Название: Chinese outbound tourism 2.0 ISBN: 1771881801 ISBN-13(EAN): 9781771881807 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry's recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourth largest source of outbound travel in the world. The new Chinese tourists are more confident, technologically savvy, value conscious, and ready to explore unfamiliar territory. For tourism marketers and researchers who are getting ready to or just celebrated their initial "west-meets-east" moments, the new Chinese tourists are showing up at their doors and presenting new challenges for marketing and service. In this book, leading authors from around the world share their most cutting-edge findings and thoughts on the Chinese outbound travel market. The book reflects on the paths of the Chinese outbound travel development, reports new trends and issues, and provides new insights and recommendations.
For practitioners around the world (e.g., destination policymakers and marketers, travel and tourism service providers, owners, and managers), this book provides hands-on guidance on understanding tourists from Mainland China. For tourism scholars, educators, and students, this book provides basic yet essential knowledge on the Chinese outbound travel market and tourist behavior and points out important future directions. Most tourism programs today have an international component in their curriculum, usually including a global tourism class. This book serves as an excellent supplemental reading for students in these classes.
Автор: Plebe, Alessio (University of Messina, Italy) Perconti, Pietro (Dept. of cognitive science, University of Messina, Italy) Название: Chinese Outbound Tourist Behaviour ISBN: 0367639181 ISBN-13(EAN): 9780367639181 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Assuming an international perspective, Chinese Tourist Outbound Behaviour presents an insightful exploration of the evolution of China`s tourism market, explores Chinese tourists` behaviour, and considers how the country`s tourism landscape will expand in the future.
Автор: Arlt, Wolfgang Название: China`s Outbound Tourism ISBN: 0415511542 ISBN-13(EAN): 9780415511544 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Arlt, Wolfgang Название: China`s Outbound Tourism ISBN: 0415365368 ISBN-13(EAN): 9780415365369 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Twenty years ago, commercial tourism in the People’s Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterized by a unique style with deep roots in traditional Chinese culture. Scenic Spots is an engaging exploration of why Chinese tourists pursue certain kinds of experiences, what they make of them, and how their experiences and interpretations are shaped by the state.
Working from within a Chinese cultural framework, P?l Ny?ri argues that China’s brand of tourism is distinct from the traditions of both Western bourgeois tourism, which values authenticity, and Soviet tourism, with its emphasis on rugged and selfless experience. In China, tourism development is guided by the state, and “scenic spots” (jingdian) and theme parks are used to demonstrate China’s heroic past and as tools of patriotic education and modernization – or as forms of “indoctritainment.” The tourist site is perceived as a product, and, as such, it is bounded, approved, rated, and consumed.
In a style both straightforward and provocative, Ny?ri argues that the uniformity and undisguised commercialism of Chinese tourist sites are a direct result of the state’s ultimate authority to determine the meaning of landscape and to control culture. Scenic Spots serves as a lens through which to explore mechanisms of cultural control and resistance in a highly commercialized sphere of everyday life in contemporary China.
Автор: Jenny Banh, Haiming Liu Название: American Chinese Restaurants: Society, Culture and Consumption ISBN: 0367273160 ISBN-13(EAN): 9780367273163 Издательство: Taylor&Francis Рейтинг: Цена: 45930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book examines the lived experiences of what it is like to work in an American Chinese restaurant, exploring the relationship between food and society. It explores questions of geography, locality, transnationalism and ethnicity, and how these connect identities and shape changes.
Автор: Luo, Jian Ming (city University Of Macau, China) Lam, Chi Fung (the Chinese University Of Hong Kong, The People`s Republic Of China) Название: Entertainment tourism ISBN: 036788917X ISBN-13(EAN): 9780367889173 Издательство: Taylor&Francis Рейтинг: Цена: 23470.00 T Наличие на складе: Невозможна поставка. Описание: Over the last two decades, the entertainment and tourism services industry have undergone major transformations. The entertainment industry is a vast entity featuring numerous categories of entertainment and those beyond venue-based entertainment, from the internet to video games. Through the lens of Macau, this book provides an overview of ente
Twenty years ago, commercial tourism in the People’s Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterized by a unique style with deep roots in traditional Chinese culture. Scenic Spots is an engaging exploration of why Chinese tourists pursue certain kinds of experiences, what they make of them, and how their experiences and interpretations are shaped by the state.
Working from within a Chinese cultural framework, P?l Ny?ri argues that China’s brand of tourism is distinct from the traditions of both Western bourgeois tourism, which values authenticity, and Soviet tourism, with its emphasis on rugged and selfless experience. In China, tourism development is guided by the state, and “scenic spots” (jingdian) and theme parks are used to demonstrate China’s heroic past and as tools of patriotic education and modernization – or as forms of “indoctritainment.” The tourist site is perceived as a product, and, as such, it is bounded, approved, rated, and consumed.
In a style both straightforward and provocative, Ny?ri argues that the uniformity and undisguised commercialism of Chinese tourist sites are a direct result of the state’s ultimate authority to determine the meaning of landscape and to control culture. Scenic Spots serves as a lens through which to explore mechanisms of cultural control and resistance in a highly commercialized sphere of everyday life in contemporary China.
Название: General History Of Chinese Tourism Culture, The ISBN: 1938368398 ISBN-13(EAN): 9781938368394 Издательство: World Scientific Publishing Цена: 68640.00 T Наличие на складе: Невозможна поставка. Описание: This book is the first book on the history of Chinese traveling culture. It reviewed the history of Chinese traveling culture, and revealed the cultural significance of China's traveling phenomena and the underlying principles of its changing traveling culture.It has the following features: First, it divided the history of Chinese traveling culture into six periods to create a system to explain the phenomena and changes of traveling culture. Second, it emphasized the significance of travelers in traveling culture, and revealed the influence of zeitgeist on traveling culture. Third, it explained phenomena through investigations of the artifacts, institutions, behaviors and attitudes of traveling culture, and the dynamic interactions between the subjects, objects and media in traveling. Fourth, it expanded the theory of traveling by building upon extant ideas.Published by SCPG Publishing Corporation and distributed by World Scientific for all markets except China
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