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The Global Foundations of Public Relations, Brown, Robert E.


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Автор: Brown, Robert E.
Название:  The Global Foundations of Public Relations
ISBN: 9781032054759
Издательство: Taylor&Francis
Классификация:





ISBN-10: 1032054751
Обложка/Формат: Paperback
Страницы: 216
Вес: 0.42 кг.
Дата издания: 31.05.2023
Серия: Routledge new directions in pr & communication research
Иллюстрации: 5 tables, black and white; 1 line drawings, black and white; 1 illustrations, black and white
Размер: 234 x 156
Читательская аудитория: Tertiary education (us: college)
Подзаголовок: Humanism, china and the west
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Поставляется из: Европейский союз

Foundations of Data and Digital Journalism

Автор: Alex Richards
Название: Foundations of Data and Digital Journalism
ISBN: 1032017775 ISBN-13(EAN): 9781032017778
Издательство: Taylor&Francis
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Цена: 132710.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This accessible, step-by-step guide is written for students and working professionals who want to better understand data journalism, web design, and the visualization of information.

International Sale of Goods: A Private International Law Comparative and Prospective Analysis of Sino-European Relations

Автор: Nord Nicolas, Cerqueira Gustavo
Название: International Sale of Goods: A Private International Law Comparative and Prospective Analysis of Sino-European Relations
ISBN: 3319853023 ISBN-13(EAN): 9783319853024
Издательство: Springer
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Цена: 93160.00 T
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Описание: This book provides an in-depth study of Private International Law reasoning in the field of international sale of goods contracts. The third part focuses on the Vienna Convention on Contracts for the International Sale of Goods and the Unidroit Principles of International Commercial Contracts and carefully analyses their use.

International Entrepreneurship

Автор: Zucchella
Название: International Entrepreneurship
ISBN: 1137520019 ISBN-13(EAN): 9781137520012
Издательство: Springer
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Цена: 102480.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Over the past two decades international entrepreneurship has become a key issue in international business studies. This second edition of International Entrepreneurship proposes an integrated framework to enable firms to develop innovative responses to the uncertainties arising from international markets, and to capture the opportunities.

International Entrepreneurship

Автор: Zucchella
Название: International Entrepreneurship
ISBN: 0230515479 ISBN-13(EAN): 9780230515475
Издательство: Springer
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Цена: 97820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: International entrepreneurship is an important issue in international business studies. This book discusses the foundations of the subject, rooted in entrepreneurship, strategic management and international business studies, and proposes an interpretative framework. It aims to reconcile theories and practices of international entrepreneurship.

Foundations of multiliteracies

Автор: Anstey, Michele Bull, Geoff
Название: Foundations of multiliteracies
ISBN: 1138079901 ISBN-13(EAN): 9781138079908
Издательство: Taylor&Francis
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Цена: 37760.00 T
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Описание: This accessible introduction to multiliteracies focuses on the new and continuously changing literacies of the 21st century that are delivered by live, paper or digital technologies. Constantly translating theory into practice, this book is full of reflection strategies, `theory into practice` tasks, and QR code links to multimodal texts.

First freedoms and america`s culture of innovation

Автор: Batra, Narain D.
Название: First freedoms and america`s culture of innovation
ISBN: 1442225874 ISBN-13(EAN): 9781442225879
Издательство: Rowman & Littlefield Publishers
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Цена: 137990.00 T
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Описание: The First Freedoms and the American Culture of Innovation is a thorough examination of the history of American innovation and how our society could not have progressed as far and as fast as it did without its fundamental freedoms. Batra concludes that free speech is the energy that drives American aspiration.

Emotion and Social Structures

Автор: Von Scheve
Название: Emotion and Social Structures
ISBN: 1138094285 ISBN-13(EAN): 9781138094284
Издательство: Taylor&Francis
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Цена: 40820.00 T
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Описание: The past decades have seen significant advances in the sociological understanding of human emotion. Sociology has shown how culture and society shape our emotions and how emotions contribute to micro- and macro-social processes. At the same time, the behavioral sciences have made progress in understanding emotion at the level of the individual mind and body. Emotion and Social Structures embraces both perspectives to uncover the fundamental role of affect and emotion in the emergence and reproduction of social order. How do culture and social structure influence the cognitive and bodily basis of emotion? How do large-scale patterns of feeling emerge? And how do emotions promote the coordination of social action and interaction? Integrating theories and evidence from disciplines such as psychology, cognitive science, and neuroscience, Christian von Scheve argues for a sociological understanding of emotion as a bi-directional mediator between social action and social structure. This book will be of interest to students and scholars of the sociology of emotion, microsociology, and cognitive sociology, as well as social psychology, cognitive science, and affective neuroscience.

Organizational Change: Creating Change Through Strategic Communication

Автор: Laurie Lewis
Название: Organizational Change: Creating Change Through Strategic Communication
ISBN: 1119431247 ISBN-13(EAN): 9781119431244
Издательство: Wiley
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Цена: 44300.00 T
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Описание:

A comprehensive guide to essential theories and practices of change creation and implementation

Organizational Change provides an essential overview to implementing deliberate and focused change through effective communication strategies. Author Laurie Lewis integrates academic rigor with real-world case studies to provide a comprehensive examination of both theoretical and pragmatic approaches to alterations and modifications of organizational structures. Emphasizing the importance of formal and informal communication in implementation of change, this text investigates methods of information dissemination and examines various channels for communicating change. Coverage of stakeholder relationships, concepts of uncertainty and resistance, assessing change outcomes, and more provides readers with a solid foundational knowledge of change dynamics in organizations.

Extensively revised and updated, this second edition provides new case studies on topics such as design of input solicitation, and current research in areas including the persuasive effects of sidedness or inoculation, and socially supportive communication. Improved pedagogical tools, streamlined organization of topics, and additional charts, graphs, and images reinforce efficient presentation of material and increase reader retention and comprehension.

  • Examines empirical, theoretical, and conceptual approaches to strategic communication during organization change
  • Explores key elements of change, appropriate communication strategies, and outcome evaluation methods
  • Presents adaptive and programmatic strategic implementation models
  • Provides studies of real-world companies and actual research on organizational change
  • Debunks popular myths and clarifies misunderstandings of research and theory on implementation of change
  • Demonstrates how Individuals, groups, and entire organizations can create change and influence implementation.

Organizational Change provides a thorough survey of the communication and implementation strategies, methods, and conceptual foundations of change in public and private sector organizations, suitable for undergraduate and graduate study and practitioners with interest in complex change implementation.


Multimodality: Foundations, Research and Analysis – A Problem-Oriented Introduction

Автор: John Bateman, Janina Wildfeuer, Tuomo Hiippala
Название: Multimodality: Foundations, Research and Analysis – A Problem-Oriented Introduction
ISBN: 3110479427 ISBN-13(EAN): 9783110479423
Издательство: Walter de Gruyter
Цена: 37130.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This textbook provides the first foundational introduction to the practice of analysing multimodality, covering the full breadth of media and situations in which multimodality needs to be a concern. Readers learn via use cases how to approach any multimodal situation and to derive their own specifically tailored sets of methods for conducting and evaluating analyses. Extensive references and critical discussion of existing approaches from many disciplines and in each of the multimodal domains addressed are provided. The authors adopt a problem-oriented perspective throughout, showing how an appropriate foundation for understanding multimodality as a phenomenon can be used to derive strong methodological guidance for analysis as well as supporting the adoption and combination of appropriate theoretical tools. Theoretical positions found in the literature are consequently always related back to the purposes of analysis rather than being promoted as valuable in their own right. By these means the book establishes the necessary theoretical foundations to engage productively with today’s increasingly complex combinations of multimodal artefacts and performances of all kinds.

Foundations of Global Business: A Systems Approach

Автор: Nader H. Asgary, Dina Frutos?Bencze, Massood V. Samii
Название: Foundations of Global Business: A Systems Approach
ISBN: 1681232685 ISBN-13(EAN): 9781681232683
Издательство: Mare Nostrum (Eurospan)
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Цена: 50820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Views international business as a complex and integrated system and takes a systems approach to study and analyse the changes, enabling readers to assess global business opportunities and risk in a comprehensive and integral manner. The topics presented give readers a broad understanding of the most relevant issues in a changing international environment.

Foundations of Global Business: A Systems Approach

Автор: Nader H. Asgary, Dina Frutos?Bencze, Massood V. Samii
Название: Foundations of Global Business: A Systems Approach
ISBN: 1681232693 ISBN-13(EAN): 9781681232690
Издательство: Mare Nostrum (Eurospan)
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Цена: 94250.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Views international business as a complex and integrated system and takes a systems approach to study and analyse the changes, enabling readers to assess global business opportunities and risk in a comprehensive and integral manner. The topics presented give readers a broad understanding of the most relevant issues in a changing international environment.

Wayfinding And Critical Autoethnography

Название: Wayfinding And Critical Autoethnography
ISBN: 0367343797 ISBN-13(EAN): 9780367343798
Издательство: Taylor&Francis
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Цена: 43890.00 T
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Описание: Wayfinding and Critical Autoethnography is the first critical autoethnography compilation from the global south, bringing together indigenous, non-indigenous, Pasifika, and other diverse voices which expand established understandings of autoethnography as a critical, creative methodology.


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