129631
Издательство: Springer
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Цена: 56590.00 T
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Описание: Sustainability: overview and future challenges.- Service: overview, service science, service co-creation, service types and modes.- Sustainability and service.- Sustainable service.- Sustainability as service.- Clean services (CleanServ).- Examples.

Автор: Marcello M. Mariani; Dimitrios Buhalis; Wojciech C
Название: Tourism Management, Marketing, and Development
ISBN: 1137405651 ISBN-13(EAN): 9781137405654
Издательство: Springer
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Цена: 111790.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism Management, Marketing, and Development recognizes the relevance of tourism and tourism activities as major economic drivers, with a specific focus on the role of destination management and marketing, performance and strategies, and sustainability.

Автор: Leroy Robinson, Jr.
Название: Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
ISBN: 331936491X ISBN-13(EAN): 9783319364919
Издательство: Springer
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Цена: 204970.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.

Автор: Powell, Sonja
Название: Sustainability in the public sector
ISBN: 190929330X ISBN-13(EAN): 9781909293304
Издательство: Taylor&Francis
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Цена: 34700.00 T
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Описание: Sustainability in the Public Sector provides a quick-start guide for a wide variety of public sector stakeholders, equipping them with knowledge of both the sustainable development challenges and the political backdrop to this agenda.

This guide: uncovers the history of the term "sustainable development" and introduces basic sustainability theory; highlights the realities of the politics behind the sustainable development agenda, alongside the responses of successive political administrations; provides a snapshot of how sustainable development in local government is developed and demystifies the roadmap for achieving the UK's 2050 carbon reduction targets.

This book will be invaluable to a variety of public bodies, such as local authorities, and their stakeholders, including councillors, officers, members of Local Enterprise Partnerships, Local Nature Partnerships, scrutiny panels and other forums, in enhancing understanding of both the sustainable development challenge facing us today and the political backdrop to this agenda.